Privacy

EU-US Privacy Shield is dead. Long live Privacy Shield

Comment

Image Credits: Maksim Kabakou (opens in a new window) / Shutterstock (opens in a new window)

As the saying goes, insanity is doing the same thing over and over again and expecting different results.

And so we arrive at the news, put out yesterday in the horse latitudes of summer via joint press statement, that the EU’s executive body and the US Department of Commerce have begun talks toward fashioning a shiny new papier-mâché ‘Privacy Shield’.

“The U.S. Department of Commerce and the European Commission have initiated discussions to evaluate the potential for an enhanced EU-U.S. Privacy Shield framework to comply with the July 16 judgment of the Court of Justice of the European Union in the Schrems II case,” the pair write.

The EU-US Privacy Shield, as you may recall, refers to the four-year-old data transfer mechanism which Europe’s top court just sunk with the legal equivalent of a nuclear bomb.

Five years ago the same court carpet-bombed its predecessor, a fifteen-year-old arrangement known — without apparent irony — as ‘Safe Harbor’.

Thousands of companies had been signed up to the Privacy Shield, relying on the claimed legal protection to authorize transatlantic transfers of EU users’ data. The mirage collapsed on cue last month, raising legal questions over continued use of cloud services based in a third country like the US — barring data localization.

Alternative data transfer mechanisms do exist but data controllers wanting to use an alternative tool, like Standard Contractual Clauses (SCCs), to take EU citizens’ data over the pond are legally required to carry out an assessment of whether US law provides adequate protections. If they cannot guarantee the data’s safety they cannot use SCCs legally either. (And if they go ahead they are risking costly regulatory intervention.)

The fall of Privacy Shield should really have shocked no one, given the warnings, right from the get-go, that it amounted to ‘lipstick on a pig‘. Nothing has changed the fundamental problems identified by the Court of Justice of the EU in 2015 — so carrying on doing bulk data transfers to the US was headed for the same legal slapdown.

The basic problem is the mechanism failed to do what’s claimed on the tin. Which is to say EU people’s personal data is not safe as houses over there because US government security agencies have their hands in tech platforms’ cookie jars (and all the other jars and tubes of the modern Internet), as the 2013 Snowden revelations illustrated beyond doubt.

Nothing since the Snowden disclosures has substantially reworked US surveillance law to make it less incompatible with EU privacy law. President Obama made a few encouraging noises but under Trump the administration has dug in on helping itself to people’s data without a warrant. So it’s closer to a funnel than a shield.

Turns out neither a ‘Shield’ nor a ‘Harbor’ were metaphors grand enough to paper over this fundamental clash of legal priorities, when a regional trading bloc with long standing laws that protect privacy butts up against an alien regime that rubberstamps digital intrusion on national security grounds, with zero concern for privacy.

And so we arrive at the prospect of a new, papier-mâché ‘Privacy Shield II(I)’ — which looks to be the most appropriate metaphor for this latest round of EU-US ‘negotiations’ aimed at cobbling something together to buy more time for data to keep flowing. Bottom line: Even if Commission and US negotiators ink something on paper any claimed legal protections will, without root and branch reform of US surveillance law, sum to another sham headed for a speedy demolition day in court. 

It’s also worth noting that Europe’s judges are likely to step on the gas in this respect, with Privacy Shield standing for just a fraction of the time Safe Harbor hung around. So any Privacy Shield II (III if you count Safe Harbor) would likely get even shorter shrift. 

Not that legal reality and legal clarity is preventing fuzzy soundbites from being despatched from both sides of the Atlantic, of course.

“The European Union and the United States recognize the vital importance of data protection and the significance of cross-border data transfers to our citizens and economies. We share a commitment to privacy and the rule of law, and to further deepening our economic relationship, and have collaborated on these matters for several decades,” the pair write in a fresh attempt to re-spin a legal car crash disaster that everyone could see coming, years ahead.

“As we face new challenges together, including the recovery of the global economy after the COVID-19 pandemic, our partnership will strengthen data protection and promote greater prosperity for our nearly 800 million citizens on both sides of the Atlantic.”

There’s no doubting the appetite of the Commission and the US Department of Commerce share for data to keep flowing. Both prioritize ‘business as usual’ and lionize their notion of “prosperity”, to the degree where they’re willing to turn a blind eye to rights impacts (including the Commission).

However neither side has demonstrated that it posses the political clout and influence to remake the US’ data industrial complex — which is what’s needed to meaningfully ‘enhance’ Privacy Shield. Instead, we get publicity for their next pantomime.

We’ve reached out to the Commission with questions, lots of questions.

https://twitter.com/maxschrems/status/1292872584070156291

https://twitter.com/maxschrems/status/1293174928741728256

 

More TechCrunch

Founder-market fit is one of the most crucial factors in a startup’s success, and operators (someone involved in the day-to-day operations of a startup) turned founders have an almost unfair advantage…

OpenseedVC, which backs operators in Africa and Europe starting their companies, reaches first close of $10M fund

A Singapore High Court has effectively approved Pine Labs’ request to shift its operations to India.

Pine Labs gets Singapore court approval to shift base to India

The AI Safety Institute, a U.K. body that aims to assess and address risks in AI platforms, has said it will open a second location in San Francisco. 

UK opens office in San Francisco to tackle AI risk

Companies are always looking for an edge, and searching for ways to encourage their employees to innovate. One way to do that is by running an internal hackathon around a…

Why companies are turning to internal hackathons

Featured Article

I’m rooting for Melinda French Gates to fix tech’s broken ‘brilliant jerk’ culture

Women in tech still face a shocking level of mistreatment at work. Melinda French Gates is one of the few working to change that.

