Adtech

How a small French privacy ruling could remake adtech for good

A ruling in late October against a little-known French adtech firm that popped up on the national data watchdog’s website earlier this month is causing ripples of excitement to run through priva

Call for social media adtech to be probed by UK competition watchdog

A British Conservative politician, who has called repeatedly for Mark Zuckerberg to come to parliament to answer questions about how Facebook fences fake news — only to be repeatedly rebuffed &#

Pro-privacy search engine DuckDuckGo hits 30M daily searches, up 50% in a year

Some nice momentum for privacy-focused search engine DuckDuckGo which has just announced it’s hit 30 million daily searches a year after reaching 20M — a year-on-year increase of 50%. Hitt

GDPR has cut ad trackers in Europe but helped Google, study suggests

An analysis of the impact of Europe’s new data protection framework, GDPR, on the adtech industry suggests the regulation has reduced the numbers of ad trackers that websites are hooking into E

Apple’s Tim Cook is sending a privacy bat-signal to US lawmakers

Apple’s CEO Tim Cook has today been announced as the keynote speaker at a European data protection conference taking place in Brussels later this month — at a time when US lawmakers are

European, UK and US pols summon Zuckerberg as FTC eyes probe of Facebook over data violations

The fallout from the story concerning Facebook, Cambridge Analytica, the misuse of personal data and how much Facebook knew about all this, has quickly made its way into the halls of government &#8212

Adikteev raises $12 million for its mobile marketing platform

French startup Adikteev raised a $12 million funding round led by Ring Capital and BNP Paribas Développement, with existing investors ISAI, Ventech and Laurent Asscher also participating. It’s also

Apple introduces a new pay-per-install ad product called Search Ads Basic

Apple today is introducing a new way for app developers to acquire users for their apps: it’s launching a pay-per-install advertising product called Search Ads Basic. The “basic” bra

Google bans its ads on sites that use those annoying ‘pop-unders’

Google today clarified a change to its ad policies, which have now been updated to include a ban on Google advertisements on any websites that utilize “pop-under” advertisements. These obn

Meet Cuba’s first internet entrepreneurs at Disrupt New York

Cubazon. Kewelta. Knales. These aren’t house hold names in the US but they’re at the vanguard of entrepreneurship in Cuba and they’ll be joining us on stage at Disrupt New York. We&#

Yieldify raises another $6M, appoints adtech vet John Giuliani as chairman

As the web becomes an ever more crowded landscape of things battling for your attention, we’re seeing an increase in marketing spend from companies to help capture it, and that in turn is leadin

Wrapify raises $3M from Avery Dennison to pay you to wrap your car in ads

Wrapify, the startup that will pay you to wrap your car with an advertisement, has raised $3 million in seed funding. As a refresher, the startup provides a two-sided marketplace that matches up driv

Google unveils playable ads for Android game developers and other tools

Google rolled out a series of new tools for Android game developers at GDC in San Francisco this week that offer new ways to entice users to download their games, as well as ways to make more money fr

Our favorite startups from 500 Startups’ 18th class

500 Startups’ 18th demo day wrapped up this afternoon in San Francisco. The companies that presented ranged from financial technology all the way to yet another attempt to try and fix conference

Shazam is finally profitable after a billion downloads

Shazam, the mobile and desktop app that acts as a digital ear and song identifier, crossed the 1 billion download mark recently, according to a report from Billboard on Thursday. The London-based co

The Trade Desk finishes strong at $30.10 per share after its first day on NASDAQ

Things are looking up for adtech companies on Wall Street — or at least for one of them. The Trade Desk debuted on NASDAQ today at a price of $28.75 per share, up nearly 60 percent from its IPO pric

John Sculley’s Zeta Interactive nabs $45M, gears up for more acquisitions, IPO

When it comes to funding for startups, marketing tech is seeing a boom at the moment, and one company that is reaping the fruits of that is Zeta Interactive. The marketing technology company — 

Socius raises $400k seed round to fuel social storytelling

If you've seen the Condé Nast's website recently, you've seen the Socius platform in action. The startup just raised $400k from 500 Startups' Nordic Fund and Raa Invest to pour fuel on its social sto

Collective closes $34M with adtech reporting solution

Collective is announcing today that it has closed a $34M growth round led by Columbia Partners with participation from Accel Partners, Greycroft and iNovia. The company has raised close to $100M in d

Shine Signs First European Carriers To Its Network-Level Ad Blocking Tech

The ad-blocking wars are stepping up a gear today as mobile network-level ad blocker startup Shine has announced it's signed its first European carriers to roll out its tech.
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