• posted 8 hours ago

    Lytro Enables Its Camera’s Hidden WiFi Chip, Launches A Companion iOS App (With Animated GIFs!)

    lytro

    It sure doesn’t seem like many people have bought Lytro’s crazy light-field camera (the one that lets you focus your photos after you take them) — but if you’re one of those who did: go plug it in. Lytro has just released an update that enables the camera’s dormant WiFi chip, along with an iOS app that lets you wirelessly access and share your photos.

    Oh, and it makes super trippy animated… → Read More

    January 10th, 2013

    Lytro Reveals Its Software Side At CES [Video]

    Lytro Camera Demo Onstage at CES

    If you haven’t yet experienced the world of light field photography, it’s time to step into the Lytro. (See what I did there?)

    The Lytro camera is a brand new form of photographic technology that produces what the company calls a “living photo.” This means that the user has the ability to change the focus from the foreground to background, shift perspective, and add cool color filters to the… → Read More

    December 27th, 2012

    Toshiba Building A Lytro-Style Camera Sensor For Smartphones And Tablets, Planned For 2013 Launch

    toshiba-focus-lytro

    Toshiba is intent on making a camera sensor for smartphones and tablets that borrows a trick from Lytro and allows users to select a focus area in their photos after having taken them. Not only that, but it’ll also allow users to put the whole photo in focus, as well as work with video shot on the device, potentially one-upping the pioneering Lytro camera in a form factor designed for use in… → Read More

    December 14th, 2012

    Make Your Own Lytro-Style, Adjustable Focus Photos With DSLR Video And A Simple Hack

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    The Lytro is a very cool piece of tech that can produce images with easy-to-manipulate depth-of-field, but it also means buying a new, $400 piece of photography gear that takes admittedly low resolution pictures, for a very specific use. Now, The Chaos Collective has built a workaround to allow users to create images with similar, stunning effects using the kit they already have – so long as… → Read More

    December 4th, 2012

    Gift Guide: Hands-On With Lytro’s Latest Features, Perspective Shift And Living Filters

    Gift Guide 2012 - Lytro Camera

    Lytro promised that its camera was only the beginning of the new technology, which allows the user to change focus of the picture after it’s taken. The data contained in a single digital image taken with a Lytro camera is completely new and different from the data we’re used to seeing with more traditional technology. It’s uncharted territory, the exploration of a brand new world, and the latest… → Read More

    November 15th, 2012

    Lytro Reinvents The Camera Once Again, Now Lets Photos Change Perspective Along With Focus

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    Lytro is on a roll. After launching manual controls just last month, the company today release a real treat. The Lytro desktop software just received an update that brings two new features into the mix: perspective shift, which slightly adjusts the perspective of the camera after the picture’s been taken, and living filters. Best of all, these new features work with previously taken Lytro photos. → Read More

    October 9th, 2012

    Lytro Firmware Update Unlocks Manual Controls: Shutter Speed, ISO, And ND Filter

    lytro

    Today the Lytro Light Field Camera is receiving a firmware update that unlocks manual controls such as ISO sensitivity and shutter speed.

    But just in case you haven’t heard of it yet, the Lytro is a revolutionary device. Instead of capturing one moment, one angle, and one set of light, you capture everything within frame, and are able to change the focus of the image after the fact. → Read More

    September 25th, 2012

    Lytro Expands Retail Presence, To Be Available Next Month From Amazon, Target, And Best Buy

    lytro (1)

    The $399 Lytro camera is a marvel of imaging technology and it will soon be a whole lot easier to buy. Starting in early October, the novel camera is hitting Amazon.com, BestBuy.com and Target.com, along with select CityTarget stores. The camera was previously only available from the company’s website, Lytro.com. → Read More

    July 24th, 2012

    Lytro Announces Support For Windows, Two Accessories And Free Shipping (This Week)

    Screen Shot 2012-07-24 at 10.36.51 AM

    After launching earlier this year with Mac-only compatibility, Lytro has just announced that its desktop application now supports Windows. The company behind the miniature light field camera also rolled out two new accessories: a $20 USB wall charger and $20 tripod mount. They’re also offering free shipping on all camera orders this week.

