podcast

These 3 factors are holding back podcast monetization

If we want podcasting to continue to scale beyond its current and projected advertising revenue heights, we need to resolve some fundamental challenges.

Podcast advertising has a business intelligence gap

Widespread misinformation and misconceptions are delaying ad revenue growth for podcast creators, publishers and networks.

Greycroft, Lerer Hippeau and Audible back audio measurement startup Veritonic

Veritonic is announcing that it has raised $3.2 million in Series A funding led by Greycroft, with participation from Lerer Hippeau and Amazon-owned audiobook service Audible. CEO Scott Simonelli, who

Spotify and Chernin Entertainment enter first-look deal to turn podcasts into TV shows and movies

More Spotify podcasts could soon become TV shows or movies thanks to a new, multiyear partnership announced today between the streaming music provider and film and television production company, Chern

Conan O’Brien on how to embrace an ever-changing media landscape

“Like most of the best things in my life,” Conan O’Brien explains, with a wry smile, “the success of the podcast was a complete surprise.” The answer is a typically self-effacing one from th

Apple expands its podcast footprint with Oprah’s Book Club series

Apple is expanding its investment in podcasts. Today, Apple Books and Oprah announced the launch of “Oprah’s Book Club” podcast, an eight-episode series that will explore themes rela

The startup world needs a ‘Black Minds Matter’ awakening

Guests on tech podcasts are a microcosm of what has been happening in the startup ecosystem: Black minds are undervalued and under-appreciated.

Podcast is social: How China’s Lizhi makes audio interactive

For Marco Lai, the founder of Chinese podcast network Lizhi, radio has always been social. Twenty years ago, the entrepreneur was a host at a radio station in southern China. He ran a late-night progr

From Twenty Minute VC to 20VC, Harry Stebbings launches a micro VC off the back of his popular podcast

Podcasts are becoming big business — in part because of how well they can attract and keep audiences at a time when so many other media formats are finding it hard to pin down that elusive metri

With feature updates and new accessories, the RODECaster Pro is a podcaster’s dream come true

You might have been considering — or have already started — picking up a new hobby this year, particularly one you can do at home. Podcasting seems to be a popular option, and RODE is a co

SiriusXM acquires Simplecast to double down on podcasts with distribution and analytics tools

Podcasting continues to see a strong trajectory in the world of streamed audio content, and today comes the latest development on that front. SiriusXM, owner of Pandora and backer of SoundCloud, said

Podcast app Majelan pivots to premium audio content around personal growth

French startup Majelan is pivoting a year after launching a podcast player and service. The company, created by former Radio France CEO Mathieu Gallet and Arthur Perticoz, is ditching the podcast aggr

Tencent Music bets on China’s crowded audio content space

Listeners of podcasts, audiobooks and other audio shows are estimated to number 542 million in China this year, according to a third-party survey by marketing firm iiMedia. It’s a healthy jump f

There is money in design tools, but do designers have a target on their backs?

Hello and welcome back to Equity, TechCrunch’s venture capital-focused podcast, where we unpack the numbers behind the headlines. What a week. Are you still standing? Did you make it? If you are up

Equity Monday: Stocks fall, Square earnings, and Capiche raises $1.1M

Good morning friends, and welcome back to TechCrunch’s Equity Monday, a short-form audio hit to kickstart your week. Regular Equity episodes still drop Friday morning, so if you’ve listened to th

Instreamatic signs deals to allow people to talk to adverts on streaming services like an Alexa

Most in tech would agree that following the launch of Alexa and Google Home devices, the “Voice Era” is here. Voice assistant usage is at 3.3 billion right now; by 2020, half of all search

Spotify spent a lot of money on podcasting, so it wants you to start listening, please

Listen. Spotify’s tired of screwing around here. The company spent a lot of money on podcasts. Like, a lot a lot. And it really needs you to start listening to things, because it’s almost certain

Spotify’s podcasting app Anchor now helps you make trailers

Spotify’s simple podcasting suite, Anchor, is today introducing a new feature designed to help creators promote their podcast: trailers. On the Anchor app for iOS and Android, podcasters will no

Spotify aims to turn podcast fans into podcast creators with ‘Create podcast’ test

Spotify is testing a new “Create podcast” feature that shows up atop a user’s list of their subscribed podcasts in the app interface, as first uncovered by Jane Manchung Wong (@wongm

After a breakout year, looking ahead to the future of podcasting

2019 has been a breakout year for podcasting. According to Edison Research’s Infinite Dial report, more than half of Americans have now listened to a podcast, and an estimated 32% listen monthly.
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