product led sales

The yardstick for measuring performance has changed, but changing startup performance standards mean that we need a new baseline for ‘fast growth.’

As growth becomes more elusive, a new set of software product benchmarks emerges

Finding meaningful ways to slash spending can extend your runway and even stave off layoffs in the long run.

TechCrunch+ roundup: SaaS spending squeeze, tax time tips, freemium frameworks

Even the best PLG products don’t propel their own viral popularity forever. All companies eventually face a similar challenge: To keep growing, sales teams must be hired, and a pipeline…

How to go from popular to profitable during a downturn

To drive revenue growth and profitability, the product-led growth model requires a different way of approaching sales: product-led sales.

3 ways to implement a product-led sales motion to unleash PLG’s revenue potential

Featured Article

As investors focus more on profitability, product-led startups may be sitting pretty

The consensus is that now is a good time for the type of lean growth that product-led growth (PLG) can achieve.

8:00 am PDT • June 7, 2022
As investors focus more on profitability, product-led startups may be sitting pretty

Metrics alone don’t help you build a business. They can help you set targets, but they do little to help you hit those targets.

The guide to great metrics: Product-led principles

Endgame connects the dots between product usage and sales opportunities to put employees in the driver’s seat of the software they like to use instead of a top-down approach.

Endgame grabs another cash infusion as product-led growth momentum builds