"The not-so-secret secret here is that the key to great retention is really simple," says growth expert Susan Su.
'At each layer of your growth model, you don't want to just be relying on ads or just be relying on SEO or just be relying on email marketing … you really want to have your eggs in multiple baskets.
We're off today to celebrate the Juneteenth holiday in the United States. I hope you have a safe and relaxing weekend.
Growth marketer and investor Susan Su says that after the pandemic, startup founders will need to develop a mentality that places growth at the center of company strategy.
It’s 2021. Contact importers are old history, and everyone’s a creator, building for their own audience. How can early-stage startups find meaningful traction at the velocity they need when the di
At last month’s Early Stage virtual event, channel growth experts joined TechCrunch reporters and editors for a series of conversations covering the best tools and strategies for building startu
Graphite is part of a new wave of growth marketing consultancies launched by former product leaders at successful startups. With a specialization in SEO, and a client list that has included Masterclas
In a little less than three months, TechCrunch will bring its Early Stage event to SF for the very first time. Early Stage, on April 28, is meant to bring together more than 50 experts across startup