Hitwise

  • Hitwise: Google US Search Share Down 5% In The Last Year; Bing, Yahoo Gained

    Hitwise: Google US Search Share Down 5% In The Last Year; Bing, Yahoo Gained

    Google is still by far the most dominant search engine in the U.S., but in the last year it actually lost some momentum while Yahoo and especially Microsoft’s Bing both saw increases, according to figures out today from Experian Hitwise, and bolstered by separate numbers released yesterday by Compete, with both calculating searches between May 2012 and May 2011. According to… Read More

  • Hitwise: Facebook.com Now Accounts For 1 In Every 5 Pageviews On The Web (In The U.S.)

    Hitwise: Facebook.com Now Accounts For 1 In Every 5 Pageviews On The Web (In The U.S.)

    In case you happened to be the victim of a day-long coma yesterday, it was a very exciting day for Mark Zuckerberg, Silicon Valley, and that quaint little social network we’ve all come to know, love, and be terrified of. Facebook filed its S-1 on Thursday with the crystal clear intent to go public on a market near you very soon, and will be raising $5 billion ahead of its IPO at an… Read More

  • The 5.39%. Occupy Movement Sites Most Visited By “Jet Set Urbanites”

    The 5.39%. Occupy Movement Sites Most Visited By “Jet Set Urbanites”

    Guess who seems to be most interested in the plight of the 99%? “Jetset urbanites” according to Experian Hitwise, which used its Experian Mosiac audience profiling system to track traffic to Occupy movement sites from various consumer lifestyles, because hey, why not? According to Experian Mosaic, which separates people into Starbucks-esque categories like “Gotham… Read More

  • Hitwise: Singaporeans Spend The Most Time On Facebook Per Session

    Hitwise: Singaporeans Spend The Most Time On Facebook Per Session

    Hitwise just published a new study examining how much time people living in different countries spend on Facebook. Singaporeans actually spend the longest on the social network, with an average of 38 minutes and 46 seconds per session, while people living in Brazil spend less than half that with an average of 18 minutes and 19 seconds per Facebook session for August 2011. Singapore is followed… Read More

  • Hitwise: Visits To Black Friday Sites Up 18 Percent, Searches Up 31 Percent From Last Year

    Hitwise: Visits To Black Friday Sites Up 18 Percent, Searches Up 31 Percent From Last Year

    All signs point to this holiday season being a prosperous one for retailers. Hitwise is reporting that searches around Black Friday are up 31%, and the share of visits to Black Friday websites are up 18% from last year during the same time. Hitwise’s data also shows that more women than men are visiting the Black Friday websites with visits split 59% female and 41% male and visitors to… Read More

  • Hitwise: Facebook Accounts For 1 In 4 Page Views In The U.S.

    Hitwise: Facebook Accounts For 1 In 4 Page Views In The U.S.


    Hitwise has released another staggering data point in favor of Facebook’s domination today. According to Hitwise’s data, 1 in 4 page views in the US took place on Facebook.com as of last week. In March, Hitwise reported that Facebook overcame Google to become the largest website in the U.S. with 7.07% of all U.S. visits. Google was second at 7.03% at the time. As of September… Read More

  • Social networks overtake search engines in UK – should Google be worried?

    Social networks overtake search engines in UK – should Google be worried?

    Hitwise, the web analytics firm, has a report out today that claims that social networks now receive more UK Internet visits than search engines. Which, if the case, would imply that Google should be considerably worried about its future battle with the likes of Facebook and Twitter, as online marketing spend will surely follow Internet foot-through. Or does it? According to Hitwise, during… Read More

  • Social Networks Overtake Search Engines In UK – Should Google Be Worried?

