NBC

  • The 16-Year Itch: Microsoft, NBC Call It Quits, NBC Gets Custody Of MSNBC.com

    The 16-Year Itch: Microsoft, NBC Call It Quits, NBC Gets Custody Of MSNBC.com

    They came together with a common worldview and complementary personalities. Then, as they grew older and grew apart, they still tried to make it work — for the sake of the child, at least. Now that that kid is a teenager, they’ve decided now is probably the best time to finally call curtains: After 16 years, Microsoft and NBC are parting ways in their joint news venture, and NBC… Read More

  • What’s Driving Facebook’s Olympics Deal With NBC? A Battle With Twitter For TV Presence

    What’s Driving Facebook’s Olympics Deal With NBC? A Battle With Twitter For TV Presence

    Facebook and NBC are expected to announce a partnership today for the London Olympic Games. In short, Facebook users will be reminded to watch NBC’s coverage and NBC viewers will be reminded to join the conversation on Facebook. On the surface, it looks like a straightforward marketing partnership where Facebook gets web traffic plus promotion on TV, while NBC gets a more engaging… Read More

  • NBCUniversal Ramps Up Film Exposure In China With Youku Premium Deal For 100 Films

    NBCUniversal Ramps Up Film Exposure In China With Youku Premium Deal For 100 Films

    NBCUniversal continues to ramp up international streaming deals as a way of getting its content in a non-pirated (read: revenue-generating) format out to the masses. Today, the media company is making a key move into China in a multi-year licensing deal with Youku, the country’s biggest online video player with 300 million monthly viewers, to provide a rolling selection of 100 feature… Read More

  • NBC Ruins The Fun, Fires Employee Over "What Is Internet" Video

    By now you’ve probably seen the Katie Couric and Bryant Gumbel pondering the wonders of the Internet. It’s a bit hokey and of course shows the NBC hosts talking nonsense about something outside of their expertise. Well, NBC clearly didn’t find it as cute as everyone else and reportedly fired the employee that uploaded it. Best Buy almost did that once. Remember how that… Read More

  • The Future Of TV Is HTML

    The Future Of TV Is HTML

    The title of this post is both a very old idea and a very new one. With the prevalence of fiber connectivity and pervasive broadband speeds, this year has been a hot one for bringing together the home computer and the living room TV. While companies like Apple and Google battle over share of TV viewers, they have left open and promoted the web for content distributors to control their own… Read More

  • Not A DONE Deal: NBC Agrees To Sell Women.com, Backs Away, Gets Sued

    DONE! Ventures, a Manhattan Beach, California-based Internet marketing and publishing firm, is slapping NBC Universal with a lawsuit after a domain name sales deal went awry. DONE! CEO Ben Padnos claims NBC Universal accepted an offer to sell the domain names Women.com and Women.net for $1 million, only to have President & CEO Jeff Zucker overrule and block the transaction after the… Read More

  • Foursquare Warns Its Competitors: "We're Running Like A Well-Oiled Machine"

    Foursquare Warns Its Competitors: "We're Running Like A Well-Oiled Machine"

    “This summer is going to be dangerous for anyone else in this space!” That’s what Foursquare co-founder Dennis Crowley had to say when I spoke to him earlier about the service. Crowley is known for being outspoken. But he’s usually not that outspoken. But maybe he has reason to be. I reached out to Crowley to ask him about NBC promoting Foursquare today. As you may… Read More

  • NBC Chooses The Filter Startup For Video Recommendation Platform

    Fresh from inking a deal with Dailymotion, one of the world’s largest video sites, The Filter, a startup with a white label discovery engine for digital entertainment, has a new commercial partnership with NBC.com to power the short-form video recommendations for its broadcast network website. The Filter’s technology will bubble up relevant video from NBC’s catalog… Read More

  • Our Multimedia Olympics Obsession

    It was no surprise that the Olympics was a ratings blockbuster for NBC. The network’s ratings more than doubled during February Sweeps, up 105% from last year, according to Nielsen and RBC Capital Markets research. The interesting footnote, however, is GE’s cross-platform success on the Web and mobile. According to RBC Capital Market’s latest report, “Media and… Read More