trends

  • The mobile app gold rush may be over

    The mobile app gold rush may be over

    Ten years ago, Apple announced the iPhone, which soon gave birth to the App Store and the resulting broader app ecosystem. That industry has now matured, having reached critical mass, according to a new report from Flurry out this morning. While there’s still some growth to be seen — app usage is up 11 percent over last year, for example — that growth is slowing. And many… Read More

  • Apple’s iMessage App Store already has over 1,650 apps, majority are sticker packs

    Apple’s iMessage App Store already has over 1,650 apps, majority are sticker packs

    In just over a week, Apple’s iMessage App Store has grown to over 1,650 applications and sticker packs – more than the original iPhone had at launch as well as the 1,000 total that were ready for iPad at the time of its debut, but far less than the 3,500+ the Watch App Store arrived with last year. According to a new report from Sensor Tower, the most popular type of mini… Read More

  • App Store to reach 5 million apps by 2020, with games leading the way

    App Store to reach 5 million apps by 2020, with games leading the way

    The Apple App Store shows no signs of slowing down, despite the fact that people seem to limit the number of apps they use regularly to just a small handful. But developers keep building, so the apps keep coming. According to new analysis out this morning from app intelligence firm Sensor Tower, the App Store is expected to more than double its size over the next four years, reaching 5… Read More

  • Email is dying among mobile’s youngest users

    Email is dying among mobile’s youngest users

    In case there was any doubt that messaging apps were the future of communication in the mobile-first era, a new study released this morning puts some solid numbers behind their traction – and their increasing dominance over email, among today’s youngest users. According to a report from App Annie, email is effectively dying among this crowd. Those aged 13 to 24 now spend more than… Read More

  • Mobile App Usage Up 58 Percent In 2015, With Emoji Keyboards Leading The Pack

    Mobile App Usage Up 58 Percent In 2015, With Emoji Keyboards Leading The Pack

    The number of mobile addicts is increasing, according to a new report released this morning from Yahoo-owned mobile analytics firm Flurry, which found that 40 percent of the 58 percent total growth in mobile app sessions came from existing users in 2015. That’s a significant increase from the prior years, the company noted, as existing users only accounted for 20 percent of growth… Read More

  • iOS App Store Revenue Now 80 Percent Higher Than Google Play, Thanks To China

    iOS App Store Revenue Now 80 Percent Higher Than Google Play, Thanks To China

    The move to larger-screened iPhones has led to China becoming Apple’s most important market, according to a new report from App Annie analyzing the impact the country has had on App Store revenues in the region since the launch of the iPhone 6 and 6 Plus last year. According to the analytics firm’s findings, China led all countries in absolute growth in the third quarter of this… Read More

  • Even For The Kardashians, App Store Fame Can Be Fleeting

    Even For The Kardashians, App Store Fame Can Be Fleeting

    Kim Kardashian’s initial foray into the iTunes App Store with her “Kim Kardashian: Hollywood” game may have grossed the star and development partner $200 million in annual revenue, according to some reports, but the Kardashian sisters’ latest attempt at App Store domination is beginning to fall flat. Buoyed by tabloid-esque media reports, the new apps from Kim… Read More

  • New Study Shows A Rise In Cord Cutting – 8.2 Percent Ditched Pay TV In 2014, Up 1.3% YoY

    New Study Shows A Rise In Cord Cutting – 8.2 Percent Ditched Pay TV In 2014, Up 1.3% YoY

    There’s been some debate about how many consumers are actually cutting ties with their pay TV providers and replacing them with over-the-top streaming media services – a trend generally referred to as “cord cutting.” But a recent study  indicates that the number of cord cutters in North America is, in fact growing – in 2014, 8.2 percent of former pay TV… Read More

  • Consumers Spend 85% Of Time On Smartphones In Apps, But Only 5 Apps See Heavy Use

    Consumers Spend 85% Of Time On Smartphones In Apps, But Only 5 Apps See Heavy Use

    New research on mobile behavior released today points to the growing struggle that app businesses face in establishing themselves as a must-have download on users’ smartphones. Today’s consumers are spending over 85 percent of their time on their smartphones using native applications, but the majority of their time – 84 percent – is spent using just five non-native… Read More

  • Time Spent In Apps Up 63 Percent Over Past Two Years, But Apps Used Monthly Show Little Change

    Time Spent In Apps Up 63 Percent Over Past Two Years, But Apps Used Monthly Show Little Change

    Today’s app stores each may host well over a million apps, but consumers only use roughly 26 or 27 of these per month, according to new data from Nielsen out today. However, the time they spend engaging with those apps is increasing – up 63 percent over the past two years, the study found. In the fourth quarter of 2012, consumers spent 23 hours and two minutes per month engaging… Read More

  • 6.1B Smartphone Users Globally By 2020, Overtaking Basic Fixed Phone Subscriptions

    6.1B Smartphone Users Globally By 2020, Overtaking Basic Fixed Phone Subscriptions

    Today there are 2.6 billion smartphone subscriptions globally, and while growth has been levelling off in developed markets like the U.S. and Europe, it’s not stalling altogether by a long shot. By 2020, globally there will be 6.1 smartphone users led by huge growth in less mature markets. And with 6.1 billion smartphones in circulation, we will see a tipping point of sorts… Read More

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