Gap

  • More Branding Drama For The Gap As It Files Suit Against Gapnote

    More Branding Drama For The Gap As It Files Suit Against Gapnote

    Khaki peddler¬†The Gap is currently at the mercy of an angry online mob because of its recent logo change from the stodgy blue square enclosed “The Gap” to the American Apparel-esque “The Gap” with a blue square at the top right (see left). There’s now an epic Facebook post, mandatory¬†fake Twitter account, a Gap logo generation engine as well as a spin-off… Read More

  • Groupon Launches National Deal With Gap, Selling 10 Groupons A Second

    Groupon Launches National Deal With Gap, Selling 10 Groupons A Second

    What a difference a deal makes. This morning, Groupon launched its first nationwide deal, $25 off a $50 purchase at Gap. The promotion, which was available in every city, briefly crashed Groupon’s servers as deal-happy consumers clicked on the 50% discount and pinged their friends. Despite the technical difficulties, according to Groupon‘s CEO Andrew Mason, as of 11AM PST (the… Read More