AI

Ghost, now OpenAI-backed, claims LLMs will overcome self-driving setbacks — but experts are skeptical

Comment

Ghost Autonomy
Image Credits: Ghost Autonomy

It’s not hyperbolic to say that the self-driving car industry is facing a reckoning.

Just this week, Cruise recalled its entire fleet of autonomous cars after a grisly accident involving a pedestrian that led the California DMV to suspend the company from operating driverless robotaxis in the state. Meanwhile, activists in San Francisco have taken to the streets — literally — to immobilize driverless cars as form of protest against the city being used as a testing ground for the emerging technology.

But one startup says it holds the key to safer self-driving technology — and thinks that this key will convince the naysayers.

Ghost Autonomy, a company building autonomous driving software for automaker partners, this week announced that it plans to begin exploring the applications of multimodal large language models (LLMs) — AI models that can understand text as well as images — in self-driving. To realize this, Ghost has partnered with OpenAI through the OpenAI Startup Fund to gain early access to OpenAI systems and Azure resources from Microsoft, OpenAI’s close collaborator, plus a $5 million investment.

“LLMs offer a new way to understand ‘the long tail,’ adding reasoning to complex scenes where current models fall short,” Ghost co-founder and CEO John Hayes told TechCrunch in an email interview. “The use cases for LLM-based analysis in autonomy will only grow as LLMs get faster and more capable.”

But how, exactly, is Ghost applying AI models designed to explain images and generate text to controlling autonomous cars? According to Hayes, Ghost is piloting software that relies on multimodal models to “do higher complexity scene interpretation.” suggesting road decisions (e.g. “move to the right lane”) to car-controlling hardware based on pictures of road scenes from car-mounted cameras.

“At Ghost, we’ll be working to fine-tune existing models and training our own models to maximize reliability and performance on the road,” Hayes said. “For example, construction zones have unusual components that can be difficult for simpler models to navigate — temporary lanes, flagmen holding signs that change, and complex negotiation with other road users. LLMs have shown to be able to process all of these variables in concert with human-like levels of reasoning.”

The experts I spoke with are skeptical, however.

“[Ghost is] using ‘LLM’ as a marketing buzzword,” Os Keyes, a Ph.D. candidate at the University of Washington focusing on law and data ethics, told TechCrunch via email. “Basically, if you take this pitch and replaced LLM with ‘blockchain’ and sent it back to 2016, it would be just as plausible — and just as obviously a boondoggle.”

Keyes posits that LLMs are simply the wrong tool for self-driving. They weren’t designed or trained for this purpose, he asserts, and may even be a less efficient way of solving some of the outstanding challenges in vehicular autonomy.

“It’s sort of like hearing your neighbor has been using a sheaf of treasury notes to hold a table up,” Keyes said. “You could do it that way, and it’s certainly fancier than the alternative, but… why?”

Mike Cook, a senior lecturer at King’s College London whose research focuses on computational creativity, agrees with Keyes’ overall assessment. He notes that multimodal models themselves are far from a solved science; indeed, OpenAI’s flagship model invents facts and makes basic mistakes that humans wouldn’t, like copying down text incorrectly and getting colors wrong.

“I don’t believe there’s any such thing as a silver bullet in computer science,” Cook said. “There’s simply no reason to put LLMs at the center of something as dangerous and complex as driving a car. Researchers around the world are already struggling to find ways to validate and prove the safety of LLMs for fairly ordinary tasks like answering essay questions, and the idea that we should be applying this often unpredictable and unstable technology to autonomous driving is premature at best — and misguided at worst.”

But Hayes and OpenAI won’t be dissuaded.

In a press release, Brad Lightcap, OpenAI’s COO and manager of the OpenAI Startup Fund, is quoted as saying that multimodal models “have the potential to expand the applicability of LLMs to many new use cases,” including autonomy and automotive. He adds: “With the ability to understand and draw conclusions by combining video, images and sounds, multimodal models may create a new way to understand scenes and navigate complex or unusual environments.”