16 hours ago
I’m rooting for Melinda French Gates to fix tech’s  broken ‘brilliant jerk’ culture

Blue Origin has successfully completed its NS-25 mission, resuming crewed flights for the first time in nearly two years. The mission brought six tourist crew members to the edge of…

Blue Origin successfully launches its first crewed mission since 2022

Creative Artists Agency (CAA), one of the top entertainment and sports talent agencies, is hoping to be at the forefront of AI protection services for celebrities in Hollywood. With many…

Hollywood agency CAA aims to help stars manage their own AI likenesses

Expedia says Rathi Murthy and Sreenivas Rachamadugu, respectively its CTO and senior vice president of core services product & engineering, are no longer employed at the travel booking company. In…

Expedia says two execs dismissed after ‘violation of company policy’

Welcome back to TechCrunch’s Week in Review. This week had two major events from OpenAI and Google. OpenAI’s spring update event saw the reveal of its new model, GPT-4o, which…

OpenAI and Google lay out their competing AI visions

When Jeffrey Wang posted to X asking if anyone wanted to go in on an order of fancy-but-affordable office nap pods, he didn’t expect the post to go viral.

With AI startups booming, nap pods and Silicon Valley hustle culture are back

OpenAI’s Superalignment team, responsible for developing ways to govern and steer “superintelligent” AI systems, was promised 20% of the company’s compute resources, according to a person from that team. But…

OpenAI created a team to control ‘superintelligent’ AI — then let it wither, source says

A new crop of early-stage startups — along with some recent VC investments — illustrates a niche emerging in the autonomous vehicle technology sector. Unlike the companies bringing robotaxis to…

VCs and the military are fueling self-driving startups that don’t need roads

When the founders of Sagetap, Sahil Khanna and Kevin Hughes, started working at early-stage enterprise software startups, they were surprised to find that the companies they worked at were trying…

Deal Dive: Sagetap looks to bring enterprise software sales into the 21st century

Keeping up with an industry as fast-moving as AI is a tall order. So until an AI can do it for you, here’s a handy roundup of recent stories in the world…

This Week in AI: OpenAI moves away from safety

After Apple loosened its App Store guidelines to permit game emulators, the retro game emulator Delta — an app 10 years in the making — hit the top of the…

Adobe comes after indie game emulator Delta for copying its logo

Meta is once again taking on its competitors by developing a feature that borrows concepts from others — in this case, BeReal and Snapchat. The company is developing a feature…

Meta’s latest experiment borrows from BeReal’s and Snapchat’s core ideas

Welcome to Startups Weekly! We’ve been drowning in AI news this week, with Google’s I/O setting the pace. And Elon Musk rages against the machine.

Startups Weekly: It’s the dawning of the age of AI — plus,  Musk is raging against the machine

IndieBio’s Bay Area incubator is about to debut its 15th cohort of biotech startups. We took special note of a few, which were making some major, bordering on ludicrous, claims…

IndieBio’s SF incubator lineup is making some wild biotech promises

YouTube TV has announced that its multiview feature for watching four streams at once is now available on Android phones and tablets. The Android launch comes two months after YouTube…

YouTube TV’s ‘multiview’ feature is now available on Android phones and tablets

Featured Article

Two Santa Cruz students uncover security bug that could let millions do their laundry for free

CSC ServiceWorks provides laundry machines to thousands of residential homes and universities, but the company ignored requests to fix a security bug.

3 days ago
Two Santa Cruz students uncover security bug that could let millions do their laundry for free

TechCrunch Disrupt 2024 is just around the corner, and the buzz is palpable. But what if we told you there’s a chance for you to not just attend, but also…

Harness the TechCrunch Effect: Host a Side Event at Disrupt 2024

Decks are all about telling a compelling story and Goodcarbon does a good job on that front. But there’s important information missing too.

Pitch Deck Teardown: Goodcarbon’s $5.5M seed deck

Slack is making it difficult for its customers if they want the company to stop using its data for model training.

Slack under attack over sneaky AI training policy

A Texas-based company that provides health insurance and benefit plans disclosed a data breach affecting almost 2.5 million people, some of whom had their Social Security number stolen. WebTPA said…

Healthcare company WebTPA discloses breach affecting 2.5 million people

Featured Article

Microsoft dodges UK antitrust scrutiny over its Mistral AI stake

Microsoft won’t be facing antitrust scrutiny in the U.K. over its recent investment into French AI startup Mistral AI.

3 days ago
Microsoft dodges UK antitrust scrutiny over its Mistral AI stake

Ember has partnered with HSBC in the U.K. so that the bank’s business customers can access Ember’s services from their online accounts.

Embedded finance is still trendy as accounting automation startup Ember partners with HSBC UK

Kudos uses AI to figure out consumer spending habits so it can then provide more personalized financial advice, like maximizing rewards and utilizing credit effectively.

Kudos lands $10M for an AI smart wallet that picks the best credit card for purchases

The EU’s warning comes after Microsoft failed to respond to a legally binding request for information that focused on its generative AI tools.

EU warns Microsoft it could be fined billions over missing GenAI risk info

The prospects for troubled banking-as-a-service startup Synapse have gone from bad to worse this week after a United States Trustee filed an emergency motion on Wednesday.  The trustee is asking…

A US Trustee wants troubled fintech Synapse to be liquidated via Chapter 7 bankruptcy, cites ‘gross mismanagement’

U.K.-based Seraphim Space is spinning up its 13th accelerator program, with nine participating companies working on a range of tech from propulsion to in-space manufacturing and space situational awareness. The…

Seraphim’s latest space accelerator welcomes nine companies