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Livestreaming is a new pillar that brands must consider when building omnichannel marketing strategies, joining the trinity of in-store experiences, traditional e-commerce and social media.

Following the quarterly release of Facebook’s earnings numbers where the company’s CFO takes time to walk through the nitty gritty of the company’s financials, CEO Mark Zuckerberg to

Facebook posted its second quarter earnings Wednesday, beating expectations with $29 billion in revenue. The world’s biggest social media company was expected to report $27.8 billion in revenue

Haven’t you heard that Instagram is no longer a photo-sharing app? Today, Instagram announced that users can now upload 60-second videos on Reels, the platform’s TikTok competitor. This up

Spotify, with the launch of a more attention-grabbing notifications feature, wants to increase user engagement, even if it sacrifices some sense of user comfort and enjoyment in the process.

If you’ve started using Snapchat more regularly this year, you’re not alone. At yesterday’s Q2 earnings call, Snap CEO Evan Spiegel announced that the platform grew both revenue and

The Tumblr community often refers to itself as the Wild West of the internet, and they’re not wrong. A text post with over 70,000 notes puts it best: “Tumblr is my favorite social media si

Instagram head Adam Mosseri confirmed the company is testing a new feature called “Limits,” which would give users the ability to temporary lock down their accounts when they’re bein

A new voice-based social app that cites Clubhouse as its biggest inspiration offers a playful new way to stay in touch with close friends and family. Zebra leaves video out of the equation altogether

Instagram is giving its users a tiny bit more power to see what they want — and not see what they don’t want — in its content discovery hub. The company introduced a new toggle called &#8220

Facebook just announced plans to pay content creators more than $1 billion by the end of next year through new bonus programs designed to keep creatives plugged into its app ecosystem. Facebook founde

Instagram is tinkering around with a new test feature that changes the way users reshare content they like to their Stories. The test, which will only appear for a subset of users, lets users see a co

Germany’s federal information commissioner has run out of patience with Facebook. Last month, Ulrich Kelber wrote to government agencies “strongly recommend[ing]” they to close down

Instagram is building its own version of Twitter’s Super Follow with a feature that would allow online creators to publish “exclusive” content to their Instagram Stories that’s

After years of solely focusing on its mobile product, Instagram is at long last thinking about letting users post from their computers. A number of Twitter uses noticed that the test feature had gone

It’s a little thing, but one worth savoring. If you’re tired of your Instagram feed mostly being a chaotic mashup of screencapped tweets and reshared TikToks, well, those things probably a

The days of a scrolling to the end of your Instagram feed look to be coming to an end. After adding algorithmic suggestions to the bottom of the app last year, Instagram is running a test that would s

Facebook is making it even easier to buy stuff while you scroll past photos of your high school lab partner’s dog. Yes, Instagram Shops and Facebook Marketplace are already displayed prominently

Instagram Reels are getting ads. The company announced today it’s launching ads in its short-form video platform and TikTok rival, Reels, to businesses and advertisers worldwide. The ads will be

This weekend, all of your friends morphed one by one into animated, Pixar-inspired characters. This isn’t a fever dream, and you’re not alone. On Thursday, Snapchat released a Cartoon 3D Style Len