TechCrunch emailed questions to Lightcap via OpenAI’s press relations but hadn’t heard back as of publication time.

As for Hayes, he says argues that LLMs could allow autonomous driving systems to “reason about driving scenes holistically” and “utilize broad-based world knowledge” to “navigate complex and unusual situations” —  even situations they hadn’t seen before. He claims that Ghost is actively testing multimodal model-driving decision making via its development fleet and working with automakers to “jointly validate” and integrate new large models into Ghost’s autonomy stack.

“No doubt the current models are not quite ready for commercial use in cars,” Hayes said. “There’s still a lot of work to do to improve their reliability and performance. But this is exactly why there’s a market for application-specific companies doing R&D on these general models. Companies like ours with lots of training data and a deep understanding of the application will dramatically improve upon the existing general models. The models themselves will also improve …. Ultimately, autonomous driving will require a complete system to deliver safety, with many different model types and functions. [Multimodal models] are just one tool to help make that happen.”

That’s promising a lot with unproven tech. Can Ghost deliver? Given companies as well-financed and well-resourced as Cruise and Waymo are experiencing major setbacks many years into testing self-driving vehicles on the road, I’m not so sure.

More TechCrunch

Founder-market fit is one of the most crucial factors in a startup’s success, and operators (someone involved in the day-to-day operations of a startup) turned founders have an almost unfair advantage…

OpenseedVC, which backs operators in Africa and Europe starting their companies, reaches first close of $10M fund

A Singapore High Court has effectively approved Pine Labs’ request to shift its operations to India.

Pine Labs gets Singapore court approval to shift base to India

The AI Safety Institute, a U.K. body that aims to assess and address risks in AI platforms, has said it will open a second location in San Francisco. 

UK opens office in San Francisco to tackle AI risk

Companies are always looking for an edge, and searching for ways to encourage their employees to innovate. One way to do that is by running an internal hackathon around a…

Why companies are turning to internal hackathons

Featured Article

I’m rooting for Melinda French Gates to fix tech’s broken ‘brilliant jerk’ culture

Women in tech still face a shocking level of mistreatment at work. Melinda French Gates is one of the few working to change that.

18 hours ago
I’m rooting for Melinda French Gates to fix tech’s  broken ‘brilliant jerk’ culture

Blue Origin has successfully completed its NS-25 mission, resuming crewed flights for the first time in nearly two years. The mission brought six tourist crew members to the edge of…

Blue Origin successfully launches its first crewed mission since 2022

Creative Artists Agency (CAA), one of the top entertainment and sports talent agencies, is hoping to be at the forefront of AI protection services for celebrities in Hollywood. With many…

Hollywood agency CAA aims to help stars manage their own AI likenesses

Expedia says Rathi Murthy and Sreenivas Rachamadugu, respectively its CTO and senior vice president of core services product & engineering, are no longer employed at the travel booking company. In…

Expedia says two execs dismissed after ‘violation of company policy’

Welcome back to TechCrunch’s Week in Review. This week had two major events from OpenAI and Google. OpenAI’s spring update event saw the reveal of its new model, GPT-4o, which…

OpenAI and Google lay out their competing AI visions

When Jeffrey Wang posted to X asking if anyone wanted to go in on an order of fancy-but-affordable office nap pods, he didn’t expect the post to go viral.

