High retention indicates strong product-market fit. It is proof that you are solving a real problem and are adding value to your customers.
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Study up on churn rate basics to set customer and revenue benchmarks
In the early stages of building a company, churn gives you quick feedback, which other metrics seldom do. Studying churn lets you run tests on your platform and get feedback in a few days or months.
10:03 am PDT • April 20, 2022
