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Pinterest’s camera search Lens gets a new look
Pinterest’s camera search tool, Lens, is getting a makeover today with some updated including the ability to zoom in and out and tap to focus, and making it easier to search with Lens from photos they’ve already taken. Lens is very much a move to try to collapse the distance between the experience within Pinterest the app (or site) and the real world. Users point their camera… Read More
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Snap taps its IPO price as it continues to crash
Update: It happened! Snap fell down to its IPO price (for a few seconds) of $17 per share after its continued steady march south over the past several weeks. The company is now barely holding just above its IPO price. Snap’s last earnings report resulted in a disaster, and while the company still managed to stay above $20 for an extended period of time, a string of bad days for the… Read More
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Crunch Network
Unpacking Pinterest’s $150M Series Whatever
In a slightly surprising move, Pinterest raised $150 million from private investors this week. Why the firm may have wanted the cash isn’t too hard to understand. When the markets offer you lots of cash on good terms, you tend to say yes. But let’s explore the round for a minute. Read More
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Crunch Report | 20 People Fired at Uber
Bozoma Saint John leaves Apple for Uber, 20 people get fired at Uber over sexual harassment, Amazon discounts Amazon Prime for the less fortunate and Pinterest passes a $12 billion valuation. All this on Crunch Report. Read More
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Pinterest raises $150M at a $12.3B valuation as it makes a full press into visual search
Pinterest said today that the company has raised $150 million in additional capital at a valuation of $12.3 billion as it makes a further full-court press on its visual recognition and search pitch to investors and advertisers — and perhaps one day Wall Street. Pinterest last raised $367 million in additional financing at an $11 billion valuation in 2015. In recent years, the company… Read More
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Pinterest opens up autoplay videos in home feed and search with new measurement tools
Pinterest is adding another ad to its array of products, now allowing advertisers to publish video advertising that will automatically play in the home feed and search, as it continues to bulk up and woo advertisers with a different pitch from Facebook and Google. Pinterest has had to make the argument to advertisers that its 175 million users behave differently on Pinterest when compared… Read More
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Crunch Report | Microsoft Announces New Surface Pro
Microsoft announces new Surface Pro, Apple and Nokia settle patent dispute, Uber underpaid NYC drivers, Snapchat allows custom stories for friend groups and Pinterest adds dish recognition. All this on Crunch Report. Read More
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Pinterest brings full dish recognition to its Lens camera search
In a move that may seem like an early step toward hitting a ridiculously high valuation, Pinterest is now adding to its Lens camera search the ability to recognize complete dishes. Next time you’re at a restaurant and you find something delicious, Pinterest is now going to give you a way to take a quick photo of that dish through its Lens feature and find recipes related to it. Read More
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Pinterest will soon let advertisers reach consumers through their smartphone’s camera
This afternoon at TechCrunch Disrupt NY 2017, Pinterest president Tim Kendall showed off how the company’s visual search technology could be used to serve ads just by having users snap a photo using their smartphone’s camera. Today, the company launched the ability to connect advertisers with potential customers through “Instant Ideas” – a feature on… Read More
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Pinterest’s visual search technology is coming to its ads
Pinterest offers advertisers a unique opportunity for its audience of 175 million users: the ability to catch them at all points of their purchasing lifetime. Brands can advertise against moments of discovery and people searching for and saving products, eventually pushing them down to the point of actually buying a product. But since it fired up its ads business, it’s had to give… Read More
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Wayfair takes on Pinterest with its own visual search engine for home furnishings
Pinterest and Google’s recent moves to leverage visual search technologies to connect consumers with products have not gone unnoticed by those in the e-commerce business. One company, Wayfair, is taking inspiration from these efforts with a new feature for finding home furnishings that allows consumers to take a photo of something they like, then see related styles on Wayfair’s… Read More
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Pinterest adds visual search guides to its Lens and a new CTO
Pinterest today is adding a new feature to its Lens — its live camera search — that will help pick apart what’s in the image and make it easier to search specific parts of that image. In addition, Pinterest’s head of discovery engineering Vanja Josifovski is being bumped up to the CTO role. Read More
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Snap’s first earnings this week will give a heat check on the new ad ecosystem
When Snap went public earlier this year, it revealed a break-neck level of growth in its nascent advertising business — and a dramatic burn rate along with it. But while it’ll be important for Snap to continue growing that business and get its costs in check, it’ll be nearly as important to convince Madison Ave. that it can be a mainstay ad buy alongside the big two (Facebook… Read More
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Every feed app should steal Pinterest’s ‘more like this’ button
This is the best new social app feature in a long time. Twitter should copy it. Instagram should copy it. Facebook probably already is copying it. I’m talking about Pinterest’s “Instant Ideas” button that started testing in February but is slowly rolling out to more people. As soon as I tapped it, I was hooked. Read More
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Pinterest’s Tim Kendall will talk the future of advertising at Disrupt NY 2017
Snap has finally gone public and it’s worth more than $20 billion. Facebook continues to be an advertising behemoth. Google still owns the search ad universe. So is there room for another — specifically, Pinterest? We’ll find out; today, we’re excited to announce that Pinterest president Tim Kendall will sit down for a conversation at TechCrunch Disrupt NY 2017. Read More
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Crunch Report | Instagram Stories Surpasses Snapchat
Instagram Stories surpasses Snapchat in terms of users, Susan Fowler joins Stripe, Google makes its fashion image searches look more like Pinterest and Yext shares pop more than 20 percent in public debut. All this on Crunch Report. Read More
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Google makes fashion image searches more like Pinterest
Google is not taking Pinterest’s search ambitions lying down. The company recently launched a “Similar Items” feature on mobile web and Android to point users to more products they’ll love – like handbags, sunglasses, and shoes, for example – and today it’s expanding that functionality to include apparel. More notably, it’s also introducing a… Read More
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A new app lets you list and Shout
Shout is a sharing app. Think of it as a stripped-down Pinterest for those with no interest in messing with pretty photos of cookies and you get the general idea. And I think, with a little work, it could be a go-to collaboration tool for partners shopping for supplies, couples interested in not buying two boxes of beans at the grocery store, and a micro-blogging platform for the plugged… Read More
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