fitbit
Apple announced its latest and greatest Apple Watch in Cupertino today — The Apple Watch Series 4. Fitbit (NYSE: FIT) stock sank as a result. Right now it’s down more than…
Investors are tuning out Sonos after a disappointing quarter
Sonos stock is still struggling to recover after a disappointing earnings report sent shares of the audio hardware manufacturing company plummeting. The stock is currently down over 18 percent in…
Garmin continues to go head-to-head with Fitbit with the launch of its latest offering — the vivosmart 4 activity tracker. This sleek new wristband not only tracks steps, activities and…
Fitbit’s ability to start righting the ship can largely be credited with its dive into the smartwatch category. Ionic was a bit of a mess, to be sure, but the…
Fitbit’s upcoming Charge 3 to sport full touchscreen, per leak
This appears to be the Fitbit Charge 3 and, if it is, several big changes are in the works for Fitbit’s premier fitness tracker band. The leak comes from Android…
Foundry Group, the Boulder, Colo.-based venture firm co-founded 11 years ago by startup whisperer Brad Feld, has raised a $750 million seventh fund to target early-stage and growth-stage companies, as well as…
Fitbit’s stock price jumped in after-hours trading and is currently trading around $6.00 a share, off its 52-week intraday high of $7.79. The company today announced its latest quarterly numbers,…
Trump’s China tariffs could drive up the price of the Apple Watch and Fitbit trackers
A new $200 billion round of tariffs on Chinese goods could have some broader implications for U.S.-based hardware companies. New government rulings on the Trump-imposed tariffs single out a couple…
Samsung’s ‘Galaxy Watch’ trademark fuels speculation about a Wear OS device
Samsung’s got a new smartwatch on the way. That much seems certain. It’s been about a year since the last big announcement, and the company is about to have two…
LiDAR startup Luminar hires former Fitbit and Apple execs
LiDAR company Luminar and its whiz founder Austin Russell burst onto the autonomous vehicle startup scene last April after operating for years in secrecy. Now, Luminar has nabbed two high-profile hires…
Six current and former Fitbit employees have been hit with a federal indictment over the theft of trade secrets from one-time rival, Jawbone. All had worked for Jawbone for at…
No matter how you slice it, the Ionic was a rough start for Fitbit’s first true dive into the world of smartwatches. It was met with lukewarm reviews, and the…
I don’t think anyone would disagree that building a successful hardware business has quite literally many more moving parts than software.
Fitbit adds menstrual cycle tracking to its smartwatch app
Fitbit announced its new female health tracking feature alongside the Versa at an event back in March. The offering is finally starting to roll out on the company’s iOS and…
Fitbit beats revenue expectations slightly, but tracker sales are still down
Fitbit scored a small coup on earnings this week, ever so slightly beating revenue expectations for the quarter. The company pulled in $247.9 million, up over Wall Street’s expected $247.3…
Fitbit will use Google Cloud to make its data available to doctors
Fitbit this morning announced plans to utilize Google’s new Cloud Healthcare API, in order to continue its push into the world of serious healthcare devices. It’s a bit of a…
Fitbit is crashing after a pretty rough note from Wall Street
Fitbit shaved off another roughly 10% of its value in trading today after a downgrade from a Wall Street firm, which will once again throw on more skepticism as to…
Featured Article
Fitbit Versa review
For most companies, the Ionic would have felt like a disappointment. For Fitbit, it was something more. It wasn’t just a fully realized piece of hardware running undercooked software, it was the basket into which the company seemed to have placed all of its eggs. The company’s first official smartwatch was the product of a…
The Ace was inevitable. Sure, Fitbit is leaning into smartwatches with today’s launch of the Versa, but the company’s current line of fitness trackers left a key demographic unserved. The…
Half a year after launching the Ionic, Fitbit is back with Versa, a “smartwatch for all.” The new wearable builds atop the same foundation as its predecessor, but offers a…
Fitbit’s first smartwatch had its fair share of issues, including a large size, which made it unwieldy for many wrists. That fact no doubt automatically excluded the product from a…
Featured Article
An interview with Fitbit CEO James Park
James Park is quick to admit that the Ionic didn’t live up to expectations.. Fitbit’s co-founder and CEO refuses to disclose any specific numbers during our chat, but he acknowledges that the company’s first smartwatch wasn’t a mainstream device. The sentiment is punctuated by the fact that the product felt like a Hail Mary at…
It sure seemed like Fitbit was all in on the Ionic. The company’s first true smartwatch was the result of multiple acquisitions and CEO James Park was talking up the…
The Adidas-branded Fitbit Ionic smartwatch arrives March 19 for $330
The Fitbit Ionic was designed to be the future of the struggling wearable maker, but so far the smartwatch has failed to catch the world on fire. As CEO James…
Fitbit buys Twine Health in bid to become a more serious health care tool
Fitbit’s been on a bit of an acquisition spree over the last couple of years, as the company’s looked to grow its business inside the stagnating wearables category. This morning,…
Fitbit throws Pebble owners a bone with six more months of support
It’s probably little consolation for Pebble devotees who’ve slowly watched the hardware startup sink into oblivion, but Fitbit’s offering up a good will gesture by extending support for the smartwatch’s…
Want a way to workout and earn some coin? Sweatcoin has risen to the top of the App Store for helping folks get something more than just a glow for…
Study: Seasons have little effect on dieting app reporting but the day of week does
If you’ve gotten three apps and a Fitbit so you can get skinnier this year, don’t worry so much about summer beach season or holiday weight gain. Instead, worry about…
GoPro, already a beloved camera brand, just couldn’t take flight. The GoPro vision – a little box you can attach to the wing of a plane or your ski helmet…
The Garmin Vivofit 4 is an $80 Fitbit killer
Garmin and Fitbit have been going at it for years. Both companies offer a compelling array of products complete with high-end smartwatches. But it’s the fight for the low-end that’s…
