Magic Leap

By the time Howard Rheingold’s “Virtual Reality” was published in 1991, the Sensorama was already a “slowly deteriorating” relic stashed away in a cabana next the pool at its invento

In late 2020, Peggy Johnson took the reins as CEO and led Magic Leap’s pivot away from a consumer audience — those less able to swing $2,300 for a mixed-reality headset — to the deeper pockets o

I vividly remember my first Vive experience. It was many CESes ago. I was managing a different site. Budgets were tight and I had the most on-the-ground experience, so I went solo. I had a different k

Welcome back to Equity, the podcast about the business of startups, where we unpack the numbers and nuance behind the headlines. Now that the weird “remember how to work” week is over, I&

Something wasn’t working. In late 2020, Magic Leap announced a major change spearheaded by incoming CEO, Peggy Johnson. “[W]hat I found was nothing was really broken,” she told the press at the

It’s been an interesting life for Magic Leap, the augmented reality startup with big dreams and some big moments of hubris thus far. Today, the company detailed the availability and pricing of i

Just a month after its last acquisition of the WebAR development platform 8th Wall, Niantic announced its purchase of New Zealand-based augmented reality studio NZXR today. These strategic acquisition

China’s augmented reality startup Nreal is on a roll. The company, which hopes to bring AR to the masses by making bright-color, lightweight smart glasses, has just received $60 million in a Se

Hello readers, and welcome back to Week in Review! Last week, I talked about the future of this newsletter and what’s coming next. The short of which is that in the coming weeks I will be windin

Hello friends, and welcome back to Week in Review! Last week, we talked about the “de-stonkifying” of the market. This week, we’re looking at a wounded Facebook/Meta that finds itsel

Ahead of a planned enterprise release later this year, Magic Leap has provided a group of healthcare companies with early access to its second-generation augmented reality headset.

Despite Apple and Facebook investing billions into a “metaverse” future, in recent years there’s been a distinct drop-off in venture deals for startups focused on finding opportuniti

This call goes out to all the data devotees, engineering enthusiasts, AI aficionados and machine-learning mavens. Clear your schedule on December 2, because you do not want to miss a moment of the iMe

The cloud may be the direction that much of enterprise IT is moving today, but it still remains a major source of security issues, with some 98% of all enterprises in a recent survey reporting that th

You know the expression “garbage in, garbage out,” right? There’s absolutely no place in artificial intelligence or machine learning for bad data, and that’s just one reason TechCrunch is thri

Hello and welcome back to Equity, TechCrunch’s venture capital-focused podcast, where we unpack the numbers behind the headlines. This week was one of our strongest shows yet, with a wide diversity

Today, HTC has revealed their latest consumer-focused headset, the $499 Vive Flow. It’s designed for portability with a compact design and 189 gram weight, though there are some big caveats, whi

Magic Leap has had one hell of a journey, and to their credit, it seems investors are still addicted to giving them money. The augmented reality startup announced today that they have raised $500 mill

Hello and welcome back to TechCrunch’s China roundup, a digest of recent events shaping the Chinese tech landscape and what they mean to people in the rest of the world. On Friday, Huawei’s c

When the Los Angeles-based extended reality data visualization company BadVR first heard that one of its earliest benefactors, Magic Leap, was about to shed 1,000 jobs and was fighting for its life, t