mac pro
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Apple M2 Ultra Mac Studio: Same shell, more firepower
“This completes the transition to Apple silicon,” Senior Vice President of Hardware Engineering John Ternus noted during last week’s WWDC keynote. Apple never promised the process would happen overnight. At the 2020 event, CEO Tim Cook promised a two-year transitionary period. The company missed the deadline by a year, but a lot has happened during…
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Apple execs on developing Mac Studio and Studio Display for the other pros
The seeds of the Mac Studio were planted 5 years ago next month when, in a rare candid admission of misstep, Apple said it was pushing the reset button on the Mac Pro. Having painted itself into a “thermal corner,” Apple realized that it had to burn down the architecture it created and start anew. …
WhatsApp is adding support for in-app payments, Apple is upgrading the MacBook Pro and Mac Pro desktop and we argue about the future of startup hubs. Here’s your Daily Crunch…
Apple adds new MacBook Pro graphics option and Mac Pro SSD upgrade kit
A week before kicking off WWDC, Apple introduced a pair of upgrades to its pro-level hardware lines. Both the 16-inch MacBook Pro and the Mac Pro desktop are getting select…
Apple could reportedly announce Mac shift to its own ARM-based chips this month
For years now, analysts and unconfirmed reports have suggested Apple was working on transitioning its Mac line of computers away from Intel-based chips, and to its own, ARM-based processors. Now,…
After more than a year of teasing, Apple finally unveiled the new Mac Pro at WWDC in June. The long wait was finally over — though Apple left out one…
Apple’s Mac Pro ships in December with maximum 8TB of storage
Apple is making its Mac Pro and Apple Pro Display available in December, it announced today. The machine was announced earlier this year, but no availability window had been set.…
After several months of speculation, Apple today confirmed that it will be manufacturing the latest version of the Mac Pro in the United States. The move is in keeping with…
Back in 2013, Apple announced that it would it would be assembling its high-end desktop in the U.S. After manufacturing had mostly moved out the country, the company made a…
Apple soups up Logic Pro X ahead of Mac Pro launch
When it announced the long-awaited Mac Pro relaunch onstage at WWDC last week, Apple settled on creative pro software as the best way to illustrate the desktop’s power. Along with…
Apple only announced one new piece of hardware at its event today, but it was a doozy. After years of promising a refresh for the long-lamented Mac Pro line, the…
Goodbye trash can, hello cheese grater: Apple’s reinvented Mac Pro will shred your workflow
Say goodbye to the trash can. Apple’s new Mac Pro is a more traditional machine that takes into account the specific needs of creative professionals, while enabling a layer of…
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What to expect from Apple’s WWDC 2019
Last year’s WWDC was a rare step away from hardware for the company, without a single device announcement. In fact, Apple’s gadget lines have largely been the subject of quiet releases over the past year. Ahead of the big Apple TV unveil, the company issued several press releases highlighting minor updates to flagship lines. Just…
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Apple is rebuilding Maps from the ground up
I’m not sure if you’re aware, but the launch of Apple Maps went poorly. After a rough first impression, an apology from the CEO, several years of patching holes with data partnerships and some glimmers of light with long-awaited transit directions and improvements in business, parking and place data, Apple Maps is still not where it…
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Apple’s 2019 Mac Pro will be shaped by workflows
A year ago, I visited the Apple campus in Cupertino to figure out where the hell the new Mac Pro was. I joined a round-table discussion with Apple SVPs and a handful of reporters to get the skinny on what was taking so long. The answer, it turns out, was that Apple had decided to…
Transcript: Phil Schiller, Craig Federighi and John Ternus on the state of Apple’s pro Macs
You have already read the news. But we thought we would also use this opportunity to share a transcript of the interview with Phil Schiller, Senior Vice President of Worldwide Marketing;…
The current Mac Pro gets a spec bump as Apple goes back to the drawing board for the follow-up
Apple this week took the fairly unprecedented step of announcing that it was going back to the drawing board to re-envision the Mac Pro. The company invited a handful of editors in…
“If we’ve had a pause in upgrades and updates, we’re sorry for that — what happened with the Mac Pro — and we’re going to come out with something great…
Apple’s New Mac Pro Uses 74% Less Aluminum, 68% Less Power And 84% Lighter Packaging
Apple has today released its environmental report for its new Mac Pro machine, which details some fairly large savings on power and raw materials. The new device also earns a…
2013 Mac Pro Review: Apple’s New Desktop Boasts Dramatic Redesign, Dramatic Performance
Apple’s new Mac Pro is a sight to behold: In black aluminum with an eye-catching cylindrical design, there’s little chance you’ll ever mistake it for any other computer. The previous…
Apple has a brand new Mac Pro with an all-new, bold design that’s assembled at home in the U.S. in a facility in Texas. It’s easily among the most bold…
Apple’s Mac Pro Is Now Available, Max One Out Now With A 4K Display For Over $13K
Apple is now selling its new U.S.-assembled Mac Pro via its online store, as announced yesterday in a press release. The pro-targeted computer starts at $2,999, but with custom options…
Apple’s New Mac Pro Goes On Sale Dec. 19 Online And In Retail Starting At $2,999
Apple has just announced that its new Mac Pro computer, featuring that signature ‘Darth Vader’ design, will be available for sale starting tomorrow, Thursday Dec. 19 beginning at $2,999. There’s…
Apple Sends Out Set Of Slick Mac Pro Posters To Some Journalists
Apple sent out a set of slick Mac Pro posters to at least one journalist today. TidBITS author Jeff Carlson received a long black tube with four Mac Pro images…
TechCrunch TV Apple Event Wrap-Up: Software Free And Now, New iPads And Macs
The Apple event in San Francisco today was a big one, in terms of just how much stuff Apple trotted out between software updates, pricing bombshells and new hardware. The…
Apple wrapped its October event at the Yerba Buena Center in San Francisco earlier today and, as promised, there was plenty to dig into. We’ve pumped out plenty of stories…
Hands On: Apple’s New Mac Pro Is An Insanely Quiet Thermal Wizard
Today at an event in San Francisco, Apple reintroduced its new Mac Pro computer which will form the vanguard of its new high-end lineup of machines for the professional set.…
Apple’s New Mac Pro: A 4K Video-Editing, Super-Fast Powerhouse, Available In December For $2,999
Today Apple announced December availability for the Mac Pro, the strange, solid cylinder of computing power. It starts at $2,999 for the 3.7GHz quad-core Xeon, 12GB DRAM, 2GB VRAM, and…
Apple’s October 22 iPad And Mac Event Now Official As Press Receive Invites
Apple has announced a special event to be held next week on October 22, after that date was leaked first by AllThingsD and then later confirmed by The Loop’s Jim…
Report: Apple To Hold Event On October 22nd To Talk New iPads, OS X Mavericks And New Mac Pro
Apple will hold an invitation-only event on October 22nd to show off its new iPads, as well as the new Mac Pro and OS X Mavericks release, according to a…