    Hitwise, the web analytics firm, has a report out today that claims that social networks now receive more UK Internet visits than search engines. Which, if the case, would imply that Google should be considerably worried about its future battle with the likes of Facebook and Twitter, as online marketing spend will surely follow Internet foot-through. Or does it? According to Hitwise, during… Read More

  • Jason Calacanis Punches Comscore In The Face. Comscore Punches Back. Fred Wilson Drags Us Into It. $SCOR

    Jason Calacanis, our partner over the years on the TechCrunch50 conference, wrote quite a rant yesterday about analytics company Comscore. His argument: that Comscore has vastly undercounted traffic and visitors over the years, and is now formalizing “their extortion ring” by offering to track traffic more directly (and the numbers are generally much higher) via tracking pixels for… Read More

  • Amazon Takes The Top Spot For Cyber Monday

    Amazon Takes The Top Spot For Cyber Monday

    Experian Hitwise just released its Cyber Monday stats, with Amazon reportedly topping the list as the most visited retail website yesterday, seeing a 44% increase in visits compared to 2008. Amazon received 15.53% of the visits among the top 500 online retail sites. Hitwise says Amazon has been the top visited site on Cyber Monday since 2006. Hitwise reports that among the top 500 retail… Read More

  • Celebrity news flood results in huge traffic surge for Google News UK

    Celebrity news flood results in huge traffic surge for Google News UK

    Last March, Hitwise highlighted how Google News UK picks up more traffic from searches for celebrities than any other type of news, ensuring that the news search engine largely remains the greater source of traffic for News and Media websites. Now Hitwise has released some stats that clearly depict this trend, with thanks to the uptick of news related to a variety of celebrities that took… Read More

  • Celebrity News Search Increase Propels Google News UK Traffic To Record High

    Last March, Hitwise highlighted how Google News UK picks up more traffic from searches for celebrities than any other type of news, ensuring that the news search engine largely remains the greater source of traffic for News and Media websites. Now Hitwise has released some stats that clearly depict this trend, with thanks to the uptick of news related to a variety of celebrities that took… Read More

  • New Hitwise Stats Show How Bad Hitwise Data Is

    New Hitwise Stats Show How Bad Hitwise Data Is

    It’s no secret how bad most of the analytics firms are at gathering statistically relevant data about Internet traffic. All of them, Quantcast, Comscore, Hitwise, Compete, Alexa, etc., are flawed in various ways and to various degrees. But today’s blog post by Hitwise shows just how bad their data really is. They say that Craigslist is now the top searched term on the Internet… Read More

  • Hitwise: High-Income Shoppers Slashed Spending Most Over The Holidays

    Hitwise: High-Income Shoppers Slashed Spending Most Over The Holidays

    Hitwise has just released a brief report examining the spending habits for web users over the holiday season. Using traffic data from its Retail 500 index, the site found that traffic in 2008 was lower than it was last year, but was (perhaps surprisingly) higher than it was back in 2006. The study also found that the biggest drop off in traffic was among shoppers that fell under the… Read More

  • Online Holiday Sales Making A Comeback, Or Barely Holding Their Own?

    Online Holiday Sales Making A Comeback, Or Barely Holding Their Own?

    After a tepid start, online holiday sales seem to be picking up a bit. Online sales on Cyber Monday as measured by comScore were a healthy $846 million, up 15 percent from last year’s Cyber Monday. Online sales since Thanksgiving are up 12 percent to $2.4 billion. But overall online sales in November of $12 billion are still down 2 percent. Can sales make up the difference over the… Read More

  • Holiday Online Retail Traffic: Walmart And Amazon Duked It Out

    Holiday Online Retail Traffic: Walmart And Amazon Duked It Out

    According to Hitwise, U.S. visit numbers across all tracked retail categories declined for Thanksgiving Day and Black Friday 2008, with the exception of online-only shopping websites. Among the top 500 Retail sites, Walmart was the top visited on Thanksgiving Day, but Amazon.com took over as top visited Retail site on Black Friday. Overall, the numbers showed an expected but sharp decline… Read More

  • Photobucket vs. Flickr in Alexa and Technorati

    Photobucket vs. Flickr in Alexa and Technorati

    One of the top stories in the blogosphere today is a new Hitwise chart finding that Photobucket has a 46% leading market share in online photosharing and that Flickr is in 6th place with only 6%. This was a big surprise for parts of the blogosphere where Flickr is a hot topic. I looked up these two sites on Alexaholic and found traffic results quite different from the Hitwise graph. Many… Read More