fitness
Quell’s resistance-based workout can get you in shape by boxing virtual enemies
Quell is positioning itself as a kind of low-cost take on Peloton (less than 1/10th the price, it notes). You might too, if you were in the London-based startup’s place.…
No doubt about it, home fitness is hot. The category had already been gaining considerable traction in recent years and months, but the ongoing pandemic has undoubtedly accelerated interest by…
India’s top fitness and well-being startup Cure.fit expands to the US
Indian fitness and well-being startup Cure.fit, which has established a market-leading position in the country in four years of existence, is ready to stretch to a new geography. The Bangalore-headquartered…
Lululemon today announced plans to acquire home exercise startup Mirror for $500 million. The fitness apparel company noted its plans by way of a press release, noting that it hopes…
Fitness app Aaptiv raises from Insight Partners, launches Enterprise channel
With a lot of towns instituting shelter-in-place orders to restrict how people physically interact in order to slow down the spread of the novel coronavirus, fitness has come into its…
Researchers to study if startup’s wrist-worn wearable can detect early COVID-19 respiratory issues
It’s highly unlikely that the current coronavirus crisis will be neatly and fully “solved” by any one endeavor or solution, which makes new studies like one involving startup WHOOP’s wrist-worn…
Flywheel to stop online classes and offer trade-in for Peloton bikes after settling lawsuit
After settling a patent infringement lawsuit filed against it by Peloton, fitness startup Flywheel will stop offering its At Home online classes on March 27. Current Flywheel At Home customers…
Wrist-worn fitness trackers tend to do a fine job when exercising outdoors. For those glued to gym equipment, however, things get trickier. GPS can’t really do its job detecting distances,…
Nintendo’s Ring Fit Adventure is a silly, gentle way to shape up
Nintendo has a long history when it comes to exercise-driven games. I’m dating myself, but I can say I remember playing Track & Field on NES with the Power Pad.…
Nintendo shows off exercise-powered RPG for Switch, Ring Fit Adventure
Nintendo has been at the crossroads of video games and fitness since the famous Power Pad for the NES, and the Switch is the latest to receive a game powered…
Exercise tech company Peloton filed confidentially for IPO this week, and already the big question is whether their last private valuation at $4 billion might be too rich for the…
Health coaching app Noom will expand its product team after raising $58M led by Sequoia
Health coaching app developer Noom announced today that it has raised $58 million led by Sequoia Capital. Other participants include Aglaé Ventures, the tech investment arm of French holding company…
Fitness startup Eastnine picks up £2M from LocalGlobe, Cherry Ventures, Niklas Zennström and others
Eastnine, a new fitness startup and app co-founded by London entrepreneur and investor Jason Goodman, is de-cloaking today, including disclosing that it has raised £2 million in seed funding. Leading…
Bellabeat’s new hybrid smartwatch tracks your stress…and goes with your outfit
Bellabeat, the company behind a variety of health and wellness wearable devices aimed at women, is now selling its first smartwatch. The device, which is simply called “Time,” was announced…
Zwift, which turns indoor cycling workouts into multiplayer games, raises $120M
Fitness and gaming have been two of the most popular categories of apps for years, and now a startup founded out of London that has combined the two in a…
The German startup has raised its first round of venture backing from FitLab, Causeway Media Partners and JAZZ Venture Partners.
Spectrum Equity is making a big bet on AllTrails, that app for outdoorsy folk.
Naked Labs raises $14M Series A led by Founders Fund for its 3D body scanning mirror
When it comes to measuring your fitness progress, there’s only so much your weight scale can tell you, actually there’s only one thing it can convey. That one metric hardly…
Kayla Itsines’ Sweat app will rake in $77 million this year
In earlier years, fitness gurus would market their programs for getting in shape on VHS tapes and, later, DVDs. These days, it’s an app business. At Apple’s Worldwide Developer Conference…
Xiaomi’s new fitness band has 20-day battery life and 50-meter water resistance
Xiaomi’s very-iPhone-X-looking Mi 8 smartphone was the highlight of its Shenzhen press event today, but the company did also unveil a number of other notable products, including an updated version…
ClassPass has today announced the launch of ClassPass Live, an at-home workout platform that connects users with fitness teachers via live video. ClassPass Live was first announced in December of…
Featured Article
ClassPass introduces credits
ClassPass is not accustomed to sitting idle. The startup, a subscription marketplace that lets users find and book fitness classes, is today introducing credits. ClassPass CEO Fritz Lanman hinted at the change at Disrupt SF last year, explaining that the service has a great market fit with a certain demographic, but doesn’t work as well…
Lazy Jar’s app makes you pay for not exercising enough
Want to exercise more, but lack motivation? An app called Lazy Jar, aimed at Fitbit owners, may be able to help. The app actually penalizes you a monetary amount if…
It may well turn out, as technologists are already suspecting, that AI makes everything better. But plenty of startup founders are still in the experimental phase of figuring out whether –…
Fitness tracker makers would have you believe that all that stands between you and the motivation to get up off your couch and get healthy is their shiny wearable device.…
Peloton has seen great success with its exercise bikes for home use. Today, the company is doubling its product range (to two), with a bike aimed at commercial users. It’s…
During the supreme madness of the Pokémon GO season this summer, it wasn’t uncommon to hear people talk about how the insanely popular game was boosting activity levels and making…
Zwift merges indoor fitness with massive multi-player online gaming
At its core, Zwift is indoor cycling software. But layered on top of its functionality is a community that in the two years the company has been operating has grown…
Looking in the mirror or stepping on a scale can tell us much about our bodies and wellbeing, but not with the greatest precision. Now, a Sydney, Australia-based company called…
The latest move by McDonalds to distance itself from its enduring image as a greasy, unhealthy fast food apocalypse is once sure to please fitness-conscious parents: for a limited time,…
