iPhone props go into mass production

Monday, October 26th, 2009

Greg Kumparak is the Mobile Editor at Techcrunch. Greg has been writing for the TechCrunch network since May of 2008. Greg was born just outside of San Jose, and now lives in the East Bay of California. → Learn More

Screen shot 2009-10-26 at [ October 26 ] 9.50.26 AM

In just about every other movie or TV show we watch, at least one of the characters (if not half the cast) is rocking the iPhone. For example: Have you seen Chuck? If not, you definitely should — it’s a great show — but it has more Apples than Granny Smith.

Sooner or later, one of these shows is going to have a reason to destroy an iPhone on camera. Up until now, the prop folks have only read had two options: Smash a real iPhone to pieces, or recreate the iPhone in one-off prop form. Depending on the size of the production, either of those options might be a bit too pricey. Enter: the iPhone dummy.

It looks like an iPhone. It smells like an iPhone. But it’s certainly not an iPhone. Recreated to look just like Apple’s finest, the iPhone dummy is a $20 substitute for smashing the hell out of the real deal. Of course, it doesn’t actually.. you know, power up – so you might burn up all that money you saved paying someone to composite stuff if you need onscreen activity. If you’ve got a need for a lifeless iPhone-lookalike, check it out here – that is, if Apple’s IP guys haven’t gotten to it already.

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