SEO

  • AppCod.es Launches App Store Prediction Tool, Tells Developers Which Keywords Work

    AppCod.es Launches App Store Prediction Tool, Tells Developers Which Keywords Work

    Warsaw-based, three-person startup AppCod.es just released new tools that will appeal to mobile app developers, both of which are intent on helping developers achieve better ASO, or App Store Optimization. ASO is basically a new form of SEO, but instead of boosting search engine rankings, it’s about boosting the ranking of your mobile app in iTunes, the Android Market (I mean Google… Read More

  • ASO (App Store Optimization) Is The New SEO, And Here’s A Tool To Do It

    ASO (App Store Optimization) Is The New SEO, And Here’s A Tool To Do It

    What’s the hardest thing about building a successful mobile app? If you answered “building a mobile app,” you’re wrong. It’s getting your app found. With over 600,000+ iOS applications, and now some 450,000 on Android, the real challenge for developers is having their app surfaced higher than hundreds of other competitors in the app store search results. Doing… Read More

  • Enterprise SEO Platform Ginzametrics Raises US$1.3 Million From 500 Startups, Venture51, And A Group Of Star Investors

    Enterprise SEO Platform Ginzametrics Raises US$1.3 Million From 500 Startups, Venture51, And A Group Of Star Investors

    Y-Combinator graduate and 500 Startups company Ginzamarkets announced it has raised US$1.3 million in seed funding for Ginzametrics, its SEO management and analytics platform for enterprises (our previous coverage). The fresh money comes from 500 Startups, Venture51, and a group of angel investors, namely Jeff Miller, Ullas Naik, Shogo Kawada (Co-Founder of Japanese social gaming giant… Read More

  • The Winners & Losers Of Google’s Freshness Update Revealed

    The Winners & Losers Of Google’s Freshness Update Revealed

    Search analytics provider Searchmetrics spent the weekend examining the effects of last week’s changes to the Google algorithm – changes that Google said would affect around one in three Web searches. According the company’s initial analysis, sites with fresher, more-up-to-date content, including many news sites, blogs, broadcasters and brand sites, have indeed seen a boost… Read More

  • Webpop Sets Its Sights On WordPress, Launches Cloud CMS Optimized For Designers

    Webpop Sets Its Sights On WordPress, Launches Cloud CMS Optimized For Designers

    There are tons of sites out there that help you build a website, but most of them are built for novices or, on the other end, developers. Many of them rely on template-systems: The user is given a couple stock molds to choose from — you can change a few colors, add a logo, and that’s about it. For example, those with Macs might be familiar with iWeb, which allows you to use a… Read More

  • Google's Robotic Recipe Search Favors SEO Over Good Food

    Google's Robotic Recipe Search Favors SEO Over Good Food

    Editor’s note: Guest writer Amanda Hesser is a cookbook author, co-founder of cooking community site Food52, and a food columnist for the New York Times. The entity with the greatest influence on what Americans cook is not Costco or Trader Joe’s. It’s not the Food Network or The New York Times. It’s Google. Every month about a billion of its searches are for recipes. Read More

  • German court sets legal parameters for people search

    German court sets legal parameters for people search

    Yesterday, in a small Hamburg court room, something special happened – at least when it comes to the legal parameters of people search applications on the web. The ligitator, a young woman, sued 123people. Specifically its German web property 123people.de, which has recently been sold to Pages Jaunes Groupe, for showing a photo of herself on its landing page. The court, however… Read More

  • Ad Age reporter Matt Creamer tries SEO to fix his own brand

    Ad Age reporter Matt Creamer tries SEO to fix his own brand


    The bald SEO agent strikes again! Do a search for your name in Google. What comes up? I’m a lucky duck and I only share my name with a Tasmanian “writer” and a London Assembly Member, neither of whom have much Google juice. Matthew Creamer, on the other had, had a problem. He shared his name with a bunch of people who were not Ad Age editors and they definitely got more… Read More