Google Cardboard

Hardware

Bright spots in the VR market

6:30 am PST • December 2, 2018

Virtual reality is in a public relations slump. Two years ago the public’s expectations for virtual reality’s potential was at its peak. Many believed that VR would transform the way…

Bright spots in the VR market

For the past two years, we’ve been closely following the advances of new VR experiences. Much of this gear is still in development, but if you’re eager to dive in…

Gearing up to step into virtual reality

The revelation behind Google Cardboard was that if you put your phone close enough to your eyes, it’s basically a VR headset — but it’s not quite that simple for…

HoloKit is like Google Cardboard for augmented reality

Google is putting a lot of its virtual reality focus right now on its Daydream VR framework, but today Amit Singh, the company’s VP of VR, also gave an update on its…

Google has shipped 10M Cardboard VR viewers, 160M Cardboard app downloads
Hardware

The reality of VR/AR trial

10:00 am PST • December 24, 2016

If you haven’t heard about VR/AR by now, your desert island must not have Wi-Fi. But there are millions of folks who know about VR/AR who haven’t seen it yet.…

The reality of VR/AR trial

VR systems like the HTC Vive and the Oculus Rift are really cool but also really expensive. That’s why RiftCat created a new app, VRidge, that lets you play rich…

RiftCat lets you play high-end 3D games on cheap VR headsets

Live streaming 360-degree video is rarely the right way to go if you’re thinking about doing a live broadcast for an event — but Verizon’s (disclaimer: Verizon owns TechCrunch via…

Watching Macy’s Thanksgiving Day Parade in Daydream VR is actually fun

Google today launched a new application for iOS users called “Cardboard Camera,” which allows you to create 3D, 360-degree photos using your mobile device’s camera. The app was previously available…

Google’s new iOS app Cardboard Camera lets you snap VR photos to share with friends

While the Camorama promo video is a bit, shall we say, racy I think the product is pretty solid. It’s basically a 4K action cam that doubles as a 360-degree…

Camorama records 360-degree 4K video for your VR pleasure

In the mid-2000s, everyone was talking about 3D, the “next big thing” in video. It required people to buy expensive new gadgets and wear goofy eyewear, but we were told…

Virtual reality will not replay the 3D debacle

Google is forming a rather hefty team within the company to tackle smartphone-based virtual reality. The latest addition to the team is Matt Apfel, a former VP of content strategy for Samsung’s…

Google hires former Samsung VR exec to work on Daydream

Music blasting into your ear-holes not immersive enough for you? Rhapsody’s new VR app brings you as close to the music as you can get without getting sprayed with spit,…

Rhapsody brings music to your face with VR experience

The amount of Google Cardboard app downloads has doubled in just the past four months. Today, onstage at I/O, Google’s head of VR, Clay Bavor, announced that the company had seen…

Google Cardboard platform picks up steam with 50M app downloads to date

We don’t know if Google will launch its own virtual reality headset at its I/O developer conference this year, but Android N, the next version of the company’s mobile operating…

Android N gets a low-latency VR mode

As the tech world waits to see what VR stuff Google shows off at its I/O conference later this week, today, the company snuck in an update to YouTube for…

YouTube for iOS gets full Google Cardboard support

Google is moving beyond Cardboard. The company will reportedly be announcing a standalone Android VR headset at next week’s Google I/O event. Entrepreneur and former tech journalist Peter Rojas has tweeted that Google will launch an…

Google is reportedly announcing a standalone Android VR headset next week

NYU Shanghai students Sean Kelly and Sam Shi wanted to use VR to help increase access to information. Over the weekend at the TechCrunch Disrupt Hackathon in New York, the…

Teach-U: VR uses virtual reality to let anyone learn piano or drums

The New York Times is giving out free Google Cardboard VR devices. Yes, again! The company had previously distributed a million some devices to print subscribers as part of the…

The NYT is giving out 300,000 more Google Cardboard viewers

Technology is surrounding us; its surface is becoming more complex, pliable and familiar to the eye. Virtual reality is no longer creeping into the mainstream: It’s leaping. Though the industry…

Virtual reality is about to go mainstream, but a lack of content threatens to hold it back

On a recent episode of our podcast we spoke about the VR industry with Matt Hartman, director of seed investments at Betaworks. When evaluating VR companies, Hartman looks for whether…

Why the Oculus Rift won’t go the way of Google Glass

With each of the six biggest global consumer technology companies now deeply invested and feverishly in development, VR/AR has become too big to fail. Facebook Oculus Rift, Samsung Gear VR…

VR And AR Will Be Mobile’s Demand Driver, Not Its Replacement

In a Google blog post today by Clay Bavor, Google’s new VP of VR, the company detailed a few quick stats on the company’s Cardboard program. This interestingly comes at…

5 Million Google Cardboard VR Viewers Have Shipped

Since the 1950s, virtual reality (VR) has been hovering on the periphery of technology without achieving accepted mainstream application or commercial adoption. Since 2012, VR startups have raised more than…

When Virtual Reality Meets Education

Google appears to be doubling down on virtual reality as they look to begin building “multiple” consumer hardware devices, according to new VR job postings on their site. Google’s current consumer…

Google Working On Its Own Consumer VR Hardware, Latest Job Postings Suggest

When you think about virtual reality, you probably think about visuals and imagery and immersive far-off places. However, the key to a really fantastic immersive experience is not only what…

Google Cardboard’s SDK Gets Spatial Audio Support

In 2015, the virtual reality (VR) and augmented reality (AR) industry was widely heralded as the next tectonic shift in computing. But it’s also an industry that investors are cautious…

The Value In Virtual And Augmented Reality

Although virtual reality (VR) and augmented reality (AR) have existed in some form for decades, only recently have they garnered mainstream attention. VR is blowing up right now, and its…

Augmented Reality Versus Virtual Reality: The Battle Is Real

Reminder: Almost 90 per cent of the revenue of the company formerly known as Google — grandly rebranded Alphabet this fall, even if everyone, including me, is still going to call Google Google — comes…

What Google Sees In Augmented Reality

The Star Wars: Force Awakens train is a rollin’ and Google has gotten involved in a few different ways. One was by offering a special edition Google Cardboard in four…

Get A Free Star Wars Edition Google Cardboard

Pretty soon, you’ll be able to strap on a headset and spend a day immersed in the life of almost anyone on earth. Want to be Kanye West for a…

Virtuality Reality And The Future Of Music