Worst Microsoft Video Promo Ever, Take 2. Just Cover Up The Mac With Stickers.

Erick Schonfeld

Erick Schonfeld is a technology journalist and the executive producer of DEMO. He is also a partner at bMuse, a product incubator in New York City. Schonfeld is the former Editor in Chief of TechCrunch. At TechCrunch, he oversaw the editorial content of the site, helped to program the Disrupt conferences and CrunchUps, produced TCTV shows, and wrote daily... → Learn More

Thursday, January 15th, 2009

Earlier this month, Microsoft Research released Songsmith, a song-making app that works only on Windows. To promote the app it released what might very well be the worst promo video ever, featuring a girl singing in front of her laptop about how great Songsmith is.

Besides just being painful to watch (see for yourself below), the laptop she is using to show her Dad how to use Songsmith is a Mac! Did I mention that Songsmith only works on PCs? Whoever made the video thought they could fool everyone by covering up the Apple logo and the rest of the laptop with stickers. Or maybe they knew that would be the only way anybody would bother to watch the video.

(Hat tip to reader Doug Hirsch for pointing this out).

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