inmobi

  • Softbank Pumps $200 Million Into Mobile Ad Network Company InMobi

    Softbank Pumps $200 Million Into Mobile Ad Network Company InMobi

    InMobi, which bills itself as the world’s largest independent mobile ad network, has raised a whopping $200 million in funding from Softbank. The investment will come in two tranches: half this month, the other half in April 2012. Softbank joins existing backers Kleiner Perkins Caufield & Byers and Sherpalo Ventures as investors in the company, which recently acquired HTML5 ad… Read More

  • InMobi Now Reaches 83 Million U.S. Consumers, Steals Millennial Media Exec

    InMobi Now Reaches 83 Million U.S. Consumers, Steals Millennial Media Exec

    Mobile ad network operator InMobi says it has grown its US network to reach more than 83 million US mobile consumers through 6 billion monthly ad impressions, after launching in North America only a year ago. Anne Frisbie, InMobi VP and Managing Director, North America, says the company expects to reach over 100 million mobile users – or 75 percent of all smartphone users – in the… Read More

  • InMobi signs "multi-million dollar" mobile ad partnership with Amobee

    InMobi signs "multi-million dollar" mobile ad partnership with Amobee

    Independent mobile ad network InMobi has signed a “multi-million dollar” partnership with Amobee, which provides “end-to-end mobile advertising solutions and services”. The partnership will span three years, in which several million will pass hands as Amobee runs campaigns via InMobi’s ad network, giving a potential reach of 300 million consumers across 200 countries. Read More

  • InMobi Adds More Evidence That Android Is #Winning (With 37 Percent Mobile Ad Share)

    InMobi Adds More Evidence That Android Is #Winning (With 37 Percent Mobile Ad Share)

    The evidence is mounting that Android phones are surging past the iPhone in terms of subscribers and now mobile ad impressions, at least in the U.S. A new report put out this morning by mobile ad network InMobi shows that mobile ad impressions on Android devices eclipsed Apple’s iOS devices in January, representing 37 percent of all U.S. mobile ad impressions on its network versus… Read More

  • For InMobi, Apple And Android Are Eating Up Global Mobile Ad Share

    For InMobi, Apple And Android Are Eating Up Global Mobile Ad Share

    Global mobile ad network InMobi is making a big push to gain smartphone ad share. Back in June, it announced a $2 million promotion to get Apple and Android mobile app developers to serve up its mobile ads. By October, 2010, it was serving up 5.8 billion ad impressions on smartphones, according to a report it just put out (embedded below). That represents 24 percent of the global ad… Read More

  • InMobi: iPhone OS dominates European mobile ad market with 31.9% share

    InMobi: iPhone OS dominates European mobile ad market with 31.9% share

    Research from mobile ad network provider InMobi has found that iPhone OS currently dominates the European mobile ad market with a 31.9% share, while Nokia’s share has slide to 19.7%, putting it in second place. Android OS, meanwhile, is making its way after a slow start in these parts: the platform has gained +9.5 share points between July 2010 and October 2010, growing to a 12.9%… Read More

  • InMobi: iPhone OS Dominates European Mobile Ad Market With 31.9% Share

    Research from mobile ad network provider InMobi has found that iPhone OS currently dominates the European mobile ad market with a 31.9% share, while Nokia’s share has slide to 19.7%, putting it in second place. Android OS, meanwhile, is making its way after a slow start in these parts: the platform has gained +9.5 share points between July 2010 and October 2010, growing to a 12.9%… Read More

  • InMobi's James Lamberti on Consumer Reaction to Mobile Ads

    InMobi Wants The World With Its Mobile Ads, Not Just The U.S.

    Today at our Social Currency CrunchUp in Palo Alto, CA, James Lamberti, VP of Global Research and Marketing for InMobi, sat down with our Michael Arrington to tell us a bit about mobile advertising. InMobi is the largest independent mobile ad network in the world. Overall, they’re number two behind Google’s AdMob. That earned them an $8 million investment from Kleiner Perkins… Read More

  • InMobi Gets $8 Million From Kleiner Perkins And Sherpalo Ventures

    InMobi Gets $8 Million From Kleiner Perkins And Sherpalo Ventures

    InMobi, the largest mobile ad network that hasn’t been acquired, has raised another $8 million in funding. The round was led by existing investors Kleiner Perkins Caufield & Byers and Sherpalo Ventures and brings their total raised capital to $15.6 million. We’ve estimated that the company did around $35 million in revenue in 2009, and may hit $75 million for all of… Read More

  • InMobi Launches $2 Million Mobile Advertising Developer Fund

    InMobi Launches $2 Million Mobile Advertising Developer Fund

    Yesterday I wrote about InMobi’s bold plan to grab mobile advertising market share while the getting is good. Apple and Google are distracted in an ugly turf war over iPhone/iPad advertising; meanwhile, InMobi, one of the largest international mobile advertising networks and backed with U.S. venture capital, is just starting to make inroads into the U.S. They soft launched in the U.S. Read More