ipad air

  • Apple unveils a smaller iPad Pro, Apple’s vision of the future of computers

    Apple just announced the successor to the iPad Air 2 during its press conference in Cupertino. This isn’t a new iPad Air, it’s a smaller iPad Pro. And the company is calling it the iPad Pro. It features a new display with 40 percent less reflectivity. It’s 25 percent brighter than an iPad Air 2 with a wider color gamut. At 500 nits of light, it’s the brightest iPad ever. Read More

  • Live from Apple’s smaller iPhone and iPad event in Cupertino

    Live from Apple’s smaller iPhone and iPad event in Cupertino

    Apple is holding an event today in Apple’s own Cupertino HQ, in its Town Hall Theater. The event kicks off at 10 AM PT (2 PM ET, 5 PM GMT, 6 PM CET), and we’ll have a team covering the event. I’ll be handling the liveblog from Cupertino throughout the event, and you can also expect hands-on videos and up-to-the-minute articles unpacking all the announcements. Rumor has it… Read More

  • Where to watch the live stream for today’s Apple smaller iPhone event

    Where to watch the live stream for today’s Apple smaller iPhone event

    Apple is holding an event today in Cupertino, and the company is planning once again to live stream the event. At 10 AM PT (1 PM ET, 5 PM GMT, 6 PM CET), you’ll be able to watch the event on all Apple devices. If you have a new Apple TV, you can download the Apple Events app in the App Store. It lets you stream today’s event and rewatch old events. Old Apple TV users can just turn… Read More

  • Get ready for the new iPad

    Get ready for the new iPad

    Rumor has it that Apple is about to introduce a successor to the iPad Air 2 at next week’s press conference. According to 9to5mac’s Mark Gurman, the device could move away from the $499 entry-level price. Next week’s 9.7-inch iPad could start at $599 with 32GB of storage. Read More

  • Hands On With The iPad Air 2

    Hands On With The iPad Air 2

    The new iPad Air feels a lot like the old iPad Air, and that’s a good thing, But it’s amazing the difference that shaving just a little more off of the thickness of the device can do, in terms of its overall presence in the hand. This iPad Air definitely feels more portable, and I’d imagine will be a lot more comfortable to hold over longer periods, thanks to the additional… Read More

  • Potential iPad Air 2 Leaks Show A Thinner Case, And The Arrival Of Touch ID

    Potential iPad Air 2 Leaks Show A Thinner Case, And The Arrival Of Touch ID

    Apple’s rumored October 16 event is approaching on the horizon, and so far we’ve heard relatively little about what might be unveiled. We have heard that updated iMacs are likely on the way, however, as well as a new iPad Air. The Air sequel is said to be thinner and lighter, according to existing rumors, and now Vietnamese blog Tinhte.vn (via 9to5Mac) is showing off pictures of… Read More

  • Apple’s iPad Update Plans Could Put Gold First And Offer 12.9″ Model For 2015

    Apple’s iPad Update Plans Could Put Gold First And Offer 12.9″ Model For 2015

    Apple could add gold to the menu for the next version of the 9.7-inch iPad Air, according to Bloomberg, and then introduce a 12.9-inch version of its tablet next year. This is in line with rumors we’ve heard from Bloomberg before, which pegged a large-screen iPad as being added to the lineup back in August. But the note regarding the color update for the new iPad is interesting in that… Read More

  • Apple iPad And OS X Event Tipped For October

    Apple iPad And OS X Event Tipped For October

    Apple has just had a splashy September launch event for the iPhone 6, but it is also gearing up for an October event to showcase new iPad and Mac hardware, plus OS X Yosemite. Bloomberg is reporting a “mid-October” launch event timeframe, and AppleInsider echoes those claims, while Daily Dot’s Michah Singleton says that October 21 will be the specific day. We’ve also… Read More

  • Analyst Expects iWatch In Two Sizes, 128GB iPhone And iPad Air 2 Reveal Next Week

    Analyst Expects iWatch In Two Sizes, 128GB iPhone And iPad Air 2 Reveal Next Week

    In general, the anticipations of analysts are things you can safely ignore, but a new report from KGI Securities analyst Ming-Chi Kuo (via 9to5Mac) is worth a look, especially given his track record of successfully predicting Apple’s product roadmap – and according to Kuo, there’s a lot in store for us next week at Apple’s special event, including a new iPad. So far… Read More

