China’s next plan to dominate international tech standards

Comment

Image Credits: MirageC (opens in a new window) / Getty Images

Emily de La Bruyère

Contributor

Emily de La Bruyere is a co-founder of Horizon Advisory, a geopolitical consultancy. Her work focuses on China’s technology standards strategy, digital ambitions, industrial policy, as well as their implications for global security, economics, and human rights. Her analysis has been featured in The New York Times, The Wall Street Journal and The Washington Post. She has testified before the Senate Banking Committee and the U.S.-China Economic Security and Review Commission.

More posts from Emily de La Bruyère

SpaceX has banned use of Zoom for remote operations. So have Google, Apple, NASA, and New York City schools. Earlier this week, the FBI warned about Zoom teleconferences and live classrooms being hacked by trolls; security experts warn that holes in the technology make user data vulnerable to exploitation.  Zoom’s CEO, Eric Yuan, has this week publicly admitted that he “messed up” on privacy and security.

But we are missing a larger question as we grapple with these security flaws. Zoom today is a publicly-traded American company listed on NASDAQ, but the company’s mainline app is developed by China-based subsidiaries. Its servers in China also appear to have transmitted the company’s AES-128 encryption keys earlier this year, including, as a Citizen Labs report documents, some keys used for meetings among North American participants (the company posted a response to that report here, noting that a geofencing error due to the heavy traffic from the outbreak of COVID-19 might have led some meetings “under extremely limited circumstances” to be routed through China, and it has corrected the error). Beijing’s intelligence laws obligate Zoom and other companies with nexus in China to share data held on the mainland with Chinese government authorities upon request.

(Editor’s note: Zoom has published a 90-day plan to improve its privacy and security initiatives, and recently hired ex-Facebook CISO Alex Stamos as an outside consultant. The company notes in its privacy policy that it only responds to requests for user data when there is a “valid legal process, including jurisdiction.” In its statement to the Citizen Lab post, the company wrote that “Zoom has layered safeguards, robust cybersecurity protection, and internal controls in place to prevent unauthorized access to data, including by Zoom employees — regardless of how and where the data gets routed.”)

These are precisely the kind of tools that Beijing values. The Chinese Communist Party (CCP) pursues a decades-long grand strategy to develop and capture global networks and platforms – with them to define global standards. Hold over standards promises enduring control of international resources, exchange, and information; a global geopolitical operating system with coercive might. Beijing has officially endorsed this ambition since its 2001 accession to the World Trade Organization, when it launched the National Standardization Strategy. 

Now, the CCP is putting that intent into action. Beijing is about to launch China Standards 2035, an industrial plan to write international rules. China Standards 2035 is the successor to Made in China 2025; an even bolder plan for the subsequent decade premised not on governing where global goods are made, but on setting the standards that define production, exchange, and consumption. 

Beijing completed two years of planning for China Standards 2035 at the beginning of March. The final strategy document is projected to be issued this year. While the specifics of China Standards 2035 have yet to be published, the intent – and focus areas – are already evident. The National Standardization Committee has released its preliminary report for the year ahead, the “Main Points of National Standardization Work in 2020.”

Our firm, Horizon Advisory, has translated and analyzed that report – and the past two years of planning that informed it. We find in it instructions to “seize the opportunity” that COVID-19 creates by proliferating China’s authoritarian information regime; to co-opt global industry by capturing the industrial Internet of Things; to define the next generation of information technology and biotechnology infrastructures; to export the social credit system – and Beijing’s larger litany of incentive-shaping platforms. We find an explicit global ambition that weaponizes commerce, capital, and cooperation.  

As Beijing sees it, the world is on the verge of transformation. “Industry, technology, and innovation are developing rapidly,” explained Dai Hong, Director of the Second Department of Industrial Standards of China’s National Standardization Management Committee in 2018. “Global technical standards are still being formed. This grants China’s industry and standards the opportunity to surpass the world’s.” 

Dai was speaking at the inauguration of China Standards 2035’s planning phase. He said that the plan would focus on “integrated circuits, virtual reality, smart health and retirement, 5G key components, the Internet of Things, information technology equipment interconnection, and solar photovoltaics.” Throughout, the emphasis would be on “internationalization” of Chinese standards.

