roku

  • Nielsen Will Begin Measuring Video Ads On Roku

    Nielsen Will Begin Measuring Video Ads On Roku

    In further proof of the rise of streaming video services and the cord-cutting trend in general, TV measurement firm Nielsen today said it would begin to track viewing data and audience demographics across Roku’s 10 million+ devices, including its media players and Roku TVs. The move is being heralded as an industry-first by the two firms, as it will allow advertisers to measure… Read More

  • Hands-On With The New Roku 3

    Today we got our first chance to sit down with the new Roku 3 to put it through its paces. As you can see in the video, the new hardware driving the box has gotten a noticeable bump in performance. It’s a vastly superior experience if you’re moving up from an older Roku or a competitor whose hardware hasn’t gotten an upgrade in a few years (looking at you, Apple TV). Read More

  • Roku’s Boxes Get Better Hardware And New Ways To Find Stuff To Watch

    Roku’s Boxes Get Better Hardware And New Ways To Find Stuff To Watch

    The Roku 2 and Roku 3 streaming boxes are getting refreshed today, with new hardware providing faster movement through the interface as you jump around between channels and apps. Read More

  • Plex Gets A Discovery-Focused Overhaul On Roku Devices

    Plex Gets A Discovery-Focused Overhaul On Roku Devices

    Media management software Plex is making big strides after eking out a niche for itself as an app beloved by a dedicated but specialized audience for years. The app now has presence on two of the three major modern home consoles, and its debut on those platforms included a re-thinking of its approach to content discovery. A new version of the app coming today for Roku continues the work… Read More

  • GoPro Jumps Deeper Into Media Distribution With Dedicated Roku Channel

    GoPro Jumps Deeper Into Media Distribution With Dedicated Roku Channel

    Looking for a place to watch countless POV snowboarding videos? GoPro and Roku have you covered with a new channel coming to the media streaming boxes this spring. GoPro already has a content distribution deal with Xbox, LG and Virgin America, but this one with Roku is the company’s biggest land grab yet. GoPro sells gobs of action cameras and is the dominant player in the growing industry. Read More

  • The Diary Of A Cord Cutter In 2015

    The Diary Of A Cord Cutter In 2015

    I know I’m late to the party by some accounts. Early adopters cut the cord years ago and haven’t looked back. For me, turning off cable TV was an idea I flirted with, yet I just kept renewing my package deal for some reason. But there has been no better time to finally severe ties with big cable, and their pricey television packages that have you paying for hundreds of channels… Read More

  • Roku Tops 10 Million Media Streamers Sold

    Roku Tops 10 Million Media Streamers Sold

    The media streaming world is alive and growing, as streaming set top box maker Roku has just announced that it passed the 10 million unit milestone. According to the press release, Roku has sold (not just shipped) over 10 million media streaming boxes since launching in 2008. As it stands now, the company has a media streaming stick (that starts at just $49 and competes directly with… Read More

  • How Amazon Fire TV Stacks Up To Apple TV, Chromecast And Roku

    How Amazon Fire TV Stacks Up To Apple TV, Chromecast And Roku

    Amazon has just announced its streaming TV media device, the Fire TV, and that means it now faces off against other tech giants and incumbents in yet another category. So how does the Amazon TK compare to the likes of the Apple TV, Google’s Chromecast and Roku’s lineup of streaming set-top boxes and new HDMI stick? Here’s a basic rundown. First-Party Content Amazon has a… Read More

  • The Improbable Rise Of Roku

    The Improbable Rise Of Roku

    In 10 years, when we look back and think about which companies fundamentally changed the way viewers get their TV shows delivered to them, will Roku be a part of the conversation? Based on what the company has done to date, and where it’s going, it seems likely. Read More

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