Papaya Global bought a Super Bowl ad slot with the hope of the commercial driving brand recognition for the software company.
Elon Musk’s X, formerly Twitter, has forged a deal with a sports betting operator, BetMGM, the companies announced on Friday. The deal, which BetMGM describes as a “strategic partnership&#
At Super Bowl LVII, the Kansas City Chiefs referees emerged victorious over the Philadelphia Eagles. But maybe the real winner was us, the viewers, who did not have to sit through a bunch of crypto ad
Ahoy, all. Welcome back to the latest edition of Week in Review, the newsletter where we point you to some of the most-read TechCrunch stories from the past seven days. Want it in your inbox every Sat
Regardless of if you’re tuning into the Super Bowl this Sunday to watch the NFL championship game between the Philadelphia Eagles and the Kansas City Chiefs or if you just want to watch Rihanna perf
Super Bowl ads make strange bedfellows. Half a week out from The Big Game™, Google just dropped their spot. This time out, the company’s Pixel 7 is in the spotlight — specifically the smartphone
Move aside, Pepsi. The National Football League (NFL) and Apple announced that Apple Music is the official sponsor of the Super Bowl Halftime Show as part of a multiyear deal. Pepsi had been the spons
Ticketmaster will now let event organizers issue NFTs (non-fungible tokens) tied to tickets on Flow, a blockchain operated by a16z-backed Dapper Labs. The Live Nation subsidiary said that event organi
Parent company Comcast reported NBCUniversal’s Q1 2022 earnings on Thursday, noting its newer streaming service, Peacock, ended the first quarter of 2022 with 28 million monthly active accounts, up
Those Super Bowl ad spots paid off for a number of tech companies not just in terms of exposure, but also app installs, a new report indicates. But Coinbase’s viral ad — which just bounced
What’s more illustrative of American capitalism than that day-after water cooler chat about the advertisements we saw during the Super Bowl? From food delivery apps to phones that were shockingl
Sundae, a residential real estate marketplace that pairs sellers of dated or damaged property with potential buyers, has raised $80 million in a Series C funding round co-led by Fifth Wall and General
Shell’s plan to roll out 500,000 electric charging stations in just four years is the latest sign of an EV charging infrastructure boom that has prompted investors to pour cash into the industry
Reddit has raised a new funding round, totaling $250 million. This is the company’s Series E round of financing, and it comes hot on the heels of renewed public attention on the site that has du
GM said Wednesday that it will postpone its upcoming reveal of a GMC-branded electric Hummer due to the COVID-19 pandemic. The Hummer EV debut, which was scheduled to occur May 20, is the latest autom
Many of the companies spending big bucks on today’s big game have already released their ads (or teasers for those ads) on YouTube. So if you’re curious about how tech companies will be pr
GM is bringing back the Hummer in a new electric form. The automaker confirmed Thursday plans to produce an all-electric Hummer with 1,000 horsepower and the ability to accelerate from zero to 60 mile
Football fans didn’t tune into this year’s Super Bowl coverage on TV in as large numbers as in years past. According to Nielsen, the big game drew an average televised audience of around 9
Another year, another batch of Super Bowl commercials from tech giants like Amazon, Google and Microsoft. In fact, Amazon will have different ads focusing on different areas of the business: one highl
Amazon, Dish, Comcast and others are hoping to turn Super Bowl 2019 into a way to show off the potential for their voice technologies and TV integrations. The companies this week have been touting new
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