Sarah Perez

Sarah Perez

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.

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  • Tile Launches Sharing, Allowing Others To Help You Find Your Lost Items

    Tile Launches Sharing, Allowing Others To Help You Find Your Lost Items

    Tile, the lost item tracker that you can attach to purses, keys, luggage, bikes or anything else that tends to go missing at times, is today rolling out a new feature designed to make it easier for people to get help finding their items. In an update to the company’s iOS and Android applications, users will now be able to share their Tiles with others, including friends, family… Read More

  • Twitter Publicly Launches Curator, Its Real-Time Search And Filtering Tool For Media Outlets

    Twitter Publicly Launches Curator, Its Real-Time Search And Filtering Tool For Media Outlets

    Twitter this morning is publicly launching Curator, its new product that lets media organizations, publishers, and broadcasters identify, filter and display tweets and Vine videos on any screen in real-time. The free service, which is something of a competitor to Storify, is designed to help those in the media industry and soon, others too, make better sense of the barrage of data on… Read More

  • Google Expands Advertising Options For Mobile Developers Designed To Increase Installs

    Google Expands Advertising Options For Mobile Developers Designed To Increase Installs

    Google announced this morning a range of new advertising options for Android app developers designed to increase the number of app installations. The most notable change rolling out today is that developers can now more easily advertise their applications on the Google Display Network, including via video app promo ads. The Google Display Network today reaches 2 million publisher websites… Read More

  • Amazon Launches A Dedicated STEM Toy Shop

    Amazon Launches A Dedicated STEM Toy Shop

    Amazon announced this morning the launch of a new store on its site that’s dedicated to selling STEM toys and games. The shop will feature a variety of items for children of all ages, the retailer says, which are focused on encouraging kids to develop science, technology, engineering and/or math-related skills. Some of the toys include those from Snap Circuits and LEGO. And some are… Read More

  • Former Quidsi Execs Launch Primary, A New Site For Kids’ Clothing Essentials

    Former Quidsi Execs Launch Primary, A New Site For Kids’ Clothing Essentials

    A pair of former Quidsi execs, Galyn Bernard and Christina Carbonell, longtime employees who stayed with the company through its acquisition by Amazon.com, are today launching a new e-commerce site today called Primary which focuses on the kids’ clothing market. The two, who are both parents themselves as well as savvy marketers, believe there’s still an untapped opportunity… Read More

  • Online Lender Avant Acquires Debt Management Service ReadyForZero

    Online Lender Avant Acquires Debt Management Service ReadyForZero

    Online lending platform Avant has acquired ReadyForZero, a Y Combinator-backed startup that helps consumers better manage their personal debit and credit using online financial software, the companies are announcing this morning. Financial terms are not being disclosed, but Chicago-based Avant had plenty of funds to play around with, having raised $334 million in equity capital, in addition… Read More

  • Drifty Grabs $2.6 Million To Turn Web Developers Into Mobile App Makers

    Drifty Grabs $2.6 Million To Turn Web Developers Into Mobile App Makers

    Drifty, a company that has been making it possible for web developers to build and publish native mobile applications that can then be published to the major app stores, including Apple’s iTunes, Amazon’s Appstore and Google Play, has now raised an additional $2.6 million led by Lightbank in Chicago. The new funding comes after the startup has seen significant uptake of… Read More

  • Flipboard Launches Private Magazines For Groups

    Flipboard Launches Private Magazines For Groups

    Flipboard, an online and mobile service that allows readers to explore content from around the web in a beautiful magazine-style layout as well as create topical, mobile magazines of their own, is today expanding its curation abilities with the debut of “Private Group Magazines.” As the name implies, these new magazines will only be visible to those members of a private group… Read More

  • GitHub Continues To Face Evolving DDoS Attack

    GitHub Continues To Face Evolving DDoS Attack

    Online code repository GitHub continues to face a distributed denial-of-service (DDoS) attack on Monday, which the company reported is the largest attack in GitHub.com’s history. The attack began on Thursday and still continues, according to GitHub’s status page and Twitter accounts, though the company says now that all its systems are reporting at 100%. However, the… Read More

  • Tumblr’s Mobile App Will Now Add ‘Buy,’ ‘Pledge,’ And ‘Get Involved’ Buttons To Select Posts

    Tumblr’s Mobile App Will Now Add ‘Buy,’ ‘Pledge,’ And ‘Get Involved’ Buttons To Select Posts

    Tumblr today introduced a change to its service that will encourage users to purchase or fund products and campaigns on other websites, including Etsy’s online marketplace and Kickstarter, for example. With an update to its mobile application for iOS, posts that link to those sites as well as DoSomething.org will now automatically be given buttons that let others “Buy,”… Read More

