Gap

  • More Branding Drama For The Gap As It Files Suit Against Gapnote

    Khaki peddler The Gap is currently at the mercy of an angry online mob because of its recent logo change from the stodgy blue square enclosed “The Gap” to the American Apparel-esque “The Gap” with a blue square at the top right (see left). There’s now an epic Facebook post, mandatory fake Twitter account, a Gap logo generation engine as well as a spin-off… Read More

  • Groupon Launches National Deal With Gap, Selling 10 Groupons A Second

    Groupon Launches National Deal With Gap, Selling 10 Groupons A Second

    What a difference a deal makes. This morning, Groupon launched its first nationwide deal, $25 off a $50 purchase at Gap. The promotion, which was available in every city, briefly crashed Groupon’s servers as deal-happy consumers clicked on the 50% discount and pinged their friends. Despite the technical difficulties, according to Groupon‘s CEO Andrew Mason, as of 11AM PST (the… Read More