b2b saas

Why there’s no clear winning pricing strategy in B2B SaaS

New data from Maxio indicates that both consumption and subscription pricing have their advantages when it comes to growth, but not at the same time.

How and when to charge for adding AI to your enterprise software

From pricing new add-ons outright and raising prices for bundled offerings to simply getting an edge in negotiations, AI opens up a host of pricing strategies.

Nailing subscriptions in India

A look at subscriptions in India from two angles: the consumer market and B2B SaaS.

Josys secures $32M Series A for its SaaS management platform 

Corporations have been dealing with IT operations and security management since the coronavirus pandemic that has changed the way in which people work — remote or hybrid work — and acceler

Mastering the B2C2B game: 6 lessons to learn before you launch

Launching a B2B product within a B2C company presents distinct challenges as you attempt to strike a balance between successfully establishing a new product and maintaining your original business.

Founderpath secures $145M in debt and equity to help B2B SaaS startup founders avoid dilution

In this challenging fundraising environment, more startups than ever are turning to alternative financial solutions such as debt. Despite the negative connotation associated with debt, a startup shoul

After layoffs, Flockjay lands on a new SaaS-y vision for tech sales

Months after cutting half its staff, edtech startup Flockjay has landed on a new vision for how to disrupt tech sales: start from the inside, out. The startup is building Flockjay Elevate, a platform

Butter raises $7M to end ‘accidental’ customer churn due to payment failure

Vijay Menon, a statistician by trade, began his career at Microsoft.  It was there that he realized there was an astounding number of subscriptions that failed to renew or even go through to begin wi

Are B2B SaaS marketers getting it wrong?

While camouflage might be key to surviving in the wild, in the crowded SaaS marketplace, it’s all about standing out.

Flockjay cuts at least half of its workforce as it pivots away from bootcamps into B2B SaaS

Flockjay, a bootcamp startup that helps laid off people and job seekers break into tech, cut half of its own employees amid a broader pivot to a B2B SaaS platform, TechCrunch has learned from sources

This early-stage marketing expert says ‘B2B SaaS is actually very, very cool now’

"There’s a bias for wanting to use what worked previously, but people forget … your customers and markets are totally different. You can’t just replicate."

Gravy raises $4.5M for its service that helps subscription businesses recover failed payments

Gravy, a startup helping subscription-based businesses recover failed payments, has raised $4.5 million in Series A funding for its specialized combination of technology and a human workspace that wor

DataFleets keeps private data useful and useful data private with federated learning and $4.5M seed

As you may already know, there’s a lot of data out there, and some of it could actually be pretty useful. But privacy and security considerations often put strict limitations on how it can be us