app analytics

Contentsquare closes a mammoth $600M round as customers clamor for digital analytics

While the pandemic prompted companies to digitize much of the way they do business, not every brand made the pivot successfully. In some cases, it cost them dearly. According to Couchbase, enterprises

LogRocket nabs $25M for ‘intelligent’ app analytics

LogRocket, a provider of software frontend monitoring and analytics services, today announced that it raised $25 million in a Series C round co-led by Delta-V Capital and Battery Ventures. CEO Matt Ar

Your VPN or ad-blocker app could be collecting your data

The underpinnings of how app store analytics platforms operate were exposed this week by BuzzFeed, which uncovered the network of mobile apps used by popular analytics firm Sensor Tower to amass app d

Apple’s App Analytics Beta Opens To All Developers

Apple is making the beta of its new App Analytics product available for all registered developers, starting today. The program lets developers provides users with access to a selection of metrics rega

App Annie Fills The Void Left By Facebook’s Onavo Acquisition With Its New Company Smart Sense

When Facebook scooped up mobile data analytics powerhouse Onavo last year, it was only a matter of time before someone rebuilt its service. And that seems to be just what the now-leading mobile app a

App Analytics And Personalisation Platform, Liquid, Raises $1M And Opens Public Beta

Liquid, a startup with an app analytics platform that lets developers dynamically serve different versions of their app based on whose eyeballs are looking, has closed a $1 million seed round, with in

Google Analytics Now Lets You Track Web And App Data In A Single View

Here is a small but important update to Google Analytics: Developers can now create a single reporting view that includes both web and app data. Google says this will help businesses that have multipl

Yandex’s Metrica For Apps Gives Mobile Developers Another Free Tool To Track Their Wares

Russia's Yandex, which competes with Google in areas such as search, maps, translation services and more, and is the dominant search engine in its home market (reporting a 61.7% share, back in July).

uTest Launches Applause, An iOS And Android Mobile App Analytics Dashboard With A Klout-Like Score

Boston-based <a target="_blank" href="">uTest</a> just announced a new product, <a target="_blank" href="">Applause</a>. It's a mobile app analytics servic