bottom up sales

Tackle.io, a startup that helps software companies sell through cloud marketplaces such as AWS’s, raised a $100 million Series C funding round co-led by Coatue and a16z at a $1.25…

Newly minted unicorn Tackle plans to use $100 million Series C to accelerate the future of software sales

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How bottom-up sales helped Expensify blaze the path for SaaS

You’d expect an expense management company to have a large sales department and advertise heavily. But like we’ve seen over and over, Expensify just doesn’t do what you think it should.

8:00 am PDT • June 8, 2021
How bottom-up sales helped Expensify blaze the path for SaaS

Many companies have turned to self-serve sales, which may encourage people to try freemium or open-source versions of a product. Some percentage of these users may turn into paying customers,…

Calixa raises $4.25M seed to manage ‘bottom-up’ sales approach