    Minimum specs for Windows PC owners are as follows: → Read More

    June 29th, 2012

    Ren Ng Steps Down As Lytro CEO, Will Take Over As Executive Chairman; Charles Chi Named Interim CEO

    lytro (2)

    Lytro Founder Ren Ng has announced that he’s stepping down as CEO and will be transitioning into the company’s Executive Chairman effective immediately. Charles Chi, the current Executive Chairman, has been named interim CEO until a more permanent CEO has been found. → Read More

    lytro (1)
    March 12th, 2012

    Review:LytroLightFieldCamera

    To publish a “review” of the Lytro as it is today is, in a way, very premature. But it’s also only fair. The product is shipping and, to an extent, complete. But given the number of features and planned improvements in the pipes, a review today will be obsolete in a few months. Nevertheless, an initial judgment on the device must be made.

    So here is what can be said of the Lytro in a form that… → Read More

    February 16th, 2012

    Lytro Video? Maybe Later – For Now, Lytro Focuses On Photos

    lytro-stacked

    We were recently able to pose a few questions to Ren Ng, founder and CEO of Lytro, and the person upon whose research the whole product is based. Their camera, which allows the shooter to set the focus after taking the shot, among other things, is launching soon. But there is still much to learn about it, as the company has been fairly close-mouthed about the its specs and capabilities. → Read More

    February 8th, 2012

    Lytro Teardown Shows Potential Wireless Capability, Smallish Sensor

    lytrointernals

    It’s been a while since we’ve heard anything about Lytro (other than nearly grabbing a Crunchie (I voted for them)), the camera where you shoot now and focus later. And the latest news comes not from the company itself, but from the FCC, which just today published the internal photos from its investigation of the device.

    Like reading about chips and sensors? Click on. → Read More

    January 5th, 2012

    Announcing The 2011 Crunchies Finalists And Tickets On Sale Now

    Crunchie Award photo by Susan Hobbs

    The nominations have been tabulated and the votes are in. Over 300,000 nominations were calculated across 20 categories. Along with our partners GigaOm and VentureBeat, we are very proud to announce the finalists for 2011′s best in technology. Voting begins now.

    For 2011, we’ve added some new categories. Best Location App, Best Cloud Services and Biggest Social Impact join the Crunchies ranks… → Read More

    October 19th, 2011

    Lytro Makes Its Debut: Unique Form Factor, $400 Price Tag

    Lytro Stacked

    The Lytro “focus later” camera has created a lot of interesting discussion on the web. With photography still in many ways the same as it was a century ago, this new way of capturing images has certainly struck a nerve. I’ve voiced my skepticism, but I wouldn’t want to pour cold water on this truly innovative device on its big debut.

    At an event in San Francisco today, CEO and originator of the… → Read More

    July 22nd, 2011

    Doubts About Lytro’s “Focus Later” Camera

    lytrologo

    I’ve been meaning to address this Lytro thing since it hit a few weeks ago. I wrote about omnifocus cameras as far back as 2008, and more recently in 2010, and while at the time I was more interested in the science behind the systems, though it appears that Lytro uses a different method than either of those.

    Lytro has been slightly close-lipped about their camera, to say the least, though… → Read More

    June 21st, 2011

    Lytro Launches to Transform Photography with $50M in Venture Funds (TCTV)

    Love photos but utterly bored by wave after wave of iPhone photo sharing apps? Lytro is the company for you. This is also the company for anyone who thinks Silicon Valley has fallen into a rut of innovation-less posing. And it’s the company for anyone who complains that the Valley is more about media and marketing than brass-knuckles, hardcore technology. This is the company that jaded, cranky… → Read More