Guess who seems to be most interested in the plight of the 99%? “Jetset urbanites” according to Experian Hitwise, which used its Experian Mosiac audience profiling system to track traffic to Occupy movement sites from various consumer lifestyles, because hey, why not?
According to Experian Mosaic, which separates people into Starbucks-esque categories like “Gotham Blend,” “Dare to Dream,… → Read More
All signs point to this holiday season being a prosperous one for retailers. Hitwise is reporting that searches around Black Friday are up 31%, and the share of visits to Black Friday websites are up 18% from last year during the same time.
Hitwise’s data also shows that more women than men are visiting the Black Friday websites with visits split 59% female and 41% male and visitors to Black… → Read More
Hitwise has released another staggering data point in favor of Facebook’s domination today. According to Hitwise’s data, 1 in 4 page views in the US took place on Facebook.com as of last week.
In March, Hitwise reported that Facebook overcame Google to become the largest website in the U.S. with 7.07% of all U.S. visits. Google was second at 7.03% at the time. As of September, comScore reported… → Read More
Hitwise, the web analytics firm, has a report out today that claims that social networks now receive more UK Internet visits than search engines.
Which, if the case, would imply that Google should be considerably worried about its future battle with the likes of Facebook and Twitter, as online marketing spend will surely follow Internet foot-through. Or does it?
According to Hitwise, during May… → Read More
Hitwise, the web analytics firm, has a report out today that claims that social networks now receive more UK Internet visits than search engines.
Which, if the case, would imply that Google should be considerably worried about its future battle with the likes of Facebook and Twitter, as online marketing spend will surely follow Internet foot-through. Or does it?
According to Hitwise, during May… → Read More
Jason Calacanis, our partner over the years on the TechCrunch50 conference, wrote quite a rant yesterday about analytics company Comscore. His argument: that Comscore has vastly undercounted traffic and visitors over the years, and is now formalizing “their extortion ring” by offering to track traffic more directly (and the numbers are generally much higher) via tracking pixels for a $10,000/year… → Read More
Experian Hitwise just released its Cyber Monday stats, with Amazon reportedly topping the list as the most visited retail website yesterday, seeing a 44% increase in visits compared to 2008. Amazon received 15.53% of the visits among the top 500 online retail sites. Hitwise says Amazon has been the top visited site on Cyber Monday since 2006.
Hitwise reports that among the top 500 retail… → Read More
Last March, Hitwise highlighted how Google News UK picks up more traffic from searches for celebrities than any other type of news, ensuring that the news search engine largely remains the greater source of traffic for News and Media websites. Now Hitwise has released some stats that clearly depict this trend, with thanks to the uptick of news related to a variety of celebrities that took the… → Read More
Last March, Hitwise highlighted how Google News UK picks up more traffic from searches for celebrities than any other type of news, ensuring that the news search engine largely remains the greater source of traffic for News and Media websites. Now Hitwise has released some stats that clearly depict this trend, with thanks to the uptick of news related to a variety of celebrities that took the… → Read More
It’s no secret how bad most of the analytics firms are at gathering statistically relevant data about Internet traffic. All of them, Quantcast, Comscore, Hitwise, Compete, Alexa, etc., are flawed in various ways and to various degrees.
But today’s blog post by Hitwise shows just how bad their data really is. They say that Craigslist is now the top searched term on the Internet, taking that honor… → Read More
Hitwise has just released a brief report examining the spending habits for web users over the holiday season. Using traffic data from its Retail 500 index, the site found that traffic in 2008 was lower than it was last year, but was (perhaps surprisingly) higher than it was back in 2006.
The study also found that the biggest drop off in traffic was among shoppers that fell under the… → Read More
After a tepid start, online holiday sales seem to be picking up a bit. Online sales on Cyber Monday as measured by comScore were a healthy $846 million, up 15 percent from last year’s Cyber Monday. Online sales since Thanksgiving are up 12 percent to $2.4 billion. But overall online sales in November of $12 billion are still down 2 percent.
Can sales make up the difference over the next five… → Read More
According to Hitwise, U.S. visit numbers across all tracked retail categories declined for Thanksgiving Day and Black Friday 2008, with the exception of online-only shopping websites. Among the top 500 Retail sites, Walmart was the top visited on Thanksgiving Day, but Amazon.com took over as top visited Retail site on Black Friday.
Overall, the numbers showed an expected but sharp decline: the… → Read More
One of the top stories in the blogosphere today is a new Hitwise chart finding that Photobucket has a 46% leading market share in online photosharing and that Flickr is in 6th place with only 6%. This was a big surprise for parts of the blogosphere where Flickr is a hot topic. I looked up these two sites on Alexaholic and found traffic results quite different from the Hitwise graph. Many people… → Read More
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