Hardware

OnePlus One Review: Smartphone Value Redefined By A Newcomer

Comment

Image Credits:

OnePlus is a rare beast: A startup building smartphones. Their first device is the Android-based OnePlus One, which, despite its unnecessarily repetitive name, is impressive hardware in a market where legacy device makers rule the roost and charge top dollar for smartphones packing the same kind of internals as the One. The OnePlus One is actually a remarkable deal at $299 for an unlocked device, and proof that Google isn’t the only company in town that can offer Nexus style price economics.

Basics (As Reviewed)

  • MSRP: $299
  • 5.5-inch, 1920×1080 display
  • 16GB storage
  • Quad-core 2.5GHz processor with 3GB RAM
  • LTE, 802.11ac Wi-Fi
  • Product info page

Pros

  • Cheap without compromises
  • Highly customizable out of the box

Cons

  • Hulking huge design
  • Customization isn’t for everyone

Design

The OnePlus One is a monolithic device; with its 5.5-inch screen, it’s firmly in the realm of what we once referred to as phablet devices (sadly the term is dying as more phones extend to larger displays). But it does at least manage to fit all that screen in a package that’s as slim as possible – the device is only around 0.35 inches thick.

It’s just a shade smaller than the Galaxy Note 3 in terms of overall footprint, but it more closely resembles the Nexus 5 in terms of its lines and the matte finish of the plastic back, which is somewhat rubberized for grip. As far as gargantuan devices go, the OnePlus One is among my favorite to hold, however, and the Nexus styling is visually appealing, too, as is the slightly protruding top and bottom metal-look lip. It manages to be one of the best looking Android phones recently launched, even if the look is a tad derivative.

Performance

The OnePlus One’s performance is unparalleled for a device in this price range, and that’s almost all that needs to be said about that. It packs as much RAM and the same kind of processor as smartphones that lead the category in terms of specs, like the Samsung Galaxy S5 and HTC One (M8) – yet it manages to do so at a fraction (more than 1/2) the price of those devices. And the specs aren’t hollow; their effect is felt in the animations of the OS and the performance of Android games and apps loaded onto the device.

There were some issues early in testing with weird visual glitches when accessing the settings and notification panel from the top bar of the home screen, but OnePlus quickly acknowledged and then zapped these issues with a software update – another of its virtues is that it can push these out without leaning on either Google or carrier partners thanks to the use of Cyanogen as its primary OS. This Android fork offers a near-stock experience in many ways, but with extensive customization options. It’s a very capable performer, too, and in many ways much better than the customized interfaces that most other Android OEMs throw down on top of Google’s mobile platform.

Software

Speaking of Cyanogen, it provides the OnePlus One with many of its tricks, which include the ability to fully change the skin of your device with various onboard and downloadable themes. By default, the phone came with a horrible square icon reskinning of Android, but the point is that I didn’t have to live with the bad design choices of the phone’s creators; instead, I was able to swap out for a much more default KitKat look with minimal effort and no special permissions required.

OnePlus is full of such customizations, and a quick look at any Settings screen will reveal the extent to which you can modify elements including the lock screen, notification/status bar, home screens and more. The whole thing is basically a playground of tick boxes, switches, submenus and more, and that’s a very welcome thing for people who like to fuss with their phones. But for those who are content to have a device that works reliably and consistently, and presents an uncomplicated experience, this could be a bit overwhelming; most OEMs try to reduce and refine the Settings app, not complicate it further.

Still, for this reason, OnePlus’ inaugural device is something that probably appeals more to hardcore Android fans than even stock Nexus devices. It encourages playfulness and meddling, which is in the spirit of the original Android OS, before Google started slowly massaging it into more of a closed and controlled direction. Software-wise, this is the Nexus for Nexus lovers, as illogical as that may sound.

Display

The OnePlus One is impressive in most regards, but the fact that it can manage to include such an effective and good-looking screen at this size in a handset at this price is perhaps most impressive of all. The 5.5-inch display has excellent color rendering, and at 404 PPI pixel density, also won’t show any pixels no matter how hard you stare at normal viewing distances.

The display seems to hover at the very top of the glass on the front of the phone, too, and renders text perfectly. It’s great for watching movies and viewing images, and if there’s a flaw to it at all, it’s that some of the assets included, like stock OS icons for the built-in flashlight and audio recorder, aren’t designed to be viewed on such a high-res display, meaning they appear slightly fuzzy and look wrong.

Bottom Line

oneplus-one1

OnePlus One manages to do the impossible, offering up top-tier specs at mid-tier prices. It does this seemingly without sacrifices (battery life was excellent, for instance, especially when using the smartphone’s display sparingly). The camera is a decent performer, beating the Nexus 5 by a wide margin, though falling short of the Galaxy S5 and the iPhone in this department. But its flaws are small things, details that fail by matters of degrees rather than huge margins, and for a smartphone that costs less than half of many of its competitors, that’s nothing short of amazing.

More TechCrunch

The deck included some redacted numbers, but there was still enough data to get a good picture.

Pitch Deck Teardown: Cloudsmith’s $15M Series A deck

The company is describing the event as “a chance to demo some ChatGPT and GPT-4 updates.”

OpenAI’s ChatGPT announcement: What we know so far

Unlike ChatGPT, Claude did not become a new App Store hit.

