Dell closing kiosks because they're worthless

Wednesday, January 30th, 2008

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Maybe worthless is the wrong adjective, but you have to admit that those kiosks are rather pointless. Today, Dell announced that they will close 140 kiosks throughout the US to focus on direct and retail business.

Tony Weiss, vice president for Dell’s Global Consumer business, had this to say:

“Moving into retail is a prime example of Dell listening to its customers. Ever since we began our journey into retail, we wanted to give customers the opportunity to call, click, or visit Dell and have access to our award-winning products. This move fits in with how our broad global retail strategy is evolving.”

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