Katie Roof

Katie Roof

Senior Writer/Video Host

Katie Roof is a senior writer and video host at TechCrunch. She also co-hosts TechCrunch’s “Equity” podcast about tech finance. Previously, Roof was a tech reporter for FOXBusiness.com and has been a contributor at Reuters, TheStreet and Forbes. She has held television production roles at CNN and Bloomberg TV. Roof has a Master’s in Business Journalism from Columbia University.

The Latest from Katie Roof

Equity podcast: Stocks swing after earnings for Tesla, Apple, Spotify, Snap

It was another big week for earnings on “Equity,” TechCrunch’s podcast about venture capital and the tech business. But this week, it wasn’t all good news. Spotify stumbled aft

Pandora shares up 8% after surprise earnings beat

Pandora’s quarterly earnings report was music to investors’ ears. The digital radio platform reported a better-than-expected first quarter report after the bell on Thursday, sending shares

Birchbox ownership changes hands after beauty business does recap

Beauty-in-a-box brand Birchbox has changed up its ownership structure. The New York-based startup, which has raised almost $90 million in funding from noted venture firms like Accel Partners and Fir

DocuSign raises $629 million after pricing IPO

DocuSign priced its IPO Thursday evening at $29 per share, netting the company $629 million. It was a better price than the e-signature company had been expecting. The initially proposed price range w

Amazon up 7% following earnings beat

Amazon reported first-quarter earnings after the bell on Thursday, sending shares up 7 percent in after-hours trading after its significantly better-than-expected report. The company reported earnings

Ceridian up 42% following payroll software IPO

Stock market investors greeted payroll software company Ceridian with enthusiasm on its debut Thursday. After pricing above its expected range at $22 per share, the stock shot up 42 percent, closing a

PayPal shares tick up after surpassing expectations for the quarter

PayPal reported its first-quarter results after the bell on Wednesday, sending shares up about 3 percent in after-hours trading, due to better-than-expected numbers. Adjusted earnings per share for th

Rocketrip raises $15 million to reward cost-saving employees

If your company lets you expense the nicest hotel when you travel, why wouldn’t you? But what if you got to split the savings with your employer by selecting a less expensive hotel? A New York-

BigCommerce raises $64 million to power e-commerce sites

Austin, Texas-based BigCommerce has completed a big round of funding. The growth-stage startup, which powers e-commerce sites for Sony, Toyota and 60,000 other merchants, has raised $64 million to ac

Amazon in talks to acquire Evine in home shopping TV move

Amazon has now passed 100 million subscribers for its Prime loyalty shopping program, underscoring its growth as an e-commerce, cloud services and streaming media behemoth. But it’s also looking

Pivotal Software closed up 5% following IPO, raised $555 million

Stock market investors showed lukewarm enthusiasm for Pivotal Software’s debut on Friday. After pricing the IPO at $15, the company closed the day at $15.73. Although it didn’t “pop

Drift raises $60 million to be an Amazon for businesses

When you’re raising venture capital, it helps if you’ve had “exits.” In other words, if your company has been acquired or you’ve taken one public, investors are more incl

Utah’s Pluralsight unveils IPO filing

Pluralsight, the Utah-based education technology company, has revealed its IPO filing.  Given the timing of the unveiling, the company is likely targeting a May public debut. Its core business is onl

Zillow surprises investors by buying up homes

Real estate platform Zillow changed up its business model this week, announcing that it plans to purchase and sell homes in Las Vegas and Phoenix. Zillow will be working with Berkshire Hathaway and

Ad king Sir Martin Sorrell steps down from WPP following misconduct investigation

There’s big news in the world of advertising. Sir Martin Sorrell has stepped down from WPP, the world’s largest ad business. Sorrell had been in the midst of an unspecified investigation a

Elon Musk says ‘humans are underrated,’ calls Tesla’s ‘excessive automation’ a ‘mistake’

In a rare mea culpa for the mercurial billionaire, Tesla CEO Elon Musk acknowledged that the company has been too reliant on robots for production. Yes, excessive automation at Tesla was a mistake. T

Subscription biller Zuora soars 43% following IPO

Subscription biller Zuora was well-received by stock market investors on Thursday, following its public debut. After pricing its IPO at $14 and raising $154 million, the company closed at $20, valuin

Conductive Ventures launches $100 million enterprise fund

There’s a new venture fund in town from some familiar faces. Carey Lai, who previously worked at Intel Capital and IVP, is joining forces with Paul Yeh, formerly of Kleiner Perkins. They’r

Redpoint Ventures hires Uber’s Annie Kadavy as general partner

Redpoint Ventures has hired Annie Kadavy as its first female general partner. She’ll be on the early stage investment team. Kadavy has a background in venture capital, having spent several years

6 River Systems raises $25 million for warehouse robots

As the e-commerce industry continues to explode, one startup that’s benefiting is Boston-based 6 River Systems. The business, which builds robots that speed up production in warehouses, has rai
Load More