Nerf updates laser tag with smartphone AR

There’s nothing like a great new toy to make you mourn the ghost of bygone youth. I don’t have the opportunity to try many out at this job, but when I do, there’s an invariable pang of jealousy

Hasbro launches a subscription service for games

Toy company Hasbro is belatedly entering the subscription service market with today’s launch of Hasbro Gaming Crate – a service that ships a themed box containing three board games to user

Hands-on with Play-Doh Touch, the app that brings kids’ creations to life

Play-Doh has come to the iPad. With the newly launched toy set for kids, Play-Doh Touch Shape to Life Studio, Hasbro has made a solid attempt at bringing the joy of Play-Doh to digital through an iOS

Furby gets updated again for the smartphone era

A good Furby doesn’t die, it just runs out of batteries. And maybe, if you’re lucky, it evolves every few years or so. Back in 2012, Hasbro brought the cuddly little iconic monster back from the t

Spotted: Hasbro And Zynga’s First Physical Title, A Farmville Memory Game For Ages 4 And Up

Zynga became a public company with $3.75 billion dollar market cap in part by taking existing physical games and introducing them to your browser and social graph. Poker and Scrabble are just two that

Video Review: The Hasbro My3D

<img src="http://www.crunchgear.com/wp-content/uploads/2011/03/my3D_Image_-_Hasbro_highres.jpg">Can a $35 piece of plastic offer a compelling and immersive 3D experience? Well, yes and no. The <a HREF

Happy 40th birthday, Nerf!

<img src="http://www.crunchgear.com/wp-content/uploads/2009/09/dsc00051.jpg" alt="" />In honor of Nerf’s 40th anniversary and the launch of the N-Strike Raider Rapid Fire CS 35 blaster, which ships

Google's Monopoly: The Board Game, Not Antitrust

<img src="http://tctechcrunch.files.wordpress.com/2009/09/Screen-shot-2009-09-07-at-3.15.32-PM-215x114.png" width="215" height="114" />Increasingly these days you hear the words "Google" and "monopoly

Contest reminder: Five Superion Transformers action figures up for grabs

Don’t forget to enter our contest to win one of five Target exclusive Hasbro Transformers: Revenge of the Fallen Superion badasses. Go here and enter. Now. Do it. Contest ends tomorrow.

DVD/Blu-ray Transformers: Revenge of the Fallen confirmed for October 20, augmented reality included

<img src="http://www.crunchgear.com/wp-content/uploads/2009/08/megfoxtf2.jpg" alt="" />Big, bad Bay just pushed out the press release <a href="http://www.crunchgear.com/2009/08/18/transformers-2-comin

Contest: Target exclusive Hasbro Transformers: Revenge of the Fallen Superion up for grabs

<img src="http://www.crunchgear.com/wp-content/uploads/2009/08/superion.jpg" alt="" />I know that I’m totally out of Hasbro’s targeted demo, but the <a href="http://www.target.com/Transformers-Rev

Wordscraper Hurts My Eyes

Yesterday, one day after taking down Scrabuluos in the U.S. and Canada in response to a lawsuit from Hasbro, the Indian brothers behind Scrabulous, Rajat and Jayant Agarwalla, released a brand new cro

Sega Toys/Hasbro won't give us their music robot A.M.P. anytime soon, it seems

Sega Toys in Japan seems to have postponed the release of the “Automated Music Personality” robot A.M.P. for an unknown time period. Apparently, potential buyers in the US, where Hasbro wi

Endgame: Scrabulous Gets Wiped Off Facebook

Long outplayed by two Indian brothers, Hasbro finally delivers a massive counter blow to Scrabulous, one of the most loved games on Facebook. Scrabulous fans in North America will see the following me

CrunchGear's Dino Days: Hands on with Hasbro's Kota and Fisher Price's Ultra Dino

These two beasts are for kids ages 3 and older. The Kota is obviously the bigger one – the kids can actually ride on him – and he’ll be available in September for more than your allo

Official Facebook Version of Scrabble Spells Doubt For Scrabulous

Facebook now has vaporware. After a lot of huffing and puffing at the beginning of the year, Hasbro and Electronic Arts are finally getting ready to unveil their official version of Scrabble on Facebo

Meet the A.M.P., Sega-Hasbro's two-wheeled music robot

Sega Toys and Hasbro collaborated in the development of A.M.P. (Automated Music Personality), a so-called mobile robotic music companion (official homepage in English). Sega Toys is currently demonstr

As Tonight's Deadline For Scrabulous Shutdown (Or Sale) Looms, Zynga Might Be Next.

The saga of Scrabulous is nearing an end. The Facebook version of Scrabble raised the ire of Hasbro and Mattel, which jointly own the rights to the game abroad and in the U.S., respectively. They have

Hasbro Tries To Shut Down Scrabulous

“Is Hasbro just a stupid Potato Head? Or is this a brilliant game of Stratego?” That’s the big question Fortune’s Josh Quittner (my former boss) asks as he reports that Hasbro,

Stupid Babies: Playskool And Creative Team Up

Hasbro’s Playskool probably isn’t as “dope” as it was back in the 1990s, but it can still kick out the jams thanks to a new deal with Creative. What does this new deal entail?