• GE Counting On Energy Monitoring And Solar To Cut Home Energy Usage By 70%

    In an effort to push the limits of home energy efficiency, General Electric is partnering with the U.S. Department of Energy on a $5 million project to connect homes in the Western U.S. to its energy management system, LED lights, appliances and solar panels. The purpose of the project is to research home energy efficiency and test new tracking systems. GE thinks participants will be able to… Read More

  • Opportunities In The Patent-Free Zone


    China may overtake Japan to become the world’s second-largest economy this year. On its heels is India, and countries such as Brazil and Russia are not far behind. What does this mean for entrepreneurs? That, increasingly, the big opportunities lie outside the U.S. Most people aren’t aware of another advantage in emerging markets: you can freely leverage the wealth of proven… Read More

  • Terra-Gen Power Closes $1.2B in Financing to Build Nation's Largest Wind Farm

    Terra-Gen Power announced closing $1.2 billion in construction financing and wind turbine orders. The company will build four wind power projects for the Alta Wind Energy Center in Kern County, California, for which Vestas-American Wind Technology will provide 190 turbines with a capacity of 570 megawatts. This is the largest number of wind turbines ever ordered for a single site in the… Read More

  • Curbside car chargers should start showing up next year

    Given the limited range in fully electric cars, charging points are going to be an important part of the infrastructure in the future. GE has hired a designer to create the “WattStation”, a charger designed to top up your new electric car in four to eight hours. Read More

  • GE introduces their own home energy management system

    While home energy management options have been around for a while, this is the first time someone like GE has come out with a product to help you manage your home energy usage. Read More

  • Not A DONE Deal: NBC Agrees To Sell Women.com, Backs Away, Gets Sued

    DONE! Ventures, a Manhattan Beach, California-based Internet marketing and publishing firm, is slapping NBC Universal with a lawsuit after a domain name sales deal went awry. DONE! CEO Ben Padnos claims NBC Universal accepted an offer to sell the domain names Women.com and Women.net for $1 million, only to have President & CEO Jeff Zucker overrule and block the transaction after the… Read More

  • Help GE "Avoid The Lame" For Their Next Digital Advertising Campaign

    In the spirit of disruption, GE is bypassing the traditional agency model for marketing campaigns. The company has set up both a basic Google Moderator tool at ge.com/adideas and a dedicated email inbox (ad.ideas@ge.com) in order to solicit ideas from anyone (including industry pros). In the spirit of disruption, GE is bypassing the traditional agency model for marketing campaigns. The company… Read More

  • How Can Brands Best Get In Front Of Digital Audiences?


    We’re still here at the first TechCrunch Disrupt conference in New York. Up on stage right now is an interesting group of people discussing how brands can best engage with digital audiences in this day and age. This is an overview of what Judy Hu, Global Executive Director of Advertising & Branding at GE, Brian Pokorny (CEO of dailybooth), Christopher ‘moot’ Poole of… Read More

  • Done Deal: Comcast Takes Over NBC Universal

    Comcast and General Electric announced early this morning that they agreed to form a joint venture that will be 51 percent owned by Comcast and 49 percent by GE. The joint venture, which will consist of the NBC Universal businesses and Comcast’s cable networks, regional sports networks and more, will be managed by the newly formed Comcast Entertainment Group (CEG). GE will contribute to… Read More

  • Video: GE's microholographic storage disc explained

    OK. This is an official GE video so once you get past the first 50 seconds of fluff, it explains how microholographic discs work in everyday speak. Seriously, it’s 1:52 out of your life and you’ll probably learn something about next-gen optical media. Click through to watch the video. Read More