  • The Live Stream Goes Mainstream

    The Live Stream Goes Mainstream

    In early 2011, Skype bought a mobile video startup called Qik, which had developed an app that let mobile users record and stream videos in real-time which others could be alerted to and then view. If that description sounds similar to the newly hot live-streaming apps Meerkat and Periscope, it’s because the overall concept introduced then is not all that far off from what’s… Read More

  • Anonymous Social App Cloaq Lets You Secretly Comment On Anything

    Anonymous Social App Cloaq Lets You Secretly Comment On Anything

    The trend toward anonymous social applications may be on the downswing for some, but others believe there’s still a place for online discussions where users don’t have to reveal their real identity. Case in point: Cloaq, the anonymous app where users never had to provide an identifying piece of information, like a phone number or email, is today launching out of beta with a new twist. Read More

  • Caliber Debuts A Messaging App Designed For Business Professionals

    Caliber Debuts A Messaging App Designed For Business Professionals

    A number of startups in years past have tried to carve out their own niche in the business networking space under the looming shadow of LinkedIn by offering an alternative way to connect with industry colleagues, often on mobile. But today, a new app called Caliber is offering a slightly different take on the concept: instead of trying to compete with LinkedIn directly, its service offers… Read More

  • Zumper’s New App Lets You Submit Rental Applications From Your iPhone

    Zumper’s New App Lets You Submit Rental Applications From Your iPhone

    Real estate startup Zumper, which offers tools that connect brokers and property managers with potential renters, has today released a new mobile application that allows users to fill out their rental applications – including pulling their Experian credit report – right from their iPhone. The company, which says it’s now seeing over a million monthly visits from web and… Read More

  • We Heart It, An Image-Sharing App Used By 30M Young Women, Adds Messaging

    We Heart It, An Image-Sharing App Used By 30M Young Women, Adds Messaging

    We Heart It, a visual bookmarking service popular with teenaged girls, is transforming itself into a messaging app with the launch of new feature called Postcards. In a previous era, young girls sat around with fashion magazines and scissors and cut out their favorite inspirational images, turning them into collages or art for their bedroom walls. In today’s digital age, teen girls… Read More

  • Amazon’s On-Demand Services Marketplace Launches Monday

    Amazon’s On-Demand Services Marketplace Launches Monday

    Amazon’s Angie’s List competitor, called “Amazon Local Services,” has been rebranded as “Amazon Home Services” ahead of a larger launch happening Monday, sources familiar with the plans tell TechCrunch. The site, which previously featured only a limited number of service offerings in a handful of select markets, has also recently expanded to include a… Read More

  • Product Hunt Brings Its Popular New Product Finder To Your Chrome Browser

    Product Hunt Brings Its Popular New Product Finder To Your Chrome Browser

    Product Hunt, the popular and growing community focused on finding the best new products, has today rolled out an improved version of its Chrome extension, which allows you to hunt, interact with and search for new products right from your web browser. The update offers a different way to interact with Product Hunt’s service, allowing you to both passively keep track of products through… Read More

  • Mac Calendar App Fantastical Gets An Upgrade And A Bigger Price Tag

    Mac Calendar App Fantastical Gets An Upgrade And A Bigger Price Tag

    Fantastical, one of the more popular calendaring applications designed for Apple users on iOS and Mac, has this morning rolled out its long-anticipated upgrade to its Mac app with the release of Fantastical 2. The upgraded app has been designed exclusively for OS X Yosemite, and supports a number of Yosemite features, including a Today Widget, Action and Share extensions, and Handoff support… Read More

  • Fan TV’s New App Is A Must-Have For Cord Cutters

    Fan TV’s New App Is A Must-Have For Cord Cutters

    As a cord cutter, one of the ongoing challenges is figuring out which shows and movies are available for streaming on services like Netflix, Amazon Prime Instant Video, Hulu and others, and which are only available as paid downloads. A company called Fan TV is today introducing a new mobile application that will go a long way to help address this problem, by allowing you to search and save… Read More

  • LogMeIn’s Rescue Lens Lets Customer Support Reps See The Problem Through Your Smartphone’s Camera

    LogMeIn’s Rescue Lens Lets Customer Support Reps See The Problem Through Your Smartphone’s Camera

    LogMeIn, the makers of a variety of remote access solutions for business and personal use, is today launching a new service that will allow any company to provide video-assisted customer support, using only the camera on a customer’s iOS or Android mobile device. The idea is that a customer support representative would be able to tap into a live feed in order to remotely help with… Read More

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