YouTube launches its first-ever official trends podcast, ‘Like & Describe,’ with content creator MatPat

YouTube launched its first-ever official trends podcast today, the company announced. Hosted by popular content creator MatPat and produced by YouTube’s Culture & Trends team, the “Like &

YouTube acknowledges its iOS app is crashing, says it’s working on a fix

YouTube’s mobile app on iOS devices is currently down for some users. The crashes began on Wednesday afternoon as thousands of iOS users reported the app would close shortly after opening it. Users

YouTube Music starts rolling out its personalized end-of-year Recaps

YouTube Music announced today that it’s starting to roll out its personalized end-of-year Recaps to allow users to relive their favorite music moments of 2022. The launch comes ahead of Spotify&

YouTube starts testing a quiz feature for community posts

YouTube is experimenting with a new feature that allows creators to add quizzes to their community posts — the social media-style posts for channels that have at least 500 subscribers. The quiz

YouTube Shorts begins testing shopping features and affiliate marketing

YouTube is adding shopping features to Shorts, its TikTok-like short-form video product, the company confirmed to TechCrunch on Tuesday. The new shopping features allow users to purchase products as t

YouTube Shorts can now include 60 seconds of music or sounds, up from 15 seconds before

YouTube today is addressing one of creators’ chief complaints with filming videos for its TikTok competitor, YouTube Shorts: to date, the music and sounds added to videos could only be 15 second

YouTube’s new ‘Live Q&A’ feature makes it easier to manage questions during livestreams

YouTube is introducing a new “Live Q&A” feature that is designed to make it easier for creators to interact with viewers during livestreams. When creators start a Q&A, the prompt w

YouTube Music and Premium top 80 million paid subscribers

Today, YouTube announced that it surpassed 80 million YouTube Music and Premium subscribers globally, including customers using free trials. The year-over-year increase of 30 million subscribers is no

YouTube will soon roll out a ‘Go Live Together’ co-streaming feature to select creators

YouTube is gearing up to roll out a new feature that will allow select creators to invite a guest to go live with them, the company announced on its Creator Insider channel and in a blog post. At laun

YouTube begins selling streaming subscriptions with its new streaming hub, ‘Primetime Channels’

YouTube is bringing more streaming services to its platform in the U.S. with a new feature, “Primetime Channels,” allowing consumers to subscribe and watch content from over 30 services within the

YouTube redesign gives long-form videos, Shorts and Live videos their own tabs on channel pages

YouTube is rolling out a change impacting how videos appear on its platform. The company today announced a redesign that now splits video content into three different tabs on all channel pages —

YouTube’s ad revenue is declining, but creator economy experts aren’t worried

The social platforms that power the creator economy might seem like they’re starting to slip. YouTube’s quarterly ad revenue declined 1.9% year over year, per Google parent company Alphabe

YouTube opens up certification program for health-related channels

YouTube announced today that it will certify channels of licensed health professionals like doctors, nurses or therapists who produce health-related content. Last year, the company introduced a label

Is MrBeast actually worth $1.5 billion?

Whenever YouTube superstar MrBeast crops up in business or tech headlines, you’re guaranteed to find a slew of bewildered comments: Who is this guy, and why is a YouTuber such a big deal? Am I o

YouTube rolls out new design with pinch-to-zoom on iOS and Android and other updates

YouTube announced a makeover to its interface today, including a new look, a pinch-to-zoom feature, precise seeking, new buttons, ambient mode and a dark mode that’s “even darker.” The updates w

YouTube Premium’s family plan gets a price hike in several countries

YouTube is raising prices for its Premium subscription plans across many countries including the U.S., the U.K., Canada, and Argentina. News of the price hike emerged after several users in these regi

Google TV is getting parent-controlled watchlists and AI-powered suggestions for kids

Google is bringing a set of new kids-focused features such as parent-controlled watchlists and AI-powered suggestions to Google TV, the latest in a series of efforts from the Android-maker as it attem

YouTube ends the test asking users to get a premium subscription to watch 4K videos

Earlier this month, YouTube ran an experiment where it asked some free users to upgrade to a premium account to watch videos in 4K resolution. The company has now ended this test — probably because

YouTube to broadly support the @username format with launch of YouTube handles

YouTube is making it easier for creators to direct viewers to their channels. The company today announced “handles,” a new way for creators to identify their channel with an @username form

YouTube is asking some users to purchase a Premium subscription to watch in 4K

YouTube’s Premium paid subscription includes benefits like ad-free viewing, video and song downloads for offline consumption, and background plays. Now, it might also be shifting video streaming
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