CRM
Flipping the sales script: How to break biases and diversify sales teams
Technology leaders don’t like to admit it, but sales has a perception problem that deters many fabulous candidates — especially women and minorities — from pursuing careers in tech sales.
To drive more sales, use shopper-generated content to personalize emails
What separates the most effective companies from their competition is how marketing teams focus their efforts and put the data to work to deliver exceptional brand experiences.
Gearset, a tooling provider for Salesforce software, today announced that it raised $55 million in a funding tranche led by Silversmith Capital Partners. Co-founder and CEO Kevin Boyle said that…
OpenView’s Kyle Poyar shares how to build a standout software company in the 2020s
The best software companies of the 2020s will be built over the next 12 months. But the way to build and scale a standout company in the 2020s doesn’t look…
Today’s chatbots are compelling. They use AI and ML algorithms to learn, speak like people, offer solutions and basic customer support, route customers and much more.
Growing up enterprise for SaaS startups: 7 lessons on doing it right
A lot of founders make the mistake of thinking that hiring a bunch of highly paid account executives (a fancy name for salespeople) is the same as “going enterprise.” It’s…
Microsoft is elevating Viva from pure employee portal to job support platform starting with sales
When Microsoft launched Viva last year, it framed the platform as an employee portal where you might go to find out parental leave policy or other internal communications directed more…
Zendesk punished by investors after vowing to remain independent
Does the spurned $17 billion offer from earlier this year appear more attractive in light of the current downturn? Sure, but enough to put Zendesk’s decision to decline in doubt?…
Why it’s so hard to market enterprise AI/ML products and what to do about it
Healthy pipeline generation is the bugbear of the AI/ML industry, yet there is very little content on how to address it.
Growth marketing experts survey: How would you spend a $75,000 budget in summer 2022?
We reached out to four marketers to see how they would spend a $75,000 budget in summer 2022. Amid the economic uncertainty, we also asked how their plan would change…
Metrics alone don’t help you build a business. They can help you set targets, but they do little to help you hit those targets.
It always stings to hear a prospect say, “Oh you’re like a cheaper/newer version of [your biggest competitor].” It stings even more when you know you have a superior product.
You may be having a problem with the economy, but Salesforce sure isn’t
If you’re a regular reader of the tech and business press, it’s been painting a pretty gloomy economic picture recently, with a tendency to accentuate the negative. There’s inflation and…
IROKO co-founder Bastian Gotter raises $3.2M seed for new venture, Bamba
In 2010, Bastian Gotter invested up to $200,000 into IROKOtv, an African video-on-demand company Jason Njoku, his friend and co-founder, launched in Lagos, Nigeria. For the next couple of years,…
While valuations of public software-as-a-service businesses have been taking a hammering of late as investors cool on the sector amid a wider, post-pandemic tech stock sell-off, SaaS startups still need…
Optibus taps $100M at a $1.3B valuation for its AI-based mass transit operations platform
Mass transit has made a rebound with the return of city life post-COVID 19, and today a startup that’s building tech to help it run more smoothly is announcing a…
Salesforce acquires Troops.ai to make useful Slack bots
Proving that there’s an appetite for bots, Salesforce today announced that it will acquire Troops.ai, a bot-based service that integrates with Slack to make it easier for sales teams to…
Daily Crunch: European startup studio eFounders unveils its next-generation CRM tool
Hello friends and welcome to Daily Crunch, bringing you the most important startup, tech and venture capital news in a single package.
AutoRabit, which develops tooling for Salesforce CRM devs, lands $26M
AutoRabit, which provides CI/CD tools for Salesforce customer dev teams, today announced that it raised $26 million in a Series B funding round led by Full In Partners, bringing the…
Folk is launching its flexible CRM product
Folk, the next-generation CRM started by European startup studio eFounders, is going live today. If you’ve paid attention to TechCrunch, I’ve already covered Folk in the past. Since then, the…
Qualified raises $95M to help Salesforce users with sales pipeline generation
Lead generation is a critical cornerstone in the world of sales — in a seemingly infinite sea of potential customers, you need to know who wants to buy, or who…
This West Point grad started a booking system for restaurants, and VCs just funded it
Luke Hutchison didn’t know exactly what he wanted to do as a graduate of West Point in 2013 — only that, ever since the 9/11 attack in New York, he…
Salesforce and Twitter are both lucky their purported $20B deal failed in 2016
What if history gone a bit differently and Salesforce had bought Twitter in 2016? We spoke to some analysts who cover the CRM industry to get their thoughts.
Featured Article
Why focusing on holistic care helped Kindbody triple its revenue in 2021
Kindbody isn’t solely selling a dream of belonging, however — there is a large focus on the consumerism of patient care.
OpenPhone raises $40M to replace your work phone and office PBX with an app
Pam answering the phone at Dunder Mifflin became one of the most iconic refrains from “The Office,” and it’s really no wonder that it did: Businesses big and small have…
What is sales enablement, exactly? To most companies, it’s providing sales organizations with the content, tools and information they need to sell more effectively. Sales enablement is a broad-based goal,…
The media is abuzz with articles telling us how to improve B2B sales, but at the same time, we also see headlines like “The end of B2B sales.” Who’s right?
It’s getting harder these days to get your buyer’s attention. It used to be that you paid for some ads and threw up some blog posts and you were pretty…
Scratchpad adds deal alerts to help identify most promising prospects
Scratchpad began life as an easy way to add information to Salesforce by acting as a layer that sits on top of the popular CRM application. But the startup’s founders…
Daily Crunch: Corporate management startup Ramp doubles its valuation to $8.1B with new financing
Hello friends and welcome to Daily Crunch, bringing you the most important startup, tech and venture capital news in a single package.