  • Apple’s Next iPad Could Sport Anti-Reflective Coating For Easier Daylight Use

    Apple’s Next iPad Could Sport Anti-Reflective Coating For Easier Daylight Use

    Apple has a new iPad that has just gone into production, according to a new report from Bloomberg. The next Apple tablet will reportedly will reportedly come in both 9.7-inch (iPad Air) and 7.9-inch (iPad mini) flavors, per the news network’s sources, and will be equipped with a new anti-reflective coating that should make it easier to read in bright light situations. The new iPads could… Read More

  • Apple Gets Serious About The iPad’s Creative Power In New Ad

    Apple Gets Serious About The iPad’s Creative Power In New Ad

    Apple aired a new iPad advertisement during the NFL playoff game between the San Francisco 49ers and the Carolina Panthers today, and it’s all about creativity. It’s no secret that Apple wants to push the creative aspect of its mobile devices, which are still seen largely as consumption gadgets, and this new ad embraces a grand vision of iOS as fertile ground for inspiration… Read More

  • To Mini Or To Air, That Is The iPad Question

    To Mini Or To Air, That Is The iPad Question

    Pop quiz, hot shot. You walk into an Apple Store to buy the new iPad. But there are two new iPads. The iPad Air and the new iPad mini. You can only buy one. What do you do? What — do — you — do? The new retina iPad mini is great. It’s everything you loved about the first iPad mini, but upgraded in the two most important ways: a sharper screen and faster speed. Both… Read More

  • “It’s Just A Big iPod Touch” Crunch Network

    “It’s Just A Big iPod Touch”

    Over the weekend, I got two emails from my mother. The most interesting aspect of them was the sign-off at the bottom: “Sent from my iPad”. This stood out to me for two reasons: First, I’ve now been using the iPad Air for the past couple of weeks, and thinking a lot about the state of the product. Second, this is my mother using an iPad. An iPad! Regularly! On a scale of 1 to… Read More

  • iPad Air | Fly or Die

    Fly Or Die: iPad Air

    With the new iPad Air, the question isn’t whether or not the new tablet will fly or die. The question, rather, is whether or not you should upgrade from an older-gen iPad to the iPad air or to the iPad mini? In truth, it all comes down to use cases. Read More

  • Gillmor Gang: Hocus Pocus

    Gillmor Gang: Hocus Pocus

    The Gillmor Gang — Danny Sullivan, Robert Scoble, John Taschek, Kevin Marks, and Steve Gillmor — find themselves in a quandary over Steven Elop’s alleged exit strategy for Microsoft. Is he really serious, dumping XBox and casting aside Bing? Or is this just a magician’s sleight of hand, misdirecting the attention from the more radical idea of abandoning Windows to… Read More

  • Apple’s iPad Air Cost-To-Build Estimated At Less Than iPad 3 At Launch

    Apple’s iPad Air Cost-To-Build Estimated At Less Than iPad 3 At Launch

    Apple has released its iPad Air, and while we don’t yet know how many it sold during opening weekend (it’s likely waiting to reveal launch numbers until the iPad mini with Retina display goes on sale), we do know that it seems to be enjoying strong adoption rates. The cost of building this latest iPad should help Apple’s product margins, too, if a teardown by analyst firm… Read More

  • iPad Air Adoption 5X That Of iPad 4 After Opening Weekend, Says Fiksu

    iPad Air Adoption 5X That Of iPad 4 After Opening Weekend, Says Fiksu

    Apple may indeed have attracted a much broader audience of upgraders for its redesigned 9.7-inch iPad versus last year, according to new early data from mobile app analytics firms. The iPad Air enjoyed somewhere around five times the first weekend adoption of the fourth generation iPad, according to Fiksu, and just under four times that of the iPad mini, which went on sale at the same time as… Read More

  • Gillmor Gang: Dynamic Clusters

    Gillmor Gang: Dynamic Clusters

    The Gillmor Gang — John Borthwick, Keith Teare, Kevin Marks, John Taschek, and Steve Gillmor — move further and further toward the Golden Age of Push Notification. What some see as a fragmented sea of apps, others see as a ripe opportunity to unify notifications as the successor to email, social streaming to the core. As Windows gets sucked into the tidal wave of mobility… Read More