UnitedMasters

TikTok launches a music distribution platform, SoundOn

TikTok has already achieved massive influence in today’s music industry, sending songs that find popularity on the app to the top of the Billboard charts. Now the company is launching its own mu

TikTok adds new sound partners to allow brands to leverage audio on the platform

TikTok is announcing new partnerships aimed at making it easier for brands to tap into music and sound on the platform. The company has expanded its TikTok Marketing Partners program and introduced si

Apple invests $50M into music distributor UnitedMasters alongside a16z and Alphabet

Independent music distribution platform and tool factory UnitedMasters has raised a $50 million series B round led by Apple. A16z and Alphabet are participating again in this raise. United Masters is

TikTok’s big UnitedMasters deal is the way forward for creators looking to secure their bag

TikTok is right in the jaws of a thorny situation with the U.S. government regarding its ownership, but it’s sending a clear message today that it is not sitting on its heels with big deals. Yes

TikTok announces a deal with UnitedMasters, its first music distribution partnership

Though TikTok’s future in the U.S. remains uncertain, the company announced this morning its first music distribution partnership, with indie music distributor UnitedMasters. The deal will allow

UnitedMasters releases iPhone app for DIY cross-service music distribution

Alphabet-backed UnitedMasters, the music label distribution startup and record label alternative that offers artists 100% ownership of everything they create, launched its iPhone app today. The iPhone

New UnitedMasters deal will enable its artists get play across NBA properties

UnitedMasters came out of stealth about a year ago with a plan to help artists have a more direct relationship with their customers and fans and, more importantly, retain more control over their actua

With $70M from Alphabet, UnitedMasters replaces record labels

Record labels are obsolete. They haven’t kept up as music evolved from selling CDs to streaming songs to promoting concert tickets and merchandise. Labels were meant to help artists generate alb