Two years later, China Standards 2035’s initial research results reveal the concrete implications of those buzzwords. China Standards 2035 is to focus on setting standards in emerging industries: high-end equipment manufacturing, unmanned vehicles, additive manufacturing, new materials, the industrial internet, cyber security, new energy, the ecological industry. These align with the focus areas of the Strategic Emerging Industries initiative — also of Made in China 2025. Having secured its foothold in targeted physical spheres, Beijing is ready to define their rules. 

DJI has a near monopoly over commercial drone systems. The National Standardization Administration is now intent on “formulating the international standards for ‘Classification of Civil Unmanned Aircraft Systems’ to help the domestic drone industry occupy the technical commanding heights.’” 

Second, China Standards 2035 will accelerate Beijing’s proliferation of the virtual systems underlying, and connecting, those industries: the social credit system, the State-controlled National Transportation Logistics Platform (known as LOGINK), and medical and consumer good standards.

The plan’s third prong is internationalization. The Main Points outline the intent to “give full play to the organizational and coordinating roles of the Chinese National Committees of the International Standards Organization (ISO) and International Electrotechnical Commission (IEC).” Reports from the National Standardization Committee explain that giving “full play” means shaping “strategies, policies, and rules.” Beijing is to bolster internationalization through bilateral and regional standards-based partnerships – partnerships like China and Nepal’s standardization cooperation agreement, ASEAN’s standards docking, and nascent efforts with Germany, the United Kingdom, and Canada, among others.  

China’s standards plan stems from a clear, deliberate strategic progression. Beijing has spent the past two decades establishing influential footholds in multilateral bodies and targeted industrial areas. Now, it is using those footholds to set their rules – with them, to define the infrastructure of the future world. According to China’s strategic planning, this is what power means in a globalized era: “The strategic game among big powers is no longer limited to market scale competition or that for technological superiority. It is more about competition over system design and rule-making.”

But no one appears to be noticing China’s strategic positioning. Not much pops up when you Google China Standards 2035. That was a serious deficit before COVID-19’s global disaster. The stakes are higher now. Global shutdown has created what the CCP calls an opportunity to accelerate its strategic offensive.  Our lock-down induced reliance on virtual connections has offered Beijing an unprecedented angle in. 

As we grapple with the COVID-19 disaster, we need also to resist Beijing’s exploitation of it. We need to recognize the role of standards and the manner in which the CCP weaponizes them. We need to compete for alternative, safe, norm-based ones – and protect them from Beijing’s influence. Or we need to get used to security, privacy, ownership, freedom concerns far more serious than trolls at Zoom happy hour.

Update April 12: Added an editor’s note linking to Zoom’s responses to its security flaws. Updated the second paragraph to emphasize the specific challenge around data sovereignty and data flows into and out of China.

Maybe we shouldn’t use Zoom after all

More TechCrunch

The Series C funding, which brings its total raise to around $95 million, will go toward mass production of the startup’s inaugural products

AI chip startup DEEPX secures $80M Series C at a $529M valuation 

A dust-up between Evolve Bank & Trust, Mercury and Synapse has led TabaPay to abandon its acquisition plans of troubled banking-as-a-service startup Synapse.

Infighting among fintech players has caused TabaPay to ‘pull out’ from buying bankrupt Synapse

The problem is not the media, but the message.

Apple’s ‘Crush’ ad is disgusting

The Twitter for Android client was “a demo app that Google had created and gave to us,” says Particle co-founder and ex-Twitter employee Sara Beykpour.

Google built some of the first social apps for Android, including Twitter and others

WhatsApp is updating its mobile apps for a fresh and more streamlined look, while also introducing a new “darker dark mode,” the company announced on Thursday. The messaging app says…

WhatsApp’s latest update streamlines navigation and adds a ‘darker dark mode’

Plinky lets you solve the problem of saving and organizing links from anywhere with a focus on simplicity and customization.

Plinky is an app for you to collect and organize links easily

The keynote kicks off at 10 a.m. PT on Tuesday and will offer glimpses into the latest versions of Android, Wear OS and Android TV.

