Tim Cook

Apple is airing a new ad spot in primetime today. Focused on privacy, the spot is visually cued, with no dialog and a simple tagline: Privacy. That’s iPhone. In a…

Apple ad focuses on iPhone’s most marketable feature — privacy

The president has to remember a lot of names! Some he remembers, some he forgets. But we will never forget today in the Year of Our Lord 2019 when President…

Trump called Apple’s CEO ‘Tim Apple’ by mistake

I’m not in the habit of getting naked during meetings at startup offices, but this time it felt appropriate. Nebia, a shower startup that has attracted investments from the likes…

Tim Cook-backed shower startup Nebia shows off a warmer, water-saving shower head

In the wake of TechCrunch’s investigation yesterday, Apple blocked Facebook’s Research VPN app before the social network could voluntarily shut it down. The Research app asked users for root network…

Apple bans Facebook’s Research app that paid users for data

Apple’s Q1 earnings are in, and things don’t look too rosy for the iPhone. Revenue for the handset has declined 15 percent year over year for the quarter. It’s a…

Yep, iPhone revenue is down

Apple’s secretive efforts to develop a self-driving car — its so-called “Project Titan” — have taken a hard turn in 2019 after it emerged that the iPhone-maker has reassigned 200…

Apple cuts 200 staff from its Project Titan autonomous car division

Amazon accumulated $797 billion in market value on Monday, overtaking Microsoft to become the most valuable publicly-traded company in the U.S.

Move over Microsoft, Amazon is the most valuable public company in the US

Let’s face it, we love large numbers. We are obsessed with them, whether it’s Forbes list of wealthiest individuals or tech unicorns, if it’s a big number we can’t get…

Apple’s trillion-dollar market cap was always a false idol

Far from Apple’s troubles in emerging markets and China, the company is attracting the ire of what should really be a core supporter demographic naturally aligned with the pro-privacy stance…

Apple’s increasingly tricky international trade-offs

Apple CEO Tim Cook didn’t mince words when he took to the stage to accept the Anti-Defamation League’s first Courage Against Hate Award at an event in New York City…

Tim Cook addresses white supremacists in ADL address

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Big tech must not reframe digital ethics in its image

Facebook founder Mark Zuckerberg’s visage loomed large over the European parliament this week, both literally and figuratively, as global privacy regulators gathered in Brussels to interrogate the human impacts of technologies that derive their power and persuasiveness from our data. The eponymous social network has been at the center of a privacy storm this year. And…

9:00 am PDT • October 27, 2018
Big tech must not reframe digital ethics in its image

Apple’s CEO Tim Cook has joined the chorus of voices warning that data itself is being weaponized against people and societies — arguing that the trade in digital data has…

Apple’s Tim Cook makes blistering attack on the ‘data industrial complex’

Apple CEO Tim Cook is expected to endorse the idea of a “comprehensive federal privacy law” for the U.S. in a keynote speech tomorrow. He will also back Europe’s approach…

Apple’s CEO Tim Cook to flag trust and humanity in major privacy speech

Apple has strongly criticized Australia’s anti-encryption bill, calling it “dangerously ambiguous” and “alarming to every Australian.” The Australian government’s draft law — known as the Access and Assistance Bill —…

Apple rebukes Australia’s ‘dangerously ambiguous’ anti-encryption bill

Last year, 30 leading venture investors told us about a fundamental shift from early-stage North American VR investment to later-stage Chinese computer vision/AR investment — but they didn’t anticipate its ferocity.

Chinese investment into computer vision technology and AR surges as U.S. funding dries up

Apple’s CEO Tim Cook has today been announced as the keynote speaker at a European data protection conference taking place in Brussels later this month — at a time when US lawmakers…

Apple’s Tim Cook is sending a privacy bat-signal to US lawmakers

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Europe is drawing fresh battle lines around the ethics of big data

It’s been just over four months since Europe’s tough new privacy framework came into force. You might believe that little of substance has changed for big tech’s data-hungry smooth operators since then — beyond firing out a wave of privacy policy update spam, and putting up a fresh cluster of consent pop-ups that are just…

3:36 am PDT • October 3, 2018
Europe is drawing fresh battle lines around the ethics of big data

Notoriously secret on one hand, Apple has never been one to shy away from speaking its mind on matters of principle. During this current period of societal tumult, the $1…

Apple’s Tim Cook talks privacy, user data in China and banning Alex Jones

Apple’s secretive self-driving vehicle program has disclosed its first accident, according to a report filed with the California Department of Motor Vehicles. The low speed accident, which occurred August 24,…

Apple is late to a self driving milestone — its first test car accident

Apple is cracking down on illegal content in China after it removed potentially thousands of apps related to gambling, including ‘lottery’ services. The Wall Street Journal reported that the U.S.…

Apple cracks down on gambling apps in China

How should you feel to know your employer is far, far richer than Croesus? As Apple CEO Tim Cook tells it — in a memo to staff, obtained by BuzzFeed…

Tim Cook to Apple staff: $1TR in shareholder value isn’t what drives us

At Fortune’s CEO Initiative event today, Tim Cook shared his opinion on a number of contentious issues, including immigration, political news and smartphone addiction. Here are some highlights from his…

Tim Cook speaks out at Fortune’s CEO Initiative on hot-button issues like immigration

In startup land, the mandate is to get bought, go public or die trying. And, as far as getting bought goes, one of tech’s Big Five could be a desirable…

The largest buys of tech’s Big Five: a look at M&A deals

Apple TV, still definitely not a hobby, has some new features to add as it grows. Tim Cook mentioned that there are 50 percent more users now than there were…

Apple TV gets Dolby Atmos and streamlined sign-ons for channels and services

Following Apple’s education event in Chicago in March, I wrote about what the company’s announcements might mean for accessibility. After sitting in the audience covering the event, the big takeaway I…

For Apple, this year’s Global Accessibility Awareness Day is all about education

In a new interview with Bloomberg television, Apple CEO Tim Cook says he addressed China trade tariffs in a late-April meeting with President Trump. “I talked about trade and the…

Tim Cook told Trump China tariffs were the wrong move

In The Better Angels of Our Nature, Harvard psychologist Steven Pinker makes the case for reading as a “technology for perspective-taking” that has the capacity to not only evoke people’s…

Empathy technologies like VR, AR and social media can transform education

Zuckerberg has been on a bit of a publicity tour following the Cambridge Analytica scandal and a generally tough year for the social media behemoth. This morning, an interview with…

Zuckerberg fires back at Tim Cook, opens up about fake news

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What Apple’s education announcements mean for accessibility

From an accessibility news standpoint, this week’s Apple event in Chicago was antithetical to the October 2016 event. At the latter event, Apple began the presentation with a bang — showing the actual video being edited using Switch Control in Final Cut. Tim Cook came out afterwards to talk some about Apple’s commitment to serving the…

12:30 pm PDT • April 1, 2018
What Apple’s education announcements mean for accessibility

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Follow along live from the Apple education iPad event in Chicago

Apple held an education focused event in Chicago today at Lane Technical High School. CEO Tim Cook took the stage and began his announcements with a nod to the student marches that occurred this week in support of gun control. Cook praised Lane Tech High for having more PHDs coming out of it than any…

8:03 am PDT • March 27, 2018
Follow along live from the Apple education iPad event in Chicago