Jalal Nasir

Contributor

Jalal Nasir is the founder and CEO of Pixalate, a global ad fraud intelligence and marketing compliance platform. Previously, he was one of the early engineers on Amazon’s fraud prevention and risk management team and held various product leadership roles building adtech and enterprise privacy technologies.

Privacy

Navigating ad fraud and consumer privacy abuse in programmatic advertising

Jalal Nasir

2:00 pm PDT • July 7, 2021

To capitalize on the promise of video advertising in mobile and CTV, and measure ad efficacy with confidence, business leaders must ensure that they’re reaching customers — not bots.