online tracking

The U.K. government has published its final response to a data ‘reform’ consultation it kicked off last year, laying out how it intends to diverge from EU-based data protection rules. At f

New data about the real-time-bidding (RTB) system’s use of web users’ info for tracking and ad targeting, released today by the Irish Council for Civil Liberties (ICCL), suggests Google an

The U.K.’s competition authority has accepted commitments from Google over how it develops the post-cookie future of interest-based ad targeting online under its self-styled “Privacy Sandb

In a fresh addition to incoming U.K. legislation that will set sweeping internet content rules for platforms, the government has revived a long-standing ambition to put porn websites behind age gates

German publishers are the latest to band together to try to derail or at least delay Google’s “Privacy Sandbox” plan to end support for tracking cookies in Chrome via a complaint to

It’s been well over two years since the UK’s data protection watchdog warned the behavioural advertising industry it’s wildly out of control. The ICO hasn’t done anything to st

In the latest quasi-throwback toward “do not track,” the U.K.’s data protection chief has come out in favor of a browser- and/or device-level setting to allow internet users to set &

There’s a new seat at the table in the great bargaining session between advertisers and technology giants. It’s occupied — for the first time — by the user.

Apple has used a speech to European lawmakers and privacy regulators today to come out jabbing at what SVP Craig Federighi described as dramatic, “outlandish” and “false” claim

The UK’s data watchdog is facing a legal challenge after it took the decision to quietly close a complaint against the adtech industry’s high velocity background trading of personal data.

The use of third party cookies for ad tracking and targeting by data broker giants Oracle and Salesforce is the focus of class action style litigation announced today in the UK and the Netherlands. Th

Yet another stake through the dark-patterned heart of consentless online tracking. Following a key cookie consent ruling by Europe’s top court last year, Germany’s Federal Court (BGH) has

The latest confirmation of the online tracking industry’s continued flouting of EU privacy laws which — at least on paper — are supposed to protect citizens from consent-less digital

There’s a joke* being reshared on chat apps that takes the form of a multiple-choice question — asking who’s the leading force in workplace digital transformation? The red-lined punc

Just under a month ago Facebook switched on global availability of a tool which affords users a glimpse into the murky world of tracking that its business relies upon to profile users of the wider web