Anthropic’s Claude sees tepid reception on iOS compared with ChatGPT’s debut

Welcome to Startups Weekly — Haje‘s weekly recap of everything you can’t miss from the world of startups. Sign up here to get it in your inbox every Friday. Look,…

Startups Weekly: Trouble in EV land and Peloton is circling the drain

Scarcely five months after its founding, hard tech startup Layup Parts has landed a $9 million round of financing led by Founders Fund to transform composites manufacturing. Lux Capital and Haystack…

Founders Fund leads financing of composites startup Layup Parts

AI startup Anthropic is changing its policies to allow minors to use its generative AI systems — in certain circumstances, at least.  Announced in a post on the company’s official…

Anthropic now lets kids use its AI tech — within limits

Zeekr’s market hype is noteworthy and may indicate that investors see value in the high-quality, low-price offerings of Chinese automakers.

The buzziest EV IPO of the year is a Chinese automaker

Venture capital has been hit hard by souring macroeconomic conditions over the past few years and it’s not yet clear how the market downturn affected VC fund performance. But recent…

VC fund performance is down sharply — but it may have already hit its lowest point

The person who claims to have 49 million Dell customer records told TechCrunch that he brute-forced an online company portal and scraped customer data, including physical addresses, directly from Dell’s…

Threat actor says he scraped 49M Dell customer addresses before the company found out

The social network has announced an updated version of its app that lets you offer feedback about its algorithmic feed so you can better customize it.

Bluesky now lets you personalize main Discover feed using new controls

Microsoft will launch its own mobile game store in July, the company announced at the Bloomberg Technology Summit on Thursday. Xbox president Sarah Bond shared that the company plans to…

Microsoft is launching its mobile game store in July

Smart ring maker Oura is launching two new features focused on heart health, the company announced on Friday. The first claims to help users get an idea of their cardiovascular…

Oura launches two new heart health features

Keeping up with an industry as fast-moving as AI is a tall order. So until an AI can do it for you, here’s a handy roundup of recent stories in the world…

This Week in AI: OpenAI considers allowing AI porn

Garena is quietly developing new India-themed games even though Free Fire, its biggest title, has still not made a comeback to the country.

Garena is quietly making India-themed games even as Free Fire’s relaunch remains doubtful

The U.S.’ NHTSA has opened a fourth investigation into the Fisker Ocean SUV, spurred by multiple claims of “inadvertent Automatic Emergency Braking.”

Fisker Ocean faces fourth federal safety probe

CoreWeave has formally opened an office in London that will serve as its European headquarters and home to two new data centers.

CoreWeave, a $19B AI compute provider, opens European HQ in London with plans for 2 UK data centers

The Series C funding, which brings its total raise to around $95 million, will go toward mass production of the startup’s inaugural products

AI chip startup DEEPX secures $80M Series C at a $529M valuation 

A dust-up between Evolve Bank & Trust, Mercury and Synapse has led TabaPay to abandon its acquisition plans of troubled banking-as-a-service startup Synapse.

Infighting among fintech players has caused TabaPay to ‘pull out’ from buying bankrupt Synapse

The problem is not the media, but the message.

Apple’s ‘Crush’ ad is disgusting

The Twitter for Android client was “a demo app that Google had created and gave to us,” says Particle co-founder and ex-Twitter employee Sara Beykpour.

Google built some of the first social apps for Android, including Twitter and others

WhatsApp is updating its mobile apps for a fresh and more streamlined look, while also introducing a new “darker dark mode,” the company announced on Thursday. The messaging app says…

WhatsApp’s latest update streamlines navigation and adds a ‘darker dark mode’

Plinky lets you solve the problem of saving and organizing links from anywhere with a focus on simplicity and customization.

Plinky is an app for you to collect and organize links easily

The keynote kicks off at 10 a.m. PT on Tuesday and will offer glimpses into the latest versions of Android, Wear OS and Android TV.

Google I/O 2024: How to watch

For cancer patients, medicines administered in clinical trials can help save or extend lives. But despite thousands of trials in the United States each year, only 3% to 5% of…

Triomics raises $15M Series A to automate cancer clinical trials matching

Welcome back to TechCrunch Mobility — your central hub for news and insights on the future of transportation. Sign up here for free — just click TechCrunch Mobility! Tap, tap.…

Tesla drives Luminar lidar sales and Motional pauses robotaxi plans

The newly announced “Public Content Policy” will now join Reddit’s existing privacy policy and content policy to guide how Reddit’s data is being accessed and used by commercial entities and…

Reddit locks down its public data in new content policy, says use now requires a contract

Eva Ho plans to step away from her position as general partner at Fika Ventures, the Los Angeles-based seed firm she co-founded in 2016. Fika told LPs of Ho’s intention…

Fika Ventures co-founder Eva Ho will step back from the firm after its current fund is deployed

In a post on Werner Vogels’ personal blog, he details Distill, an open-source app he built to transcribe and summarize conference calls.

Amazon’s CTO built a meeting-summarizing app for some reason

Paris-based Mistral AI, a startup working on open source large language models — the building block for generative AI services — has been raising money at a $6 billion valuation,…

Sources: Mistral AI raising at a $6B valuation, SoftBank ‘not in’ but DST is

You can expect plenty of AI, but probably not a lot of hardware.

Google I/O 2024: What to expect