CTIA 2008
Sony-Ericsson

S-E launches HSDPA Z750a on AT&T

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Sony Ericsson’s HSDPA Z750a just dropped on AT&T. It will cost $50 after rebate and comes in purple, grey, and pink. It has a 2.0-megapixel camera and runs on AT&T’s 3G network. Sure it’s no X1 or even one their latest UIQ phones, but it’s nice that Sony Ericsson is launching phones in the U.S., right?

I’m actually quite upset. S-E used to be a giant and their phones used to change the game on a regular basis. Now they dump a 3G clamshell every year and call it a day. They’re like my lazy uncle who talks about his days playing college ball.

Sony Ericsson Blends Style, Sophistication and Speed with New Z750a Clamshell

New Mobile Broadband Handset Available in the U.S. Only from AT&T
RALEIGH, N.C. —(Business Wire)— Mar. 31, 2008 Mobile phone owners no longer have to decide between high performance and attractive design when choosing a new handset with the new Sony Ericsson Z750a. Available in the U.S. exclusively at AT&T, the Z750a is an affordable and stylish handset with a mirrored clamshell design and a hidden exterior display that illuminates when the phone is in use. As Sony Ericsson’s first 3G/HSDPA handset for the U.S. market, the Z750a features mobile broadband for a high-speed Internet(1)connection and access to multimedia content that complements its multimedia player, 2.0 megapixel camera, Internet(1) browser and e-mail(2) capability using AT&T’s Mobile Email application.

“Sony Ericsson continues to expand its North American portfolio with a distinctive and signature design that combines entertainment, style and speed in a sleek device,” said Karen Morris, vice president of marketing for Sony Ericsson North America. “Representing one of our most distinctive and colorful 3G clamshells, the Z750a will appeal to those who want to do more with their phone – share music, high-quality pictures, browse the Internet – and project a sophisticated image all their own. We are delighted that AT&T will offer this device in the U.S. along with the hugely successful W580 Walkman(R) Phone.”

The Z750a works hard, offering features such as data download transfer speeds from 600 to 1400 kbps from AT&T’s High Speed Packet Access (HSPA) 3G network, support for AT&T’s Mobile Email, a 2.0 megapixel camera, full HTML web browsing(1) capabilities and stereo Bluetooth(R)(3) support (A2DP). The Z750a also plays hard with 3D gaming capabilities, a media player that supports numerous media file types for listening to your favorite music tracks and video. The phone has up to 26MB(4) of internal memory and is Memory Stick Micro(TM) (M2(TM)) compatible – currently upgradeable to 8GB(5) – providing ample storage space for photos, videos, music, games and more.

No matter how smart and powerful the Z750a may be on the inside, it still dares to be sleek and sophisticated on the outside. The Z750a has a reflective mirror clamshell casing and hidden organic light-emitting diode (OLED) reflective display screen on the front of the phone that discretely illuminates when receiving a call, displaying caller identification. When active, it also displays battery life, text message alerts and other useful information. To match anyone’s personal style, the Z750a launches in three tantalizing color choices: Mysterious Purple, Phantom Grey and Rose Pink.

The Sony Ericsson Z750a will be available at AT&T stores and authorized dealers in early April for $49.99 after a $100 mail-in-rebate and new two-year service contract.

Z750a Phone At-A-Glance

Sony Ericsson packed innovative features into the Z750a, but didn’t compromise looks or quality to get the job done.

— Weight: 3.9 oz

— Size: 3.8 x 1.9 x 0.8 inches (approx.)

— Talk Time(6): Up to 9 hours GSM; up to 3.5 hours UMTS

— Standby Time(6): Up to 400 hours GSM; up to 350 hours UMTS

— 2.0 megapixel camera

— PictBridge(TM) compatible

— Media Player

— AT&T’s Music ID music recognition application

— AT&T CV video service

— Memory Stick Micro(TM) (M2(TM)) support (up to 8GB(5))

— Tri-band HSPDA (850/1900/2100)

— Quad-band EDGE (850/900/1800/1900)

— Bluetooth(R) stereo (A2DP) support(3)

— USB 2.0 capable

— Full HTML browser

— AT&T Mobile Email

— 2.2″ QVGA 262k Color TFT display

— OLED External Sub Display

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