applovin
Life360, Sezzle, Unity, AppLovin and Wish disclose exposure to SVB in new statements
Though the Federal Reserve stated on Sunday that Silicon Valley Bank’s depositors, both uninsured and insured, will be made whole, several more tech firms disclosed their exposure to SVB over…
Thirdweb raises $24M at a $160M valuation from Haun Ventures, Shopify and Coinbase for its web3 development kit
There’s been a lot of hype about “web3”, but the reality is that it’s still a largely nascent and fragmented concept, and that has led to web3 startups building platforms…
Unity rejects AppLovin’s $20 billion merger offer
Unity announced this morning that it is committed to its merger with ironSource and will reject AppLovin’s $20 billion proposal. Last month, the news broke that Unity — a widely…
AppLovin wants to buy video game maker Unity for $20 billion
A year after going public, app growth and monetization agency AppLovin submitted an unsolicited proposal today to buy the game engine Unity in a deal worth $20 billion. But there’s…
Wordle! (but not that Wordle!) is now in the hands of mobile tech firm AppLovin
After the popular online game Wordle went viral, an unrelated older mobile game that shared the same name benefitted, gaining an explosion of downloads as iPhone users mistook it for…
Turkey’s Spyke raises $55M in a seed round to bring a social twist to casual mobile games
Istanbul has become a city to watch when it comes to casual gaming startups, boosted by the likes of Peak (acquired by Zynga for $1.8 billion) and Dream (valued at…
Twitter completes sale of MoPub to AppLovin for $1.05 billion
Twitter announced today it has completed the sale of its mobile ad platform, MoPub, to the mobile game maker and marketing software provider AppLovin for $1.05 billion in cash. The…
Twitter is selling MoPub to AppLovin for $1.05 billion
Twitter announced Wednesday that it would offload MoPub, the mobile ad platform it bought back in 2013, selling the company to mobile game and marketing software maker AppLovin. Twitter paid…
Extra Crunch roundup: UiPath’s IPO filing, predicting revenue, how to pivot properly, much more
Thanks again to Bryce Durbin for creating my favorite TechCrunch illustration of all time.
Could a bet on AppLovin then be viewed as a wager not on its business income growth, but on the strength of consumer app demand?
Featured Article
Mobile gaming is a $68.5 billion global business, and investors are buying in
By the end of 2019, the global gaming market is estimated to be worth $152 billion, with 45% of that, $68.5 billion, coming directly from mobile games.
Mobile marketing company AppLovin is announcing that it has acquired SafeDK. While AppLovin started out as a mobile ad business, it now bills itself as “a comprehensive mobile gaming platform,”…
App marketing platform AppLovin launches mobile application publishing studio, Lion Studios
Selling much more than breadsticks and calamari, app marketing platform AppLovin has launched a new application publishing studio to allow developers (of primarily mobile games) to concentrate on building great…
AppLovin scraps acquisition and takes debt financing instead
The story of AppLovin‘s acquisition has taken another turn. We first reported that the mobile ad startup was in acquisition talks in August of last year, and the announcement came…
AppLovin is selling a majority stake to Orient Hontai Capital for $1.4B
Mobile ad startup AppLovin announced today it has agreed to sell a majority stake of the company to Chinese private equity firm Orient Hontai Capital for $1.4 billion. We first…
Mobile ad startup AppLovin in talks for $1.5 billion acquisition
Mobile ad startup AppLovin is in talks with a Chinese buyer for an acquisition of around $1.5 billion, according to multiple sources with knowledge of the company. We have not…
AppLovin is setting up its European expansion by acquiring German-based mobile ad network Moboqo. Palo Alto-headquartered AppLovin helps mobile developers find new customers by targeting ads at people similar to…
Mobile Ad Startup AppLovin Says It Has Reached A $100M Revenue Run Rate
Mobile marketing company AppLovin only came out of stealth mode a couple months ago, but CEO Adam Foroughi says it has already reached a $100 million run rate for annual…