D2C

“In general, the consumer has proven to be more resilient than I would have thought,” said Kirsten Green, founder of Forerunner Ventures, which has investments in breakout D2C stars like…

Forerunner Ventures’ Kirsten Green demystifies the COVID-19 consumer era

When the world is in an unprecedented state, it’s fair — and appropriate — to challenge the status quo. Right now, Jordan Crook and Natasha Mascarenhas are hosting a Extra…

Extra Crunch Live: Join Kirsten Green today for a live chat right now

Last month, the Extra Crunch Live team hosted conversations with folks from all over the venture community that ranged from the pre-seed world with Charles Hudson to shark territory with…

Extra Crunch Live: Join Kirsten Green for a Q&A next Tuesday at 11 a.m PST/2 p.m. EST/6 p.m. GMT

TechCrunch is out hunting for bright spots in the startup world as we all come to grips with the pandemic — particularly where checks are actually being written despite everything.…

Startups Weekly: A new era for consumer tech

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Where top VCs are investing in D2C

If you’re looking for toothbrushes, skin-care face masks, mattresses, glasses or even socks, there’s a digitally-native, direct-to-consumer (D2C) company or two that can help you out. And thanks to smart digital marketing, the cult followings that ensue and the economics of e-commerce, D2C has changed how we relate to consumer goods (while attracting a waterfall…

6:30 am PDT • March 24, 2020
Where top VCs are investing in D2C

Everything that trades is down, and sentiment is in the toilet. Even Robinhood is undertaking its ritual downtime. What does this mean for startups?

As stocks continue to tumble, what’s ahead for startups?

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Will ‘New Retail’ help D2C brands succeed offline?

Retail as a service is great for brands to test ideas. But are they going to make venture-scale money?

7:45 am PST • March 5, 2020
Will ‘New Retail’ help D2C brands succeed offline?

Hello and welcome back to our regular morning look at private companies, public markets and the gray space in between. Casper, the well-known D2C mattress company, has lowered its IPO…

In a gloomy portent for 2020 debuts, Casper lowers its IPO price range

Legacy, a male fertility startup, has just raised a fresh, $3.5 million in funding from Bill Maris’s San Diego-based venture firm, Section 32, along with Y Combinator and Bain Capital…

Newly funded Legacy, a sperm testing and freezing service, conveys a message to men: get checked

Digitally-native, vertically-integrated brands pool resources, operational costs and institutional knowledge to accelerate growth and achieve profitability at a faster rate.

Why D2C holding companies are here to stay

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D2C companies deliver customer delight and simplicity

D2C brands personalize the buying experience, optimize customer delight, educate users at the right cadence and ultimately, help consumers successfully harvest the emotions they were seeking.

1:53 pm PST • November 11, 2019
D2C companies deliver customer delight and simplicity

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‘The best VC on Instagram’ is now VC-backed

@thingtesting wants to become the ultimate review platform for D2C products.

7:00 am PDT • September 19, 2019
‘The best VC on Instagram’ is now VC-backed

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Startup ads are taking over the subway

If you’re a New Yorker, one of the easiest ways to keep up-to-date on the latest consumer products — furniture, beauty products, mobile apps, you name it — is to hop on the subway. Even before you board, you may find yourself walking through a station filled with colorful startup ads. And once you’re actually…

9:31 am PDT • August 16, 2019
Startup ads are taking over the subway

One of the most-discussed plot twists in recent advertising has been the pivot of Direct-to-Consumer (DTC) brands to linear TV. These data-driven, digital-first players are expanding well beyond Facebook and…

What we can learn from DTC success with TV ads

New Enterprise Associates, the 42-year-old venture capital firm, has invested in the $23 million Series B round for Mejuri, a startup capturing millennial women’s penchant for affordable and treat yo’…

Mejuri raises $23M Series B to serve women buying jewelry for themselves

Venture capitalists plow more dollars into men’s health.

Ro, a direct-to-consumer online pharmacy, reaches $500M valuation
Startups

Femtech’s billion-dollar year

2:46 pm PDT • April 3, 2019

Cora, which sells organic tampons and pads, has raised $7.5 million. It’s the latest in a long series of deals in the femtech space.

Femtech’s billion-dollar year

The past decade in retail has been the golden age of direct-to-consumer (D2C) and digitally native vertical brands (DNVBs) that use the internet to communicate with customers, execute transactions, handle distribution…

Retail-as-a-service provider Leap raises $3M and launches first store

When I began fundraising for CircleUp six years ago, I encountered many investors whose eyes would glaze over when I mentioned “consumer.” These investors would fidget uncomfortably or drop their…

What Silicon Valley tech VCs get wrong about consumer investing

Singapore-headquartered mobile media and advertising startup Affle has raised over $10 million from D2 COMMUNICATIONS (D2C), Japan’s largest mobile advertising company and a subsidiary of the country’s largest mobile operator,…

Mobile Media Company Affle Raises $10M+ From D2C (A NTT DoCoMo Subsidiary)