Google I/O 2024: How to watch

For cancer patients, medicines administered in clinical trials can help save or extend lives. But despite thousands of trials in the United States each year, only 3% to 5% of…

Triomics raises $15M Series A to automate cancer clinical trials matching

Welcome back to TechCrunch Mobility — your central hub for news and insights on the future of transportation. Sign up here for free — just click TechCrunch Mobility! Tap, tap.…

Tesla drives Luminar lidar sales and Motional pauses robotaxi plans

The newly announced “Public Content Policy” will now join Reddit’s existing privacy policy and content policy to guide how Reddit’s data is being accessed and used by commercial entities and…

Reddit locks down its public data in new content policy, says use now requires a contract

Eva Ho plans to step away from her position as general partner at Fika Ventures, the Los Angeles-based seed firm she co-founded in 2016. Fika told LPs of Ho’s intention…

Fika Ventures co-founder Eva Ho will step back from the firm after its current fund is deployed

In a post on Werner Vogels’ personal blog, he details Distill, an open-source app he built to transcribe and summarize conference calls.

Amazon’s CTO built a meeting-summarizing app for some reason

Paris-based Mistral AI, a startup working on open source large language models — the building block for generative AI services — has been raising money at a $6 billion valuation,…

Sources: Mistral AI raising at a $6B valuation, SoftBank ‘not in’ but DST is

You can expect plenty of AI, but probably not a lot of hardware.

Google I/O 2024: What to expect

Dating apps and other social friend-finders are being put on notice: Dating app giant Bumble is looking to make more acquisitions.

Bumble says it’s looking to M&A to drive growth

When Class founder Michael Chasen was in college, he and a buddy came up with the idea for Blackboard, an online classroom organizational tool. His original company was acquired for…

Blackboard founder transforms Zoom add-on designed for teachers into business tool

Groww, an Indian investment app, has become one of the first startups from the country to shift its domicile back home.

Groww joins the first wave of Indian startups moving domiciles back home from US

Technology giant Dell notified customers on Thursday that it experienced a data breach involving customers’ names and physical addresses. In an email seen by TechCrunch and shared by several people…

Dell discloses data breach of customers’ physical addresses

Featured Article

Fairgen ‘boosts’ survey results using synthetic data and AI-generated responses

The Israeli startup has raised $5.5M for its platform that uses “statistical AI” to generate synthetic data that it says is as good as the real thing.

16 hours ago
Fairgen ‘boosts’ survey results using synthetic data and AI-generated responses

Hydrow, the at-home rowing machine maker, announced Thursday that it has acquired a majority stake in Speede Fitness, the company behind the AI-enabled strength training machine. The rowing startup also…

Rowing startup Hydrow acquires a majority stake in Speede Fitness as their CEO steps down

Call centers are embracing automation. There’s debate as to whether that’s a good thing, but it’s happening — and quite possibly accelerating. According to research firm TechSci Research, the global…

Retell AI lets companies build ‘voice agents’ to answer phone calls

TikTok is starting to automatically label AI-generated content that was made on other platforms, the company announced on Thursday. With this change, if a creator posts content on TikTok that…

TikTok will automatically label AI-generated content created on platforms like DALL·E 3

India’s mobile payments regulator is likely to extend the deadline for imposing market share caps on the popular UPI (unified payments interface) payments rail by one to two years, sources…

India likely to delay UPI market caps in win for PhonePe-Google Pay duopoly

Line Man Wongnai, an on-demand food delivery service in Thailand, is considering an initial public offering on a Thai exchange or the U.S. in 2025.

Thai food delivery app Line Man Wongnai weighs IPO in Thailand, US in 2025

Ever wonder why conversational AI like ChatGPT says “Sorry, I can’t do that” or some other polite refusal? OpenAI is offering a limited look at the reasoning behind its own…

OpenAI offers a peek behind the curtain of its AI’s secret instructions

The federal government agency responsible for granting patents and trademarks is alerting thousands of filers whose private addresses were exposed following a second data spill in as many years. The…

US Patent and Trademark Office confirms another leak of filers’ address data

As part of an investigation into people involved in the pro-independence movement in Catalonia, the Spanish police obtained information from the encrypted services Wire and Proton, which helped the authorities…

Encrypted services Apple, Proton and Wire helped Spanish police identify activist

Match Group, the company that owns several dating apps, including Tinder and Hinge, released its first-quarter earnings report on Tuesday, which shows that Tinder’s paying user base has decreased for…

Match looks to Hinge as Tinder fails

Private social networking is making a comeback. Gratitude Plus, a startup that aims to shift social media in a more positive direction, is expanding its wellness-focused, personal reflections journal to…

Gratitude Plus makes social networking positive, private and personal

With venture totals slipping year-over-year in key markets like the United States, and concern that venture firms themselves are struggling to raise more capital, founders might be worried. After all,…

Can AI help founders fundraise more quickly and easily?