With AI startups booming, nap pods and Silicon Valley hustle culture are back

OpenAI’s Superalignment team, responsible for developing ways to govern and steer “superintelligent” AI systems, was promised 20% of the company’s compute resources, according to a person from that team. But…

OpenAI created a team to control ‘superintelligent’ AI — then let it wither, source says

A new crop of early-stage startups — along with some recent VC investments — illustrates a niche emerging in the autonomous vehicle technology sector. Unlike the companies bringing robotaxis to…

VCs and the military are fueling self-driving startups that don’t need roads

When the founders of Sagetap, Sahil Khanna and Kevin Hughes, started working at early-stage enterprise software startups, they were surprised to find that the companies they worked at were trying…

Deal Dive: Sagetap looks to bring enterprise software sales into the 21st century

Keeping up with an industry as fast-moving as AI is a tall order. So until an AI can do it for you, here’s a handy roundup of recent stories in the world…

This Week in AI: OpenAI moves away from safety

After Apple loosened its App Store guidelines to permit game emulators, the retro game emulator Delta — an app 10 years in the making — hit the top of the…

Adobe comes after indie game emulator Delta for copying its logo

Meta is once again taking on its competitors by developing a feature that borrows concepts from others — in this case, BeReal and Snapchat. The company is developing a feature…

Meta’s latest experiment borrows from BeReal’s and Snapchat’s core ideas

Welcome to Startups Weekly! We’ve been drowning in AI news this week, with Google’s I/O setting the pace. And Elon Musk rages against the machine.

Startups Weekly: It’s the dawning of the age of AI — plus,  Musk is raging against the machine

IndieBio’s Bay Area incubator is about to debut its 15th cohort of biotech startups. We took special note of a few, which were making some major, bordering on ludicrous, claims…

IndieBio’s SF incubator lineup is making some wild biotech promises

YouTube TV has announced that its multiview feature for watching four streams at once is now available on Android phones and tablets. The Android launch comes two months after YouTube…

YouTube TV’s ‘multiview’ feature is now available on Android phones and tablets

Featured Article

Two Santa Cruz students uncover security bug that could let millions do their laundry for free

CSC ServiceWorks provides laundry machines to thousands of residential homes and universities, but the company ignored requests to fix a security bug.

3 days ago
Two Santa Cruz students uncover security bug that could let millions do their laundry for free

TechCrunch Disrupt 2024 is just around the corner, and the buzz is palpable. But what if we told you there’s a chance for you to not just attend, but also…

Harness the TechCrunch Effect: Host a Side Event at Disrupt 2024

Decks are all about telling a compelling story and Goodcarbon does a good job on that front. But there’s important information missing too.

Pitch Deck Teardown: Goodcarbon’s $5.5M seed deck

Slack is making it difficult for its customers if they want the company to stop using its data for model training.

Slack under attack over sneaky AI training policy

A Texas-based company that provides health insurance and benefit plans disclosed a data breach affecting almost 2.5 million people, some of whom had their Social Security number stolen. WebTPA said…

Healthcare company WebTPA discloses breach affecting 2.5 million people

Featured Article

Microsoft dodges UK antitrust scrutiny over its Mistral AI stake

Microsoft won’t be facing antitrust scrutiny in the U.K. over its recent investment into French AI startup Mistral AI.

3 days ago
Microsoft dodges UK antitrust scrutiny over its Mistral AI stake

Ember has partnered with HSBC in the U.K. so that the bank’s business customers can access Ember’s services from their online accounts.

Embedded finance is still trendy as accounting automation startup Ember partners with HSBC UK

Kudos uses AI to figure out consumer spending habits so it can then provide more personalized financial advice, like maximizing rewards and utilizing credit effectively.

Kudos lands $10M for an AI smart wallet that picks the best credit card for purchases

The EU’s warning comes after Microsoft failed to respond to a legally binding request for information that focused on its generative AI tools.

EU warns Microsoft it could be fined billions over missing GenAI risk info

The prospects for troubled banking-as-a-service startup Synapse have gone from bad to worse this week after a United States Trustee filed an emergency motion on Wednesday.  The trustee is asking…

A US Trustee wants troubled fintech Synapse to be liquidated via Chapter 7 bankruptcy, cites ‘gross mismanagement’

U.K.-based Seraphim Space is spinning up its 13th accelerator program, with nine participating companies working on a range of tech from propulsion to in-space manufacturing and space situational awareness. The…

Seraphim’s latest space accelerator welcomes nine companies