Stuffle Raises €500K To Put The Heat On Shpock As The Flea Market App Race Gathers Pace In Europe

Steve O'Hear

Steve O’Hear is probably best known as a technology journalist, currently at TechCrunch where he focuses mainly on European startups, companies and products. He was previously co-founder and CEO of expertise platform Beepl where he helped the company navigate its first VC round, along with seeing the product through development, private alpha and a high profile public launch. In November... → Learn More

Tuesday, January 29th, 2013
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Stuffle, the mobile location-based marketplace for used items (and European rival to Shpock) has raised a new funding round from High-Tech Gründerfonds. The amount is described only as a “mid six-figure amount”, though TechCrunch has learned that it’s actually €500,000 (~$672k) and follows a previous round from Tim Schumacher, founder of SEDO, announced last November, bringing the total raised by the Hamburg, Germany-based startup to €975,000 (~$1.23m).

Similar to and pre-dating Shpock, along with U.S.-based competitors such as Rumgr and Yardsale, Stuffle is described as a mobile ‘flea market’ and enables users to post items for sale based on their location. They simply take and upload a photo of the item, write a short description, and enter a price. Other users can then browse items for sale and contact the seller through the app.

In terms of traction, Stuffle has been downloaded approximately 147,000 times since it launched last May, seeing 75,000 items listed and 12,500 successful sales at a total value of €1.2m. In comparison, three and a half months after launching, Shpock had seen 120,000 downloads, and 60,000 items listed in its marketplace.

However, unlike Shpock, which runs of iOS and Android, Stuffle is currently iOS-only, with an Android version due be released next month — providing an avenue for further growth.

Stuffle was originally incubated by Hamburg-based incubator Digital Pioneers but was spun out as a separate company late last year.


Company: Stuffle
Website: stuffle.it
Launch Date: May 9, 2012
Funding: €975k

Stuffle is like a mobile flea market: Offer your stuff by posting a picture, a title, a short description and a price. Rummage around for offers nearby. Bargain for deals via private messages. Just pay when you pick up your purchases or agree with the seller on your own terms.

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