There are not many breakout mobile apps that are Android-first, but if the last 30 days are any indication, social to-do app Any.DO has a shot at getting there. The app’s been downloaded 500,000 times in the past 30 days from the Android market, and people are downloading it at a rate of 40,000 a day. The app is not quite one of the top 100 free apps yet (it is currently No. 113), but it is moving up the ranks. (As a point of comparison, Kevin Rose’s Oink app was downloaded 100,000 times in about three weeks on the iPhone and Yelp took 7 months to reach one million downloads on Android).
“The openness of the Android platform allows us to do many things that are impossible on other platforms,” says CEO Omer Perchik. Any.Do launched a month ago as a sleek to-do list with social sharing features. When we covered the launch, Sarah Perez wrote:
Like any to do list, Any.DO supports the basics, like adding tasks, marking them complete, setting priorities, etc. But it does a number of other things which make it stand out from the crowd. For example, you can create tasks using voice input, it syncs with Google tasks, and you can use gestures to manage your tasks like drag-and-drop for assigning task priorities or organizing tasks into folders or swiping to mark tasks complete. You can also shake your phone to clear off the completed tasks from the screen.
However, the most important feature is the app’s backend. This task list app is actually intelligent, offering to auto-complete entries as you type. . . . Any.DO also lets you collaborate on tasks with family, friends and colleagues, potentially displacing group texting, email threads and other more socially focused apps like Facebook or GroupMe. It can offer contact suggestions when building collaborative tasks, and for those who are not Any.DO members, the app supports communication via email and SMS.
The app has an average 4.6-star rating out of more than 4,600 ratings. The initial growth spurt was due to the inherent social sharing features of the app (virality, FTW) and promotion on the Android Market. The installs seem to be leveling off a bit, but if people keep using the app and sharing to-do lists the growth should continue. Drilling down into usage sats, according to the company, 2.5 million tasks have been added, with more than one million completed. There are an average of 100,000 tasks added every day, and 50 percent are added by voice.
Comment