Strategy Analytics

Global smartphone market shrinks, year over year

Worldwide sales of smartphones declined year over year, from Q1 2015 to Q1 2016, according to figures from analyst Strategy Analytics, which it says is the first time in the history of what it dubs th

Smartwatch Shipments Have Overtaken Swiss Watches For The First Time

So it begins: “worldwide smartwatch shipments” have hit 8.1 million units in Q4 2015 compared to 7.9 million for Swiss watch shipments. Strategy Analytics, a research firm, has found that

Overall Tablet Market Declined By As Much As 10 Percent In 2015

The numbers are in, and it’s not good news – for tablet sales that is. A pair of new market share reports show declining numbers of tablets shipped in 2015. According to one report from St

Enterprise Users Will Fuel Shipments Of Large Tablets, Says Strategy Analytics

Shipments of tablets are struggling as phablets like the iPhone 6 Plus become more popular. Enterprise users, however, may be the tablet’s saving grace, boosting sales of higher-end models like the

Apple Took 89% Of Q4 Smartphone Profits With Android OEMs In A Race To The Bottom

Google’s Android has gobbled up market share world wide, now accounting for over 80% of all smartphone shipped globally. But when it comes to actually making money, Apple is eating all the pro

Apple Shipped As Many Smartphones As Samsung In Q4 2014, According To Analysts

It looks like making larger screen smartphones was a good decision from Apple. Fresh off a monster earnings report -- including the largest profit of any corporate company in history -- Apple sold as

Google, Advertising Lead $86B Of Online Media Sales In H1

Strategy Analytics has today published a rundown of how online media revenues performed in the first half of 2014 — looking specifically at how 44 of the biggest publicly-listed companies fared

The One-Horse Race: 85% Of The 300M Smartphones Shipped In Q2 Were Android

Another milestone for Google’s Android in its unstoppable march to mobile dominance: the operating system accounted for 85% of all smartphones shipped in Q2 — its highest ever proportion

Connected TV Market Crosses 1B Devices As Google Pins Its Hopes On Android TV

A new report from Strategy Analytics puts the global market for connected TV devices at over 1 billion currently installed units, which include smart TVs, set-top boxes like the Apple TV, game console

Smartphone Market Leaders, Samsung And Apple, Both Lost Share In Q1, Says Analyst

Strategy Analytics has put out its latest smartphone market figures for Q1, and the market watcher has Samsung and Apple both losing share in the quarter.

Larger Phone Screens Drive Mobile Video Consumption

No, it's not an hilarious analyst April Fools' Day joke. Although, the elementary logic may suggest otherwise: larger screen phones -- such as phablets -- are a key driver in increased mobile video co

Android Took 79% Global Share Of Smartphones In 2013 — But Grew At Its Lowest Rate Yet, Says Analyst

2013 has been dubbed the year of Android by Strategy Analytics, which has just put out its smartphone OS shipment figures for the year. Google's Android platform accounted for 79% of global smartphone

Strategy Analytics: 1.7B Mobile Handsets Shipped In 2013, 990M Of Them Smartphones

If you needed an indicator of just how much the mobile market today is a smartphone market, look no further than the figures put out early today by Strategy Analytics. The researchers estimate that ov

Smartphones Now Account For 60% Of Mobile Phones Shipped Globally, With Apple Expected To Rebound On The iPhone 5s, Says Strategy Analytics

Global shipments of smartphones are continuing to increase, growing 45% to hit a record 251 million units in Q3 2013, from 172.8 million units a year ago, according to the latest report from Strategy

Mobile Data Traffic To Grow 300% Globally By 2017 Led By Video, Web Use, Says Strategy Analytics

With smartphones and tablets replacing PCs as the default computing device for many consumers, so, too, is data traffic shifting from fixed to wireless networks. The analysts at <a target="_blank" hre

Apple Bagged 57% Of $12.5B In Smartphone Profits In Q1; Android 43% – Samsung 95% Share Of That, “More Than Google”

Apple continues to lead both as the single-most profitable smartphone maker, and by default the most profitable platform, taking 57% of $12.5 billion in smartphone operating profits in Q1, according t

Windows 8 Wins 7.4% Share Of Global Tablet OS Market In Q1 — “Niche” Portion Still Beats Windows Phone’s Smartphone Share

Don't write off Microsoft's chances in mobile just yet. It may still be struggling to make itself count in the smartphone space but early signs are more promising for Windows plus tablets. Microsoft h

Android + iOS Grabbed 92% Of Global Smartphone Shipments In Q4 2012 — Android “Undisputed Volume Leader”, Says Analyst

They'd make unhappy bedfellows but -- taken together -- Google's Android platform and Apple's iOS accounted for a record 92 per cent of global smartphone shipments in Q4 last year, according to new fi

Samsung Dominated Apple And Nokia With A Record 213M Smartphones Shipped In 2012

The battle’s been raging between Samsung and Apple for global smartphone domination, but according to the latest numbers out of Strategy Analytics, Samsung has extended its lead over rival manuf

LTE Phone Shipments Will Triple To 275M Units In 2013, With Amazon + Mozilla Among Those Waiting In The Wings To Pounce

We are far from global ubiquity for LTE and other 4G networks, but carriers in markets that have implemented the faster mobile data standard are seeing a boom in growth. Figures out today from <a targ
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