Remember, way back on January 2 when Netflix issued a warning to its customers over the viral Bird Box challenge meme to “PLEASE DO NOT HURT YOURSELVES WITH THIS BIRD BOX CHALLENGE?”
That warning wasn’t heard or followed by at least one 17-year-old in Utah who decided to give the challenge — which involves a blindfold — a whirl while driving. The result was what one might expect. There was a crash (hat tip CNN, which spotted the tweet from Layton Police).
Netflix released a horror concept movie in December called Bird Box starring Sandra Bullock. In Bird Box, Bullock and her children, Boy and Girl, are forced to wear blindfolds and navigate a river and spooky forest to protect themselves against the evil monster that, if seen, causes people to kill themselves.
The horror flick not only broke viewership records, it inspired a bevy of #BirdBoxChallenge memes, including ones in which folks record themselves blindfolded and attempting to do complete tasks, many of which are depicted in the movie.
In this case, there were no injuries. Although the vehicles didn’t appear to escape the Bird Box challenge. And there will likely be more of these blindfolded while driving attempts. Here’s some advice: Just like eating Tide Pods, this isn’t a healthy activity.