A year ago, Kiip ran a “Build Fund” contest for independent developers, offering $100,000 in prizes. Founder and CEO Brian Wong told me recently that the fund was supposed to be a one-off promotion, but that enough developers had asked if he was going to do it again that, indeed, he’s doing it again.
Just like last year, Wong is looking for the best developers of apps that integrate with Kiip’s… → Read More
Kiip just announced that it has received funding from ad holding company Interpublic.
Brian Wong, the startup’s co-founder and CEO, said the investment was actually included in the $11 million round that he announced last year, and it’s part of a partnership between the two companies. Kiip and IPG were still working out the details of the partnership, so they couldn’t announce it until now. → Read More
Kiip, a company that allows app developers to embed both real-world and virtual rewards and achievements within their own app has announced version 2 of its API this evening, and it sets the company up to step outside of its gaming genre.
Basically, the company is surfacing a new system that records achievements within apps, which it calls “Moments.” Up until recently, Kiip was known for giving… → Read More
I’ve seen plenty of interesting and unique “resume sites” where people are trying to get the attention of the companies that they really want to work for. Sometimes it’s a Facebook ad, a video or something using the service itself, like a slideshow. → Read More
The most interesting new feature in iOS 6 to me was Passbook. The idea that I can now have quick access to movie, plane and other tickets, as well as relevant information for where I am at any given time, is an absolute time-saver. After I heard about Passbook, I immediately reached out to Brian Wong, CEO of Kiip to find out what the company had planned.
Kiip is the reward platform that works… → Read More
During today’s Amazon Kindle Extravaganza, one of the slides that was popped up during the event got the attention of quite a few of us. It was a slide showing an in-app offer on a Kindle device.
It’s an interesting play for Amazon, as it grows itself beyond just an “e-reader”. → Read More
Kiip — the San Francisco-based mobile marketing startup that has created a “rewards network” in which users see offers for free goods and services instead of mobile ads — is going international. The company has signed on with the UK-based sushi chain, Yo! Sushi, to deliver offers for free food across apps used in the UK that have integrated Kiip’s service.
Although Kiip has had some of its… → Read More
We’ve been kiiping an eye on Kiip – a platform that replaces straight display ads with rewards and contests from brands in mobile apps to offer a less annonying experience for users — and it looks like we might not be the only ones. The company, which now serves its rewards-based ads into 400 apps across iOS and Android, and has inventory served totalling 100 million moments every month in the… → Read More
Zynga’s Global Director of Brand Advertising Manny Anekal who led the company to a 233% increase in ad revenue this year is leaving to become COO of Kiip, which lets brands reward gamers with real world prizes. Anekal is a monetization rockstar who pioneered social game brand integrations, helping companies like McDonald’s offer FarmVille players in-game powerups.
But now he’s moving to Kiip’s… → Read More
In Silicon Valley, failure has been democratized. You don’t need a lot of money to fail. Nor do you need any previous experience. Take, for example, Brian Wong and Roger Dickey – two young Silicon Valley entrepreneurs who, in spite of their youth, are already steeped in failure. Wong, who was the youngest person ever to receive venture capital funding and is now the CEO of the mobile… → Read More
In just about one of the weirdest press releases that has come across my radar, mobile gaming rewards network Kiip and the old-school Guinness World Records (seriously) are announcing that they are teaming up today to offer mobile gamers the chance to be official Guinness World Record holders. Yeah.
The partnership will most prominently result in a five-day long contest held from September 28th… → Read More
Kiip, the seven month-old mobile startup, is finally coming out of stealth today and revealing an entirely new model for mobile in-game advertising, one that offers users value instead of fighting for their attention.
Going beyond the banner and text ads used by industry leaders iAd and AdMob, the team behind Kiip has thought long and hard about the way people actually play games and has come… → Read More
Kiip, the in-game ads startup founded by teen entrepreneur Brian Wong, Amadeus Demarzi and Courtney Guertin has just announced a $4 million Series A round. The round was lead by Omniture investor Hummer Winblad and rounded out by Dave Morin, True Ventures and Crosslink Capital, who also invested in Pandora. Hummer’s Lars Leckie and True Venture’s Phil Black will be joining the Kiip board.
Along… → Read More
We’ve learned that former Digger and teen entrepreneur Brian Wong has just wrapped up a $300K angel round for his mobile gaming ad startup Kiip. You first read about Wong when our own Mike Arrington wrote about the 19 year old being the youngest founder to ever receive venture investment. → Read More
When Automattic founder Matt Mullenweg took venture money from True Ventures in 2005 and others he was just 21 years old. Now the firm has invested in someone even younger – 19 year old Brian Wong.
Wong founded Kiip.me (pronounced Wii-style as “keep”), a mobile advertising platform that is bridging the mobile and gaming worlds. I don’t know much more about it, but whatever he’s doing it was… → Read More
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